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Copyright © 2014 HCL Technologies Limited | www.hcltech.com 
HCL 
AN ADHD 
CASE STUDY
RELEVANCE OF GAMIFICATION IN 
CHRONIC DISEASE TREATMENT 
Gamification concepts are increasingly being deployed by the 
healthcare industry to build positive outcomes for disease 
management, physician training and improving overall fitness 
Copyright © 2014 HCL Technologies Limited | www.hcltech.com 
HealthX infographics figures show that 
around US $ 3 trillion is annual cost of 
managing these diseases 
In the US alone, approximately 40% 
of the population is affected by at 
least one chronic ailment 
According to Ted Conversations, we 
spend over 3 billion hours a week playing 
video games 
At an average a young adult spends 
around 10, 000 hours gaming by age of 
21, which is similar to the time spent in 
their middle and higher schools
WHAT CAN BE DONE TO 
TREAT ADHD EFFECTIVELY? 
Copyright © 2014 HCL Technologies Limited | www.hcltech.com 
Attention Deficit Hyperactivity Disorder (ADHD) 
or Attention Deficit Disorder (ADD) is one such 
chronic disease which is witnessing an increased 
diagnosis annually 
As per a recent JAMA 
study, it has increased by 
25% in the last decade 
Current drug therapy for ADHD is being 
supplemented by psychological or behaviour 
modification or educational approaches 
The Gamification approach or Digital 
Games has an effect of decreasing the 
span of treatment thereby reducing 
overall need of medicines 
Gamification when combined with mobile 
technology is another significant way to 
manage ADHD in future 
Cognitive training and Neuro-feedback have 
emerged as a means to supplement ADHD 
over the past decade 
A 2012 IDC report points out that ‘the ability to 
make work more fun’ (including using games) 
is a potential concept which can deliver 
significant value to the life sciences industry
Copyright © 2014 HCL Technologies Limited | www.hcltech.com 
RELEVANCIES 
For Patients: 
• Gamification or Contextual Play 
involves playing certain computer or 
console, mobile or smart TV games 
• Memory related games are helpful in 
improving attention skills, focus 
issues and control behavior 
• Each game can be customized to 
suit the needs of the patient 
For the Parents/Caregiver: 
• Medical Reminder would remind the parent to 
administer medicine on time 
• Treatment Recorder allows user to record and store 
data on medications consumed with date/time 
• Talk to an expert would send an auto-generated 
mail and user will receive a call for counseling 
For Physicians/Pediatricians: 
• Will find gaming an effective assessment 
tool to collect real time data and help 
achieve faster results for the treatment 
• Conducts analytics based on various 
behavior metrics and helps measure if 
the drug gives desired results 
• Comparisons can be created across 
various patients based on demography, 
age, gender, race etc. 
For Pharmaceutical Companies: 
• Use of games with drug therapy can reduce dependence 
on drugs 
• In ADHD, the drop-out rate to comply and adhere to a 
drug range from 50% to 65%. Gamification can enhance 
compliance and adherence to drug therapy
What role does mobile technology play in the 
future of gamification as a treatment? 
How is gamification relevant to the 
patient, the guardian, the 
physicians and pharmaceutical 
companies? 
Copyright © 2014 HCL Technologies Limited | www.hcltech.com 
QUERIES 
What are chronic ailments? 
What is the relevance of Gamification to the 
analysis and treatment of chronic ailments 
like ADHD? 
How will gamification help treat 
patients of ADHD? 
What is the gaming ecosystem and 
what value will it contribute value to 
drug therapy? 
Q1 
Q2 
Q3 
Q4 
Q5 
Q6 
CLICK TO DOWNLOAD CASE STUDY
HCLT Case Study: Gamification in Chronic Disease (ADHD) Treatment

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HCLT Case Study: Gamification in Chronic Disease (ADHD) Treatment

  • 1. Copyright © 2014 HCL Technologies Limited | www.hcltech.com HCL AN ADHD CASE STUDY
  • 2. RELEVANCE OF GAMIFICATION IN CHRONIC DISEASE TREATMENT Gamification concepts are increasingly being deployed by the healthcare industry to build positive outcomes for disease management, physician training and improving overall fitness Copyright © 2014 HCL Technologies Limited | www.hcltech.com HealthX infographics figures show that around US $ 3 trillion is annual cost of managing these diseases In the US alone, approximately 40% of the population is affected by at least one chronic ailment According to Ted Conversations, we spend over 3 billion hours a week playing video games At an average a young adult spends around 10, 000 hours gaming by age of 21, which is similar to the time spent in their middle and higher schools
  • 3. WHAT CAN BE DONE TO TREAT ADHD EFFECTIVELY? Copyright © 2014 HCL Technologies Limited | www.hcltech.com Attention Deficit Hyperactivity Disorder (ADHD) or Attention Deficit Disorder (ADD) is one such chronic disease which is witnessing an increased diagnosis annually As per a recent JAMA study, it has increased by 25% in the last decade Current drug therapy for ADHD is being supplemented by psychological or behaviour modification or educational approaches The Gamification approach or Digital Games has an effect of decreasing the span of treatment thereby reducing overall need of medicines Gamification when combined with mobile technology is another significant way to manage ADHD in future Cognitive training and Neuro-feedback have emerged as a means to supplement ADHD over the past decade A 2012 IDC report points out that ‘the ability to make work more fun’ (including using games) is a potential concept which can deliver significant value to the life sciences industry
  • 4. Copyright © 2014 HCL Technologies Limited | www.hcltech.com RELEVANCIES For Patients: • Gamification or Contextual Play involves playing certain computer or console, mobile or smart TV games • Memory related games are helpful in improving attention skills, focus issues and control behavior • Each game can be customized to suit the needs of the patient For the Parents/Caregiver: • Medical Reminder would remind the parent to administer medicine on time • Treatment Recorder allows user to record and store data on medications consumed with date/time • Talk to an expert would send an auto-generated mail and user will receive a call for counseling For Physicians/Pediatricians: • Will find gaming an effective assessment tool to collect real time data and help achieve faster results for the treatment • Conducts analytics based on various behavior metrics and helps measure if the drug gives desired results • Comparisons can be created across various patients based on demography, age, gender, race etc. For Pharmaceutical Companies: • Use of games with drug therapy can reduce dependence on drugs • In ADHD, the drop-out rate to comply and adhere to a drug range from 50% to 65%. Gamification can enhance compliance and adherence to drug therapy
  • 5. What role does mobile technology play in the future of gamification as a treatment? How is gamification relevant to the patient, the guardian, the physicians and pharmaceutical companies? Copyright © 2014 HCL Technologies Limited | www.hcltech.com QUERIES What are chronic ailments? What is the relevance of Gamification to the analysis and treatment of chronic ailments like ADHD? How will gamification help treat patients of ADHD? What is the gaming ecosystem and what value will it contribute value to drug therapy? Q1 Q2 Q3 Q4 Q5 Q6 CLICK TO DOWNLOAD CASE STUDY