Darrell Rigby

Greater Boston Area United States

Partner and Director at Bain & Company

Apparel / Fashion

Darrell Rigby is a partner in the Boston office of Bain & Company. He leads the firm's Global Retail practice and Global Innovation practice. Darrell is a frequent speaker and writer on retail and innovation issues including omnichannel retailing, BothBrain innovation®, open innovation, localization, winning in turbulence, brand positioning and change management. He is a frequent speaker at management conferences and has made media appearances on CNBC, CNN Moneyline and Bloomberg. His research is widely published in the business pages of many US and international publications, including The Harvard Business Review, The Wall Street Journal, BusinessWeek and The Financial Times.