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Socialmedia for business Presentation Strategy for business By Hans Johannessen
Social media for business ,[object Object]
I ‘m not using social media at all – do I 	miss the game?
This social media hype – isn’t that only 	for private use? Kids, family and 	friends?
Can I as an entrepreneur or business 	professional take advantage and	exploit this opportunity?,[object Object]
However, what should you look after, to 	really evaluate the importance, 	scope and opportunity from a 	business perspective?
Tips: Look at what the big guys are 	doing!! (or maybe  your competitors),[object Object]
Who is using Social Media and for what ,[object Object]
	86% of entrepreneurs, executives and 	career 	professionals use Social media marketing
But 72% have been participating for a few 	months or less..social media provides results both for experienced users and newbie's Users  report  results –see table below -% result

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ScanSaaS Social Media Strategy for business

  • 1. Socialmedia for business Presentation Strategy for business By Hans Johannessen
  • 2.
  • 3. I ‘m not using social media at all – do I miss the game?
  • 4. This social media hype – isn’t that only for private use? Kids, family and friends?
  • 5.
  • 6. However, what should you look after, to really evaluate the importance, scope and opportunity from a business perspective?
  • 7.
  • 8.
  • 9. 86% of entrepreneurs, executives and career professionals use Social media marketing
  • 10. But 72% have been participating for a few months or less..social media provides results both for experienced users and newbie's Users report results –see table below -% result
  • 11. Why should you participate Visibility in social media is about participation, to.... Generate exposure for your business 35% of entrepreneurs, executives and career professionals experience increased exposure through social media marketing efforts. Increase traffic 85% of entrepreneurs, executives and career professionals experience increased traffic to their web site. 67% increased e-mail/newsletter signup through social media marketing Build new business partnerships 62% of entrepreneurs, executives and career professionals who participated in social media marketing for only a few months closed new business and established new partnerships. Bring in new qualified leads Over 50% of entrepreneurs, executives and career professionals generated qualified leads in social media marketing
  • 12. Getting started with Social Media Social Media is about developing relationship and generating leads ,interest and awareness for your business... People need to know your business Introduce your business to people, reach out to people, get your material in front of people and the get introduced by other people. People need to like your business Get your business profile out there , share with them who you are, and it’s a good idea to put your best part forward People need to trust you They’re going to developed that trust because you are going to help them and provide them with good, trustworthy information and knowledge. People are going to start buying from you They are going to start being your customer. They are going to start participating more.
  • 13. Best Practices: 5-Step Success Cycle Regardless of industry, all successful entrepreneurs, executives and career professionals should follow 5-step process to generate increased ROI for their business Keep your eye on the prize: Increase exposure : Support your products and services Create new business by converting seekers to prospects Reinforce credibility and retain clients Improve search engine visibility Expand reach to Create strategic partners Identify and recruit influencers Gain competitive intelligence across diverse audience Be an industry leader – not a follower Get your message out to many fast 2 1 3 5 4
  • 14. Social Media Strategy ScanSaaS can help you develop your social media strategy for your business, by helping you... 1. Focus on the WHO –are your target audience 2. Work at building partnerships 3. Maximize connection rate 4. Get inbound leads as a result your business being found in social media 5. Get people talking about you 6. Leverage strength of each social media platform Facebook,Twitter, Youtube, linkedin and more 7. Cross-Connect 8. Leverage content 9. Get you help with consistency
  • 15. Social Media Strategy We are a new venture motivated to help you take advantage of social media -Certified to help and advice you -Resources with extended business knowledge and experience -Systematic approach -Framework, using market leading tools and methodology Visit: www.scansaas.com