Effective Strategic Planning

Strategic Planning Stuart Hazell PhD MASM GAICD Fusidium Pty Ltd

Strategic Planning ,[object Object],[object Object],[object Object],We’re all going away for a weekend to the Sunshine Coast to do our strategic plan.

Strategic Groan ,[object Object],[object Object],[object Object]

Is Strategic Planning important?

Is Effective Strategic Planning important?

Panbio’s Performance 2002 - 2007

If Strategic Planning is so important why is it done so badly?

Overview ,[object Object],[object Object],[object Object],[object Object],[object Object]

Vision “ We shall not flag or fail. We shall go on to the end. We shall fight in France. We shall fight on the seas and oceans. We shall fight with growing strength in the air. We shall defend our island, whatever the cost may be. We shall fight on the beaches. We shall fight on the landing grounds. We shall fight in the fields and in the streets. We shall fight in the hills. We shall never surrender.”

Mission ,[object Object],[object Object]

Mission Landing a man on the moon and returning him safely to the Earth.

Strategic Plan ,[object Object],[object Object]

Developing a Strategic Plan ,[object Object],[object Object],[object Object]

Strategic Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Developing a Strategic Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Developing a Strategic Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Strategic Partner Strategy Distributor Company Profit Product training Value for customers Reliable supply Marketing support Technical support Trading terms Exclusivity Price Profit Forecasts Market intelligence Improved sales of slow moving lines New product ideas Revenue growth Trading terms Price Stock levels

Strategic Plan ,[object Object]

Biotech Start-up Strategic Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Strategic Partner Strategy Angel Investor Company Profit Exit Strategy Understand the Business Plan - Who, What & When Be involved Profit Management support Funding Business development and succession strategy Access to Networks

Developing a Strategic Plan ,[object Object],[object Object],[object Object],[object Object],[object Object]

Process So Far ,[object Object],[object Object]

When you have a Strategic Plan ,[object Object]

Operational Plans ,[object Object]

Operational Plans ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Operational Plans Elements of a Marketing Operational Plan

Individual Goals and Employee Development ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Performance Linkage Vision Mission Strategic Plan Unit Operational Plan Unit Operational Plan Individual Performance Goals Individual Performance Goals

The Fish Rots from the Head ,[object Object],[object Object],[object Object],[object Object]

Recommended Reading ,[object Object],[object Object],[object Object]

Effective Strategic Planning

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