Reasons to Hire PPC Experts. How PPC Experts will help your business to save your ROI and to Increase your Paid Search visibility?

1. Why You Need PPC Experts When It
Comes To ROI and Paid Search?
By: Shweta Thakur

2. What is PPC
Pay-Per-click is the online
advertisement module, which
drive the traffic to website, in
which advertisers pay the
publisher (website owner) when
the ads is clicked.
Or in Other Words: PPC
advertisement is a form of
advertising where advertisers pay
for visitors on cost per click basis.
By: Shweta Thakur

3. Advantages of PPC
PPC ads can immediately generate visibility for your website by getting
you placed on SERPs of the desired keywords. PPC advertising is:
• Definite
• Flexible
• Low Risk
• Potential Customer
• Result Oriented
By: Shweta Thakur

4. 10 Reasons For Hire PPC Expert
 keywords research
 Wrong ad copy- Low
conversion
 Technical Expertise
 PPC Terminology
 Confusing campaigns setting
 Good Landing page
 Experience
 Fraud clicks
 Latest changes
 Dedicated Time
By: Shweta Thakur

5. keywords Research
Effective keyword research and
analysis is the foundation of a
successful ad campaign. PPC
Expert can
 Select Appropriate Topics for
Campaigns
 Create Seed Lists of Starting
Keywords
 Develop the Campaigns
By: Shweta thakur

6. Wrong Ad Copy- Low Conversion
One of the main PPC Expert has ability to do strong competitive research
and analysis of ad copy campaigns. The wrong copy content not evaluate
the conversion rate and hence increase the ROI.
By: Shweta Thakur

7. Technical Expertise
PPC Expert analyze which placement and keywords are likely to bring the
conversion. For that tracking code are required to install and for that the
basic HTML knowledge are required
By: Shweta Thakur

8. PPC Terminology
Do you know what all these
mean?
 Cost Per Impression (CPM)
 Cost Per Click (CPC)
 Cost Per Action(CPA)
What is the difference
between:
 Impression
 Views
 Hits
These all terms are extremely
important for all the
campaigns. Leave all the
worries to your PPC Expert
By: Shweta Thakur

9. Confusing Campaigns Setting
There are several potential setting
for optimum exposure of
campaigns. Like
 Target Location
 Network Partner
 Different Ad Groups
Without the clear understanding
you can’t run successful
campaigns.
By: Shweta Thakur

10. Good Landing page
The less relevant your landing page, the more money is wasted. PPC
Expert knows better for the
 Landing page design
 Testing
 Its positioning
By: Shweta Thakur

11. Experience
The prior experience with similar
clients is very helpful to execute a
good campaigns. Then PPC
Expert put all his/her knowledge
into that particular campaigns.
By: shweta Thakur

12. Fraud Clicks
There's need to watch your stats and log files for suspicious activity and
when you feel there is click fraud going on, you can report to the search
engine and request a refund. Although search engines try to block click
fraud, from time to time they will do audits and may give you refunds
months later. This is only can be best executed best by PPC expert only
By: Shweta Thakur

13. Latest Changes
All good online marketers stay up to date with the latest trends by reading
online news, journals, and/or forums. They may also attend industry trade
shows several times annually or attend networking events. Campaigns are
going to have a huge impact of this, and only PPC Expert can handle this.
By: Shweta Thakur

14. Dedicated Time
If the entrepreneur will busy with
PPC technical terminology, then
what else about his other work.
Business man have not that much
of time what PPC campaigns
deserve, hence Hiring dedicated
PPC Expert is the best and
possible way to execute the
campaigns.
By: Shweta Thakur

15. Conclusion
Hire the good experience dedicated PPC Expert or agency who makes
things easy and simple for you and you enjoy your ROI.
By: Shweta Thakur

16. By: Shweta Thakur