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Draft report presentation
1. DRAFT REPORT
“PRE-FEASIBILITY OF TOURISM PROMOTIONAL PROJECTS”
Submitted to:
Tourism Corporation Khyber Pakhtunkhwa
Prepared by:
ABAD Associates Pvt. Ltd.
2. Kumrat Valley: The Hidden Paradise
Broghil Valley: The Valley of Lakes
Golen Gol: The valley of towering hills
Miranjani: The Highest Peak in Galiyat
Dagri Bangla: heaven for trekkers/campers.
Beer Gali (Swabi)
3. WHAT IS TOURISM?
Tourism is an industry that drives people to travel for recreation and leisure. The
growth of tourism has had a dramatic effect on many countries, not just
economically, but also environmentally and socially.
5. Purpose of This Study.
To strengthen the position of all 6 no of sites as a premier
tourism destination for desired target market through new
development, improvement, effective promotion, and efficient
distribution of tourism products and services.
To stimulate long-term tourism-related businesses and
economic development as well as resource sustainability in all
the sites.
To provide a comprehensive guideline for various
stakeholders in all sites, (city government, local businesses, and
residents) to strengthen the community through tourism.
6. Objectives of This Study.
To Explore the Tourism Potential of the Proposed 6 Sites.
To Protect the Natural Environment and Beauty of the Proposed 6
Sites.
To Boost the local Economy.
1. Employment
2. Increased Spending in the Local Community
3. Infrastructure
4. Social advantages
5. Environmental Advantages
6. Opportunities
To Promote Tourism as Business.
8. KUMRAT VALLEY:
The Hidden Paradise Tourists Spot
Kumrat is a valley in the Upper Dir District, Khyber Pakhtunkhwa province, of
Pakistan. It is one of the scenic valleys of Khyber Pakhtunkhwa, and a picturesque spot
for travelers.
9. GEOGRAPHY & CLIMATE:
Kumrat valley is located in the foothills of Hindu Kush mountains range, surrounded
by Chitral to the north, Kalam Swat valley to the east, Ayun valley Chitral to the west
& Lower Dir to the south.
The weather of Kumrat valley is alpine climatic in nature and mild cool summers are
common throughout the area, with an average temperature ranges from 20 °C to 25 °C.
While in winter the temperature is very low due to heavy snow fall i.e. is 3 to 11 feet and
the temperature ranges from -4 °C to -10 °C. The maximum rain fall is 255 mm and
minimum is 100 mm.
10. FLORA & FAUNA:
Diverse species of grasses and trees are found in Kumrat valley. In trees Deodar, Cheer,
Kail, Fir Spruce, Chalghoza, Pines, Oak, and Alpine pastures are covering huge area of
the land in the form of forest.
while in fauna, Brown Bears, Snow Leopards, Monkeys, Porcupines, Ibex, Markhor,
Musk, Deer, Jackals, Chakores and Monal Pheasants etc
11. ACCESS:
Kumrat Valley can be accessed by road from Peshawar as well as the Capital
Islamabad through Upper Dir. The distance by road is 296 kilometers from Peshawar
and 410 kilometers from Islamabad. The second possible access route is through Utror
(Kalam) but the road condition is not good there.
13. ROUTE & DIRECTION:
Day 1: Peshawar to Upper Dir (Car, Jeep) 7 hours’ travel
Day 2: Upper Dir to Kumrat (4x4 only) 6 hours’ travel
Day 3: Explored Kumrat up to Khazaan Kot Full day
Day 4: Explored Kumrat up to Badgoi Top Full day
Day 5: Explored Jazz Banda Full day
Day 6: Back to Peshawar
14. SNAPS OF THE KUMRAT VALLEY:
The unseen beauty of Kumrat valley, a hidden paradise for tourists.
20. Katora lake jazz banda/Jazz banda Dand
Bara Dand Lake I & II at jazz banda
21. Tourist Attracting Spots At and Nearby to Kumrat
Valley:
1.Kumrat valley
2.Khazaan kot/Dojangay
3.Shazor lake/Dand
4.Jazz banda
5.Katora lake/jazz banda Dand
6.Bara Dand lake I & II jazz banda
7.Badgoi top/Badgoi pass
Current Tourism Activities And Facilities:
Summer Retreat spot
Camping
Trout Fishing
Hiking and Trekking
Jashn-e-Kumrat
22. Lack of Amenities/Short Comings for the promotion of Tourism
at Kumrat are.
Infrastructure (Road & Footpath, Bridges, Sewerage & Sanitation, Telephone.
Electricity and Sui Gas.
Accommodation/Staying Facilities/Hotels for Tourists (Bachelors & Families).
Restaurants/Café/Coffee shop/Tuck Shops or Eating Places.
Commercial Areas/Shops/Fuel pump.
Health center/Health Facility.
Public Parks & Public Toilets.
Playgrounds for Games/Competitions at Jashne Kumrat.
Road Side Rest Area Spots/Benches along the Road.
Tourist Information/Guiding Center/Administration.
Security Check Posts/Police Post.
Solid Waste Collection and Dumping/Dust Bins.
28. Proposed Activities, Suggestions & Recommendations.
After studying the area in detail and doing the area survey, following are the
suggestions & recommendations to improve the existing facilities and proposed
new activities to promote tourism in the area and facilitate the tourist.
PROPOSAL 1
PROJECT PROPOSED ACTIVITIES WITH CHIRLIFT SCHEME:
ADMINISTRATION 2 NOs @2000 SFT
CHAIRLIFT AT JAZZ BANDA @4.5 KM
BASE AND TOP STATION @20,000 SFT
PARKS AT BASE, TOP STATION JAZZ BANDA @40,000 SFT
RESTURANTS 4 NOs @40,000 SFT
HOTEL @20,000 SFT
HOTEL FOR FAMILIES @20,000 SFT
COMMERCIAL AREA @5000 SFT
FOOD COURTS @20 NOs
CAMPING PODS @30 NOs
BAR. B. Q. SPOTS @10 NOs
29. PROPOSAL 1
PROJECT PROPOSED ACTIVITIES WITH CHIRLIFT SCHEME:
PUBLIC PARK @70,000 SFT
CAPMING POINTS FOR TENTS @2 NOs
MASTER PLAN DEVELOPMENT @263 KANALS
OPEN AIR THEATHER @10000 SFT
FINSHING POINTS @15 NOs
SPORTS ACTIVITIES @6 NOs
JEEP TRACK & BYCYCLE TRACK @15 KMs
JASHN-E-KUMRAT GROUND @64 KANALS
MOSQUE @3000 SFT
SOLID WASTE COLLECTION UNIT @3000 SFT
FIRST AID ROOM @400 SFT
PUBLIC TOILETS 12 UNITS @4800 SFT
SECURITY POST 3 NOs @300 SFT
TOURIST FACILITATION CENTER @1000 SFT
PARKING @300 VEHICLES
MICRO POWER GENRATION UNIT @1 NO
30.
31.
32.
33.
34.
35.
36.
37.
38.
39.
40.
41.
42.
43. PROPOSAL 1
PROJECT FINANCIAL DATA:
ADMINISTRATION 2 NOs @2000 SFT =08 Millions
CHAIRLIFT AT JAZZ BANDA @4.5 KM =950 Millions
BASE AND TOP STATION @20,000 SFT =80 Millions
PARKS AT BASE, TOP STATION JAZZ BANDA @40,000 SFT =50 Millions
RESTURANTS 4 NOs @40,000 SFT =130 Millions
HOTEL @20,000 SFT =90 Millions
HOTEL FOR FAMILIES @20,000 SFT =140 Millions
COMMERCIAL AREA @10,000 SFT = 20 Millions
FOOD COURTS @20 NOs = 12 Millions
CAMPING PODS @30 NOs = 30 Millions
BAR. B. Q. SPOTS @10 NOs = 05 Millions
MASTER PLAN DEVELOPMENT @263 KANALS = 50 Millions
OPEN AIR THEATHER @10000 SFT = 10 Millions
FINSHING POINTS @15 NOs = 15 Millions
SPORTS ACTIVITIES @6 NOs = 20 Millions
JEEP TRACK & BYCYCLE TRACK @15 KMs = 25 Millions
44. JASHN-E-KUMRAT GROUND @64 KANALS = 30 Millions
MOSQUE @3000 SFT = 04 Millions
SOLID WASTE COLLECTION UNIT @3000 SFT = 05 Millions
FIRST AID ROOM @400 SFT = 01 Millions
PUBLIC TOILETS 12 UNITS @4800 SFT = 10 Millions
SECURITY POST 3 NOs @300 SFT = 03 Millions
TOURIST FACILITATION CENTER @1000 SFT = 04 Millions
PARKING @300 VEHICLES = 10 Millions
MICRO POWER GENRATION UNIT @1 NO = 50 Millions
GRAND TOTAL = Rs 1771.00 Millions
TOTAL INVESTMENT = Rs 1771.00 Millions
TOTAL REVENUE @ 100 % OPERATIONAL = Rs 255.6 Millions
(800 visitors per day during 7 months season average revenue of Rs.1500 per person
[800 x 213 x 1500])
45. TOTAL REVENUE @ 70 % OPERATIONAL EFFICIENCY = Rs 178.92 Millions
Operating Costs:
Salaries (including Mgt, Admin & Support Staff) = Rs 14, 50,000 Per Month
Utilities, Depreciation & Misc. = Rs 4, 50,000 per Month
Total per month = Rs 19,00,000/-
Say, Rs 1,14,00,000/- per Season
Total Seasonal Operating Cost = Rs 11.4 Million
PROJECT FINANCIAL DATA:
Total Income@ 70 % Operational Efficiency: = Rs 178.92 Millions
Deduction of Income Taxes @ 35%: = Rs 62.62 Millions
Deduction of Operational Costs: = Rs 11.40 Millions
Deduction of Annul Lease amount = Rs 15.00 Millions
_______________________________________________________________
Net Income after Tax deduction & Operating Cost: = Rs 89.90 millions
ESTIMATED RATIOS:
Return on Investment @ 70 % Operational Efficiency: = 5 %
Payback Period @ 70 % Operational Efficiency: = Approx. 19.7 years.
46. PROPOSAL 2
PROJECT FINANCIAL DATA:
ADMINISTRATION 2 NOs @2000 SFT =08 Millions
PARKS AT BASE, TOP STATION JAZZ BANDA @40,000 SFT =50 Millions
RESTURANTS 4 NOs @40,000 SFT =130 Millions
HOTEL @20,000 SFT =90 Millions
HOTEL FOR FAMILIES @20,000 SFT =140 Millions
COMMERCIAL AREA @10,000 SFT = 20 Millions
FOOD COURTS @20 NOs = 12 Millions
CAMPING PODS @30 NOs = 30 Millions
BAR. B. Q. SPOTS @10 NOs = 05 Millions
PUBLIC PARK @70,000 SFT = 10 Millions
CAPMING POINTS FOR TENTS @2 NOs = 09 Millions
MASTER PLAN DEVELOPMENT @263 KANALS = 50 Millions
OPEN AIR THEATHER @10000 SFT = 10 Millions
FINSHING POINTS @15 NOs = 15 Millions
SPORTS ACTIVITIES @6 NOs = 20 Millions
JEEP TRACK & BYCYCLE TRACK @15 KMs = 25 Millions
JASHN-E-KUMRAT GROUND @64 KANALS = 30 Millions
47. MOSQUE @3000 SFT = 04 Millions
SOLID WASTE COLLECTION UNIT @3000 SFT = 05 Millions
FIRST AID ROOM @400 SFT = 01 Millions
PUBLIC TOILETS 12 UNITS @4800 SFT = 10 Millions
SECURITY POST 3 NOs @300 SFT = 03 Millions
TOURIST FACILITATION CENTER @1000 SFT = 04 Millions
PARKING @300 VEHICLES = 10 Millions
MICRO POWER GENRATION UNIT @1 NO = 50 Millions
GRAND TOTAL = Rs 741.00 Millions
TOTAL INVESTMENT = Rs 741.00 Millions
TOTAL REVENUE @ 100 % OPERATIONAL = Rs 170.4 Millions
(800 visitors per day during 7 months season average revenue of Rs.1000 per person
[800 x 213 x 1000])
48. TOTAL REVENUE @ 70 % OPERATIONAL EFFICIENCY = Rs 119.28 Millions
Operating Costs:
Salaries (including Mgt, Admin & Support Staff) = Rs 11, 50,000 Per Month
Utilities, Depreciation & Misc. = Rs 3, 50,000 per Month
Total per month = Rs 15,00,000/-
Say, Rs 1,14,00,000/- per Season
Total Seasonal Operating Cost = Rs 10.5 Million
PROJECT FINANCIAL DATA:
Total Income@ 70 % Operational Efficiency: = Rs 119.28 Millions
Deduction of Income Taxes @ 35%: = Rs 41.74 Millions
Deduction of Operational Costs: = Rs 10.5 Millions
Deduction of Annul Lease amount = Rs 12.00 Millions
_______________________________________________________________
Net Income after Tax deduction & Operating Cost: = Rs 55.04 millions
ESTIMATED RATIOS:
Return on Investment @ 70 % Operational Efficiency: = 7.42 %
Payback Period @ 70 % Operational Efficiency: = Approx. 13.46 years.
50. Broghil Valley: The land of Peace, Harmony and Traditions……
The Valley of Lakes
Broghil Valley is a valley & national park located in the upper northern
reaches Chitral District, of Pakhtunkhwa, Pakistan. It is located close to
the Afghan-Pakistan border.
51. GEOGRAPHY & CLIMATE:
Broghil valley is located at a distance of 250 km from main Chitral town. Towards the
north, the valley is connected with famous Wakhan strip of Afghanistan through the
famous “Broghil Pass”. Another important pass “Darwaza” connects Broghil with
Afghanistan in the northwest. Broghil pass. In the southeast direction, the valley is
connected with Yasin valley of Gilgit-Baltistan region via Darkot Pass. Towards east, the
valley joins the Qurumbar valley through famous Qurumbar pass towards Ghizer district of
Gilgit-Baltistan. In the south, Broghil joins the main valley of Yarkhun towards Mastuj and
Chitral town.
Broghil valley has harsh climate. It is freezing cold during winter. While in summer (July
to the end of September) the weather remains mild to cold. Temperature often remains
below freezing point during the winter spell. Precipitation is mainly received in snow form
from October to the end of May. Summer rains are scanty
52. FLORA & FAUNA:
Broghil Valley is homeland of ibex, wolves, snow leopards, white and brown
bears, fox, rabbits, marmots and many more wild animals. The bird species are,
hawks, eagles, falcons are found in the high mountains, while pheasants,
partridges, hoopoes, larks, sparrows, quails, doves, swallow starlings,
nightingales, crows and vultures. The Broghil valley is of high importance in
maintaining a great diversity of wetlands including high altitude alpine lakes and
ponds, peat lands areas, alpine pastures, riparian areas, Birch, Salix and Juniper
forests and riparian vegetation.
53. ACCESS:
Broghil valley is located at a distance of 250 km from main Chitral town. Total
distance from Peshawar to Broghil through Chitral-Mastuj road is 576 Km. the
distance from Peshawar to Chitral can be covered by a Car or Jeep but from
Chitral city onwards you will need 4x4 jeep up to Broghil valley. The jeep can
lead you to the Kishmanjah village of Broghil. From there you have to onwards
by foot or horse can be hired locally.
Route & Direction:
Day 1: Peshawar to Upper Dir (Car, Jeep) 7 hours’ travel
Day 2: Upper Dir to Mastuj (4x4 only) 11 hours’ travel
Day 3: Mastuj to Lasht (4x4 only) 9 hours’ travel
Day 4: Lasht to Broghil Valley (4x4 only) 3 hours’ travel
Day 5: Explored Broghil Valley Full day
Day6: Back to Peshawar
55. CURRENT TOURISM ACTIVITIES AND FACILITIES:
Sport Events Held During Broghil Festival
1.Buz Kashi
2.Yak Polo
3.Yak Race
4.Polo
5.Horse Race
6.Mountain Marathon
7.Tug of War
8.Mountain Football
9.Women Horse and Yak race
10.Paragliding by Paraglide Association team
Cultural Activities of Broghil Festival
1.Wakhi Music with Daaf and flute
2.Women traditional songs, dance with cultural dress
3.Wakhi Traditional items, handicrafts, utensils etc display by Women folk
4.Wakhi Foods Display by Wakhi women folk
61. Tourists Attracting Spots in and Nearby to Broghil
Valley.
Some famous spots to explore around Broghil are:
1.Showrsheer
2.Lashkargaz
3.Swinj
4.Sohktarabad
5.Chittiboi Glacier
6.Irgoth
7.Mitrandas
8.Gakuch
9.Garam chashma kashmanja
10.Broghil Pass
11.Karamber Lake
12.Chikaar
13.Darkot Pass
14.Darkot Glacier
62. Lack of Amenities/Short Comings for the promotion of Tourism at
Broghil are:
Infrastructure (Road & Footpath, Bridges, Sewerage & Sanitation, Telephone .
Electricity and Sui Gas.
Accommodation/Staying Facilities/Hotels for Tourists (Bachelors & Families).
Restaurants/Café/Coffee shop/Tuck Shops or Eating Places.
Commercial Areas/Shops/Fuel pump.
Health center/Health Facility.
Public Parks & Public Toilets.
Playgrounds for Games/Competitions at Jashne Broghil.
Road Side Rest Area Spots/Benches along the Road.
Tourist Information/Guiding Center/Administration.
Solid Waste Collection and Dumping/Dust Bins.
70. Proposed Activities, Suggestions & Recommendations.
After studying the area in detail and doing the area survey, following are the
suggestions & recommendations to improve the existing facilities and proposed
new activities to promote tourism in the area and facilitate the tourist.
PROJECT PROPOSED ACTIVITIES:
ADMINISTRATION @2000 SFT
RESTURANT @10,000 SFT
JASHNE-E-BROGHIL GROUND @50,000 SFT
PAVALLION @10,000 SFT
PEDESTRIAN BRIDGE @30 FEET LONG
71. COMMERCIAL AREA @5000 SFT
FOOD COURTS @10 NOs
CAMPING PODS @20 NOs
PUBLIC PARK @10,000 SFT
CAPMING POINTS FOR TENTS @3 NOs
MASTER PLAN DEVELOPMENT @24 KANALS
MOSQUE @3000 SFT
SOLID WASTE COLLECTION UNIT @3000 SFT
FIRST AID ROOM @400 SFT
PUBLIC TOILETS @600 SFT
SECURITY POST @100 SFT
PARKING @ 70 VEHICLES
MICRO POWER GENRATION UNIT @1 NO
72.
73.
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75.
76.
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78.
79. PROJECT FINANCIAL DATA:
ADMINISTRATION @2000 SFT = 08 Millions
RESTURANT @10,000 SFT = 50 Millions
JASHNE-E-BROGHIL GROUND @50,000 SFT = 10 Millions
PAVALLION @10,000 SFT = 20 Millions
PEDESTRIAN BRIDGE @30 FEET LONG = 10 Millions
COMMERCIAL AREA @5000 SFT = 08 Millions
FOOD COURTS @10 NOs = 05 Millions
CAMPING PODS @20 NOs = 20 Millions
PUBLIC PARK @10,000 SFT = 15 Millions
CAPMING POINTS FOR TENTS @3 NOs = 10 Millions
MASTER PLAN DEVELOPMENT @24 KANALS = 12 Millions
MOSQUE @3000 SFT = 08 Millions
SOLID WASTE COLLECTION UNIT @3000 SFT = 02 Millions
FIRST AID ROOM @400 SFT = 01 Millions
PUBLIC TOILETS @600 SFT = 04 Millions
SECURITY POST @200 SFT = 02 Millions
PARKING @ 70 VEHICLES = 06 Millions
MICRO POWER GENRATION UNIT @1 NO = 50 Millions
GRAND TOTAL = Rs 241.00 Millions
80. TOTAL INVESTMENT = Rs 241.00 Millions
TOTAL REVENUE @ 100 % OPERATIONAL = Rs 68.62 Millions
(250 visitors per day during 6 months season average revenue of Rs.1500 per person
[250 x 183 x 1500])
TOTAL REVENUE @ 70 % OPERATIONAL EFFICIENCY = Rs 48.03 Millions
Operating Costs:
Salaries (including Mgt, Admin & Support Staff) = Rs 5, 50,000 Per Month
Utilities, Depreciation & Misc. = Rs 1, 50,000 per Month
Total per month = Rs 7,00,000/-
Say, Rs 42,00,000/- per Season
Total Seasonal Operating Cost = Rs 04.20 Million
81. PROJECT FINANCIAL DATA:
Total Income@ 70 % Operational Efficiency: = Rs 48.03 Millions
Deduction of Income Taxes @ 35%: = Rs 16.81 Millions
Deduction of Operational Costs: = Rs 04.20 Millions
Deduction of Annul Lease amount = Rs 01.00 Millions
_______________________________________________________________
Net Income after Tax deduction & Operating Cost: = Rs 26.02 millions
ESTIMATED RATIOS:
Return on Investment @ 70 % Operational Efficiency: = 10.79 %
Payback Period @ 70 % Operational Efficiency: = Approx. 9.26 years.
83. Golen Gol Valley:
With towering hills on all four sides, Golen is a picturesque valley.
Golen Gol is a valley situated at Chitral district, Golen Gol is a left bank tributary
of Mastuj River and originates from glaciers namely Lohigal and Shachiokoh.
84. GEOGRAPHY & CLIMATE:
Golen Gol Valley is on the right side on main Chitral-Mastuj road. The valley is surround by
high mountains. A narrow road, better hills and afterword’s a lush green valley with stream
waters and green fields.
Broghil valley has harsh climate. It is freezing cold during winter. While in summer (July to
the end of September) the weather remains mild to cold. Temperature often remains below
freezing point during the winter spell. Precipitation is mainly received in snow form from
October to the end of May. Summer rains are inadequate.
85. ACCESS:
Golen Gol is about 380 kilometers from Islamabad, about 25 km from Chitral city
and about 365 km from provincial capital Peshawar.
The site is easily accessible from Chitral town with a travel of 1.5 hours in car or
jeep to Golen Gol. The whole narrow valley can be explored with help of 4x4
vehicles to reach to the end of the valley.
87. Route & Direction:
Route & Direction:
Day 1: Peshawar to Chitral (Car, Jeep) 10 hours’ travel
Day 2: Chitral to Golen Gol Valley (4x4 only) 3.5 hours’ travel
Day 3: Explored Golen Gol Valley Full day
Day 4: Back to Peshawar
88. CURRENT TOURISM ACTIVITIES AND FACILITIES:
One of the beautiful valleys for tourist in Chitral district Golen is the
nearest available Fresh Trout Fish spot in Chitral where you can
easily find Trout Fish in stream waters as well as:
Trout Fish Farms
Fresh Water Streams
Mixed Forest and Vast Pastures
Camping, Fishing, Trekking, Hiking.
93. Lack of Amenities/Short Comings for the promotion of Tourism
at Gollen Gol are.
New Tourist site with no facilities.
Infrastructure (Road & Footpath, Bridges, Sewerage & Sanitation, Telephone .
Electricity and Sui Gas.
Accommodation/Staying Facilities/Hotels for Tourists (Bachelors & Families).
Restaurants/Café/Coffee shop/Tuck Shops or Eating Places.
Commercial Areas/Shops/Fuel pump.
Health center/Health Facility.
Public Parks & Public Toilets.
Road Side Rest Area Spots/Benches along the Road.
Tourist Information/Guiding Center/Administration.
Solid Waste Collection and Dumping/Dust Bins.
95. PROJECT PROPOSED ACTIVITIES:
ADMINISTRATION @2000 SFT
RESTURANT @10,000 SFT
HOTEL @20,000 SFT
COMMERCIAL AREA @5000 SFT
FOOD COURTS @10 NOs
CAMPING PODS @24 NOs
BAR. B. Q. SPOTS @2 NOs
PUBLIC PARK @60,000 SFT
CAPMING POINTS FOR TENTS @3 NOs
MASTER PLAN DEVELOPMENT @72 KANALS
OPEN AIR THEATHER @10000 SFT
FINSHING POINTS @15 NOs
SPORTS ACTIVITIES @6 NOs
MOSQUE @3000 SFT
SOLID WASTE COLLECTION UNIT @3000 SFT
FIRST AID ROOM @400 SFT
PUBLIC TOILETS @600 SFT
SECURITY POST @100 SFT
PARKING @ 70 VEHICLES
96.
97.
98.
99.
100.
101. PROJECT FINANCIAL DATA:
ADMINISTRATION @2000 SFT = 08 Millions
RESTURANT @10,000 SFT = 40 Millions
HOTEL @20,000 SFT =120 Millions
COMMERCIAL AREA @5000 SFT = 10 Millions
FOOD COURTS @10 NOs = 05 Millions
CAMPING PODS @24 NOs = 24 Millions
BAR. B. Q. SPOTS @2 NOs = 02 Millions
PUBLIC FAMILY PARK @60,000 SFT = 10 Millions
CAPMING POINTS FOR TENTS @3 NOs = 03 Millions
MASTER PLAN DEVELOPMENT @72 KANALS = 25 Millions
OPEN AIR THEATHER @10000 SFT = 10 Millions
FINSHING POINTS @15 NOs = 05 Millions
SPORTS ACTIVITIES @6 NOs = 10 Millions
MOSQUE @3000 SFT = 04 Millions
SOLID WASTE COLLECTION UNIT @3000 SFT = 03 Millions
FIRST AID ROOM @400 SFT = 0.5 Millions
PUBLIC TOILETS @600 SFT = 7.5 Millions
SECURITY POST @100 SFT = 01 Millions
PARKING @ 70 VEHICLES = 06 Millions
GRAND TOTAL = Rs 294.00 Millions
102. TOTAL INVESTMENT = Rs 294.00 Millions
TOTAL REVENUE @ 100 % OPERATIONAL = Rs 131.76 Millions
(450 visitors per day during 8 months season average revenue of Rs.1200 per person
[450 x 244 x 1200])
TOTAL REVENUE @ 70 % OPERATIONAL EFFICIENCY = Rs 92.32 Millions
Operating Costs:
Salaries (including Mgt, Admin & Support Staff) = Rs 7, 50,000 Per Month
Utilities, Depreciation & Misc. = Rs 2, 50,000 per Month
Total per month = Rs 10,00,000/-
Say, Rs 80,00,000/- per Season
Total Seasonal Operating Cost = Rs 08 Million
103. PROJECT FINANCIAL DATA:
Total Income@ 70 % Operational Efficiency: = Rs 92.32 Millions
Deduction of Income Taxes @ 35%: = Rs 32.31 Millions
Deduction of Operational Costs: = Rs 08.00 Millions
Deduction of Annul Lease amount = Rs 07.20 Millions
_______________________________________________________________
Net Income after Tax deduction & Operating Cost: = Rs 44.81 millions
ESTIMATED RATIOS:
Return on Investment @ 70 % Operational Efficiency: = 15.24 %
Payback Period @ 70 % Operational Efficiency: = Approx. 6.5 years.
113. Lack of Amenities/Short Comings for the promotion of Tourism
at Meranjani are.
Infrastructure (Road & Footpath, Bridges, Sewerage & Sanitation, Telephone.
Electricity and Sui Gas.
Accommodation/Staying Facilities/Hotels for Tourists (Bachelors & Families).
Restaurants/Café/Coffee shop/Tuck Shops or Eating Places.
Commercial Areas/Shops/Fuel pump.
Health center/Health Facility.
Public Parks & Public Toilets.
Playgrounds for Games/Competitions at Jashne Kumrat.
Road Side Rest Area Spots/Benches along the Road.
Tourist Information/Guiding Center/Administration.
Security Check Posts/Police Post.
Solid Waste Collection and Dumping/Dust Bins.
114.
115.
116. PROJECT PROPOSED ACTIVITIES:
RESTURANT @10,000 SFT
CAFÉ @3,000 SFT
CAMPING PODS @14 NOs
VIEWING POINTS @ 5000 SFT
PUBLIC PARK @ 30,000 SFT
CAPMING POINTS FOR TENTS @ 3 NOs
MASTER PLAN DEVELOPMENT @ 12 KANALS
WATER RESERVIOUR @ 3000 SFT
COMPLETE TRACK DEVELOPMENT @ 10 KM
SOLID WASTE COLLECTION UNIT @ 3000 SFT
FIRST AID ROOM @ 400 SFT
PUBLIC TOILETS @ 600 SFT
SECURITY POST @ 100 SFT
POWER GENRATOR @ 1 NO
117.
118.
119.
120.
121.
122. PROJECT FINANCIAL DATA:
RESTURANT @10,000 SFT = 40 Millions
CAFÉ @3,000 SFT = 12 Millions
CAMPING PODS @14 NOs = 14 Millions
VIEWING POINTS @ 5000 SFT = 05 Millions
PUBLIC PARK @ 30,000 SFT = 10 Millions
CAPMING POINTS FOR TENTS @ 3 NOs = 05 Millions
MASTER PLAN DEVELOPMENT @ 12 KANALS = 10 Millions
WATER RESERVIOUR @ 3000 SFT = 10 Millions
COMPLETE TRACK DEVELOPMENT @ 10 KM = 25 Millions
SOLID WASTE COLLECTION UNIT @ 3000 SFT = 03 Millions
FIRST AID ROOM @ 400 SFT = 0.5 Millions
PUBLIC TOILETS @ 600 SFT = 05 Millions
SECURITY POST @ 100 SFT = 01 Millions
POWER GENRATOR @ 1 NO = 7.5 Millions
GRAND TOTAL = 148.00 Millions
123. TOTAL INVESTMENT = 148.00 Million
TOTAL REVENUE @ 100 % OPERATIONAL = 68.62 Million
(500 visitors per day during 6 months season average revenue of Rs.750 per person
[500 x 183 x 750])
TOTAL REVENUE @ 70 % OPERATIONAL EFFICIENCY = 48.00 Million
Operating Costs:
Salaries (including Mgt, Admin & Support Staff) = Rs 7, 00,000 Per Month
Utilities, Depreciation & Misc. = Rs 2, 00,000 per Month
Total per month = Rs 9, 00,000/-
Say, Rs 54,00,000/- per Season
Total Seasonal Operating Cost = Rs 5.4 Million
124. PROJECT FINANCIAL DATA:
Total Income@ 70 % Operational Efficiency: = Rs 48.00 million
Deduction of Income Taxes @ 35%: = Rs 16.80 million
Deduction of Operational Costs: = Rs 05.40 million
Deduction of Annul Lease amount = Rs 02.00 million
_______________________________________________________________
Net Income after Tax deduction & Operating Cost: = Rs 23.70 million
ESTIMATED RATIOS:
Return on Investment @ 70 % Operational Efficiency: = 16 %
Payback Period @ 70 % Operational Efficiency: = Approx. 6 years.
128. Geography & Climate:
Dagri Naka is a mountainous area in Galiyat region Khyber Pakhtunkhwa, Pakistan located
between the trek of Thandiani and Nathia gali at 2720 meters or 8924 feet above sea level.
Dagri(also called Dugri) means “The home of leopards” in the local language.
The peaceful area is covered with beautiful landscape. In case the weather is clear, Dagri
provides a scenic sunset viewpoint. The region is covered with pine trees, which adds to its
natural beauty. The area is known to have the most dense pine forest in the Galiyat region.
Dagri is surrounded by subtropical evergreen forest.
130. Route & Direction:
Route 1:
Day 1: Peshawar to Nathia Gali (Car, Jeep) 5.5 hours’ travel
Day 2: Nathia Gali to Dagri Forest through Miranjani 7 hours’ trekking
Day 3: Explored Dagri Forest and back to Nathia Gali 7 hours’ trekking
Day 4: Back to Peshawar
Route 2:
Day 1: Peshawar to Thandiani (Car, Jeep) 5.5 hours’ travel
Day 2: Thandiani to Dagri Forest via Berin gali 6 hours’ trekking
Day 3: Dagri Forest to Nathia Gali via Miranjani 7 hours’ trekking
Day 4: Back to Peshawar
135. PROJECT PROPOSED ACTIVITIES:
RENOVATION OF EXISTING REST HOUSE @ 1 N0
RENOVATION OF EXISTING SIDE BLOCK @ 1 N0
RESTURANT @10,000 SFT
CAMPING PODS @14 NOs
BAR. B. Q. SPOTS @ 2 NOs
PUBLIC PARK @ 35,000 SFT
CAPMING POINTS FOR TENTS @ 3 NOs
MASTER PLAN DEVELOPMENT @ 15.5 KANALS
WATER RESERVIOUR @ 3000 SFT
COMPLETE TRACK DEVELOPMENT @ 10 KM
GAZEBOS & SHEDS @ 12 NOs
SOLID WASTE COLLECTION UNIT @ 3000 SFT
FIRST AID ROOM @ 400 SFT
PUBLIC TOILETS @ 600 SFT
SECURITY POST @ 100 SFT
POWER GENRATOR @ 1 NO
136.
137.
138.
139.
140.
141.
142. PROJECT FINANCIAL DATA:
RENOVATION OF EXISTING REST HOUSE @ 1 N0 = 5 Millions
RENOVATION OF EXISTING SIDE BLOCK @ 1 N0 = 2 Millions
RESTURANT @10,000 SFT = 50 Millions
CAMPING PODS @14 NOs = 14 Millions
BAR. B. Q. SPOTS @ 2 NOs = 06 Millions
PUBLIC PARK @ 35,000 SFT = 10 Millions
CAPMING POINTS FOR TENTS @ 3 NOs = 06 Millions
MASTER PLAN DEVELOPMENT @ 15.5 KANALS = 13 Millions
WATER RESERVIOUR @ 3000 SFT = 10 Millions
COMPLETE TRACK DEVELOPMENT @ 22 KM = 15 Millions
GAZEBOS & SHEDS @ 12 NOs = 08 Millions
SOLID WASTE COLLECTION UNIT @ 3000 SFT = 03 Millions
FIRST AID ROOM @ 400 SFT = 0.5 Millions
PUBLIC TOILETS @ 600 SFT = 05 Millions
SECURITY POST @ 100 SFT = 01 Millions
POWER GENRATOR @ 1 NO = 7.5 Millions
GRAND TOTAL = 156.00 Millions
143. TOTAL INVESTMENT = 156.00 Million
TOTAL REVENUE @ 100 % OPERATIONAL = 54.90 Million
(300 visitors per day during 6 months season average revenue of Rs.1000 per person
[300 x 183 x 1000])
TOTAL REVENUE @ 70 % OPERATIONAL EFFICIENCY = 38.43 Million
Operating Costs:
Salaries (including Mgt, Admin & Support Staff) = Rs 5, 00,000 Per Month
Utilities, Depreciation & Misc. = Rs 1, 00,000 per Month
Total per month = Rs 6, 00,000/-
Say, Rs 36,00,000/- per Season
Total Seasonal Operating Cost = Rs 3.6 Million
144. PROJECT FINANCIAL DATA:
Total Income@ 70 % Operational Efficiency: = Rs 38.43 million
Deduction of Income Taxes @ 35%: = Rs 13.45 million
Deduction of Operational Costs: = Rs 03.60 million
Deduction of Annul Lease amount = Rs 02.00 million
_______________________________________________________________
Net Income after Tax deduction & Operating Cost: = Rs 19.38 million
ESTIMATED RATIOS:
Return on Investment @ 70 % Operational Efficiency: = 12.42 %
Payback Period @ 70 % Operational Efficiency: = Approx. 8 years.
150. CURRENT TOURISM ACTIVITIES AND FACILITIES:
This site has attraction for the local tourist in weekends and people visit the site to
enjoy the greenery of the site on different picnic spots.
Lots of visitors visit Beer Galai specially in Eid days, this site is famous among the
local community people from District Swabi and Mardan. Main activities on the
site are:
Day camping
Bone fire
BBQ events
Family and Friend Picnic spots
156. PROJECT PROPOSED ACTIVITIES:
ADMINISTRATION @2000 SFT
RESTURANT @10,000 SFT
CAFÉ @5,000 SFT
COMMERCIAL AREA @5000 SFT
GAZEBOS @15 NOs
PICNIC SPOTS, COOKING POINTS @05 NOS
PUBLIC PARK @10,000 SFT
CHILDREN PLAY AREA @10,000 SFT
MASTER PLAN DEVELOPMENT @48 KANALS
SOLID WASTE COLLECTION UNIT @3000 SFT
FIRST AID ROOM @400 SFT
PUBLIC TOILETS @600 SFT
SECURITY POST @100 SFT
PARKING @ 40 VEHICLES
157.
158.
159.
160. PROJECT FINANCIAL DATA:
ADMINISTRATION @2000 SFT = 05 Millions
RESTURANT @10,000 SFT = 20 Millions
CAFÉ @5,000 SFT = 10 Millions
COMMERCIAL AREA @5000 SFT = 7.5 Millions
GAZEBOS @15 NOs = 12 Millions
PICNIC SPOTS, COOKING POINTS @05 NOS = 2.5 Millions
PUBLIC PARK @10,000 SFT = 05 Millions
CHILDREN PLAY AREA @10,000 SFT = 15 Millions
MASTER PLAN DEVELOPMENT @48 KANALS= 10 Millions
SOLID WASTE COLLECTION UNIT @3000 SFT = 01 Millions
FIRST AID ROOM @400 SFT = 0.5 Millions
PUBLIC TOILETS @600 SFT = 05 Millions
SECURITY POST @100 SFT = 01 Millions
PARKING @ 40 VEHICLES = 05 Millions
GRAND TOTAL = Rs 99.5 Millions
161. TOTAL INVESTMENT = Rs 99.5 Millions
TOTAL REVENUE @ 100 % OPERATIONAL = Rs 36.5 Millions
(200 visitors per day during 12 months season average revenue of Rs.500 per person
[200 x 365 x 500])
TOTAL REVENUE @ 70 % OPERATIONAL EFFICIENCY = Rs 25.55 Millions
Operating Costs:
Salaries (including Mgt, Admin & Support Staff) = Rs 5, 00,000 Per Month
Utilities, Depreciation & Misc. = Rs 1, 00,000 per Month
Total per month = Rs 6,00,000/-
Say, Rs 72,00,000/- per Season
Total Seasonal Operating Cost = Rs 7.2 Million
162. PROJECT FINANCIAL DATA:
Total Income@ 70 % Operational Efficiency: = Rs 25.55 Millions
Deduction of Income Taxes @ 35%: = Rs 08.94 millions
Deduction of Operational Costs: = Rs 07.20 millions
Deduction of Annul Lease amount = Rs 02.50 millions
_______________________________________________________________
Net Income after Tax deduction & Operating Cost: = Rs 6.91 millions
ESTIMATED RATIOS:
Return on Investment @ 70 % Operational Efficiency: = 6.94 %
Payback Period @ 70 % Operational Efficiency: = Approx. 14 years.