This document discusses serious games, which are games designed for purposes other than pure entertainment. It notes that serious games aim to be both fun and provide a predictable outcome or utility. The document also mentions different types of serious games and who plays them, as well as factors that contribute to their success, including being fun, realistic, having clear rules and objectives, interactive storylines, and challenging gameplay that encourages high cognitive activity.

1. Serious games
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2. A serious game is a game designed
for a primary purpose other than pure
entertainment.

3. Gameplay: Utility:
Fun, pure pleasure Predictable and calculated outcome
Chocolate covered broccoli
Games that conceal their intended effects

4. Types of serious games

5. Who are the gamers?
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6. What are they using?

7. The secret(s) of success
- Fun
- Realistic (to some extent)
- Clearly defined rules and objectives
- Storyline
- Interactive
- Challenging
- High cognitive activity
- Customizable

8. Lotame ID reports, 2009
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