money management

1. Northeast Leads Prom
Spending for Third Straight Year
$973$973
$733$733
$1,169
American Dads are supporting their child’s prom spending
by giving 63% more funding for the extravagant promposal
invite than moms — and 19% more for the big night
The Prom Experience
The Big Night
The Promposal
The Prom Experience
The Big Night
The Promposal
Dads Dish Out the Dough
Moms
Dads
$25k
$75k
or more
$859$859
$807
$1,079
$1,139
$978
$919
Parents are shelling out 73% of total prom costs –
an average of $989 for daughters versus $893 for sons
or less
2011
2012
2013
2014
2015
2015 Visa Prom Spending Survey
$919 average total
2015 prom spending
POPPING THE
PROMPOSAL
QUESTION
American households plan
on spending a whopping
$324 on promposals
Customize your prom budget and timeline to help
plan a night – and promposal – you’ll never forget
Cut Costs with the
Free Plan’it Prom App
Download for iPhone or Android
practicalmoneyskills.com/prom
2015 Visa Inc. Prom Spending Survey*
*The survey results are based on 3,000 live telephone interviews
conducted nationally in cooperation with GfK Roper OmniTel practicalmoneyskills.com/prom
American Families Plan to Spend
6% Less on Prom in 2015
Expensive Prom
for Smaller Wallets
Households that earn less than $25k
spend an average of $1,393 on prom
Families with household incomes
of $75k or more spend 41%
less, averaging $818 on
prom costs