Grace Zhang

Shanghai City, China China

Strategic Business Consulting Director at Darwin Marketing

Technology / Software / Internet

China digital executive, more than 10 years dedicate marketing and digital experience, market advisor. Vision: Drive evolutionary marketing/digital transformation to change the way of doing business. Specialties: - Form digital organization, build digital capabilities, and drive digital strategy - Profound knowledge in various online media vehicles: Paid Media, Owned Media, earned media and leased media. - Marketing strategy, customer segmentation, business value ROI, define messaging. - Conference/trade shows/events organization. - Communication in-house and external. - marketing campaign successfully launched. - Market Research and competitive intelligence. - Adviser, analyst co...