2. Defining the TV industry
ď‚— Television Broadcasting is the distribution of audio
and video content to a audience.
ď‚— Viewers receive an image and sound on the screen
from cable or either satellite.
ď‚— There are 27,000 hours of domestic content
produced each year at the cost of ÂŁ2.6 billion
3. Size Shape And Structure Of TV Broadcasting.
ď‚— This combination of factors is transforming the skills needs
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of the 50,150 strong workforce.
There are also around 300 cable and satellite broadcasters.
around 850 independent production companies. Also
referred to as indies.
The UK industry is dominated by the major broadcasters,
plus a much larger number of less well-known broadcasters
and production companies.
There are nine so-called terrestrial broadcasters.
4. BBC World News.
ď‚— BBC World News has currently got the largest
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audience of any BBC channel.
It broadcasts for 24 hours a day.
Its part of the BBC Commercials Group so it is not
funded by the T.V licence.
BBC World News even airs on; Cruise ships, Airlines,
Mobile Phones, Hotel Rooms and Homes.
It has a whopping 74 million viewers per week.
5. BBC One
ď‚— It is the flagship TV channel of the BBC in the UK,
Isle Of Man and Channel Islands.
ď‚— Worlds first high resolution broadcasting channel.
 This channel is funded by the TV Licence fee’s which
each household in the UK has to pay if they had a
cable television.
ď‚— It has sister channels; BBC2, BBC3, BBC4, BBC
News, BBC Parliament, CBBC, CBeebies.
6. Commercial TV
ď‚— The most popular commercial TV Channel is ITV.
ď‚— Commercial TV gets its fund by airing adverts
between TV shows. Advertisers try to show them
during the most popular shows such as X-Factor or
Strictly Come Dancing because they knows millions
are watching.
ď‚— The time and length of the advert have different
costs.
7. ITV
 ITV is the UK’s second largest TV channel following
BBC in first. ITV has the crown for the largest
commercial TV channel in the UK.
ď‚— ITV is viewed as an entertainment based channel.
ď‚— It also airs some of the highest rated TV shows such
as Britain's Got Talent, X-Factor and Strictly Come
Dancing.
ď‚— These shows usually bring in an average of 10 million
viewers each.
8. ITV
ď‚— Here is an estimated chart showing how much it
would cost to air your advert on ITV and at which
times.
ď‚— Via Cost Of Advertising on ITV