The GO Program: Design-driven Entrepreneurship program
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Design-driven Entrepreneurship program
![e GO Program
“ [Your approach] gave me so much awareness of the
different factors you have to bear in mind in order
to create or sustain a business. Also really liked the
human centric approach. I keep telling everybody I
meet about it!”
- Beatriz Beeckmans, Design Management Institute Europe
Conference Attendee, Madrid, 2013](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
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The GO Program: Design-driven Entrepreneurship program
- 2. e GO Program “ [Your approach] gave me so much awareness of the different factors you have to bear in mind in order to create or sustain a business. Also really liked the human centric approach. I keep telling everybody I meet about it!” - Beatriz Beeckmans, Design Management Institute Europe Conference Attendee, Madrid, 2013
- 3. What we do The GO Program helps entrepreneurs and organizations who have the courage to design the next economy with human-centric businesses. We use design and technology to achieve this aim.
- 4. An Award Winning Program • Awarded innovation fellowship by Behance Network in New York in May 2012 • Featured in GOOD magazine and Stanford Social Innovation Review in the US • Recognized by DMI and OpenIDEO • Invited by Singularity University at NASA Ames Research Park in Silicon Valley for the GSP impact program
- 5. Approach
- 6. e Missing Link in Experience Innovation That We Target in the GO Program
- 7. e GO Program Process
- 10. Ideation by Using Design inking Methodology DRIVE Human-centricity is the key of the GO Program. For this purposed design is used a tool at the ideation stage to create human-centric businesses.
- 11. Understanding your Entrepreneurial Pattern rough Acting Understand risk and ambiguity by trying not with the mind but with your body, emotions and actions.
- 12. Projects
- 13. Partnering with the US Government Peace Corps in Aica Dare to Innovate program is run in Guinea, Africa. The program’s partners are The GO Program, The US Government Peace Corps, Guinea and Belgium The association for the development of Enterprise (AGUDIEP) and the GO Program.
- 14. Featured on the Stanford Entrepreneurship Blog The GO Program`s collaboration with US Peace Corps in Dare to Innovate is mentioned in Stanford Social Innovation Blog, Stanford University`s award-winning magazine and website that covers cross-sector solutions to global problems.
- 15. e GO Program Has Been Taught at Several Universities
- 16. Applying Design inking in the Entrepreneurship Domain “Impressive moment for me was to see the results that we came out after grouping and matching the "what-if" questions and could easily find out effective solutions and new business ideas. Seed business idea made out and led new business ideas which was the most fantastic way I found. ” — Attendee from the Design Thinking Class for Entrepreneurs at Ozyegin University
- 17. Press Coverage
- 18. Articles Published in Four Languages
- 19. e Program Shifts Perspectives “I was almost only proud of my start-up idea and its originality, design, etc. Now, after the lectures, I am totally proud of my team and our potential to execute our idea. This realization changed quite a lot in our road-map & strategy, and hopefully will help us to succeed . ” — Burc Tanir