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NAED EDUCATIONAL SPEAKER: Greg Carter
Contact:
email: netmarketing@comcast.net
Direct: 856.381.7834 Greg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
Steve was a Pirate
Greg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
M M
M
M
Adventure
Marketing
Becoming a Pirate
Greg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
“Testing the waters” - 2002
Greg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
Radwell International
PlcCenter Website Marketing
Greg Carter – Director of Marketing
PlcCenter.com Radwell Surplus Equipment
Online Sales & Marketing
Greg Carter , Marketing Director
The
Game
Changed MarkITing
M
Greg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
Re-Tool
M
Greg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
Convergence
Greg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
NAED Education
Conference
Greg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
Improve Product DescriptionsGreg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
Greg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
Greg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
Greg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
Focus exclusively on
product or service
versus broader topic
of your parent
websiteGreg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
Search engines keep different metrics for domains than subdomains.
Place link-worthy content in subfolders rather than subdomains.
Pain
Relief
Blogging Template
Greg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
Mergers and Acquisitions:
Legacy Cross Branding: Over time, the
supply chain may think of different Brand
Names for the same product.
Greg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
Web
Analytics
Greg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
Greg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
Advanced Filter by URL
Landing Page: Measure ConversionsGreg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
Greg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
Landing Page visits (non-paid search) to
electrical product pages. Visibility to other
Buckets needs balancing.
The imbalance of the Brands chart is due to varying
inventory levels which would affect the number of
products listed on the site. However, with the Top Landing
Pages report in place, it’s easy to modify the report query
to isolate on any of the brands to gain a clearer picture of
SEO impact now that benchmarking is in place.
Greg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
Greg Carter, e-Commerce Educational Speaker
Greg Carter: | email netmarketing@comcast.net |
electricalmarketing.net
Speaker Contact:
email: netmarketing@comcast.net
Direct: 856.381.7834
Electrical Marketing Blog
Former U.S. Navy JournalistNAED Education Speaker
Electrical Distributor Presentation

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NAED AdVenture Marketing Conference, Greg Carter - Speaker

  • 1. NAED EDUCATIONAL SPEAKER: Greg Carter Contact: email: netmarketing@comcast.net Direct: 856.381.7834 Greg Carter: | email netmarketing@comcast.net | electricalmarketing.net
  • 2. Steve was a Pirate Greg Carter: | email netmarketing@comcast.net | electricalmarketing.net
  • 3. M M M M Adventure Marketing Becoming a Pirate Greg Carter: | email netmarketing@comcast.net | electricalmarketing.net
  • 4. “Testing the waters” - 2002 Greg Carter: | email netmarketing@comcast.net | electricalmarketing.net Radwell International PlcCenter Website Marketing Greg Carter – Director of Marketing PlcCenter.com Radwell Surplus Equipment Online Sales & Marketing Greg Carter , Marketing Director
  • 5. The Game Changed MarkITing M Greg Carter: | email netmarketing@comcast.net | electricalmarketing.net
  • 6. Re-Tool M Greg Carter: | email netmarketing@comcast.net | electricalmarketing.net
  • 7. Convergence Greg Carter: | email netmarketing@comcast.net | electricalmarketing.net NAED Education Conference
  • 8. Greg Carter: | email netmarketing@comcast.net | electricalmarketing.net
  • 9. Improve Product DescriptionsGreg Carter: | email netmarketing@comcast.net | electricalmarketing.net
  • 10. Greg Carter: | email netmarketing@comcast.net | electricalmarketing.net
  • 11. Greg Carter: | email netmarketing@comcast.net | electricalmarketing.net
  • 12.
  • 13. Greg Carter: | email netmarketing@comcast.net | electricalmarketing.net
  • 14. Focus exclusively on product or service versus broader topic of your parent websiteGreg Carter: | email netmarketing@comcast.net | electricalmarketing.net
  • 15. Search engines keep different metrics for domains than subdomains. Place link-worthy content in subfolders rather than subdomains.
  • 16. Pain Relief Blogging Template Greg Carter: | email netmarketing@comcast.net | electricalmarketing.net
  • 17. Mergers and Acquisitions: Legacy Cross Branding: Over time, the supply chain may think of different Brand Names for the same product. Greg Carter: | email netmarketing@comcast.net | electricalmarketing.net
  • 18. Web Analytics Greg Carter: | email netmarketing@comcast.net | electricalmarketing.net
  • 19. Greg Carter: | email netmarketing@comcast.net | electricalmarketing.net
  • 20. Advanced Filter by URL Landing Page: Measure ConversionsGreg Carter: | email netmarketing@comcast.net | electricalmarketing.net
  • 21.
  • 22. Greg Carter: | email netmarketing@comcast.net | electricalmarketing.net
  • 23.
  • 24.
  • 25.
  • 26. Landing Page visits (non-paid search) to electrical product pages. Visibility to other Buckets needs balancing. The imbalance of the Brands chart is due to varying inventory levels which would affect the number of products listed on the site. However, with the Top Landing Pages report in place, it’s easy to modify the report query to isolate on any of the brands to gain a clearer picture of SEO impact now that benchmarking is in place.
  • 27. Greg Carter: | email netmarketing@comcast.net | electricalmarketing.net
  • 28. Greg Carter, e-Commerce Educational Speaker Greg Carter: | email netmarketing@comcast.net | electricalmarketing.net Speaker Contact: email: netmarketing@comcast.net Direct: 856.381.7834 Electrical Marketing Blog Former U.S. Navy JournalistNAED Education Speaker Electrical Distributor Presentation

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