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Data Appending Strategies to Enhance Your List and   Raise More Money Jocelyn Harmon and Catherine Algeri Triplex Interactive www.emailforimpact.com
Agenda:  To turn you into a
The Problem: Your donors are different!
Your goal ,[object Object],[object Object],[object Object],[object Object]
Sans crystal ball…
You need  data !
A true story…
Haven’t we seen these folks before?
The Solution ,[object Object],[object Object],[object Object]
Another true story…
The Problem: Their donors are different too!
The Solution ,[object Object],[object Object],[object Object]
What is a data append? ,[object Object]
Different Data Elements ,[object Object],[object Object],[object Object]
Uses of Demographic Data  Find prospects for Planned Giving ,[object Object],[object Object],[object Object],[object Object]
Marketing/Fundraising Data ,[object Object],[object Object],[object Object]
Phone appends ,[object Object],[object Object]
Email Appends ,[object Object],[object Object],[object Object],[object Object],[object Object]
Story #3…
The opportunity ,[object Object]
The Solution ,[object Object],[object Object],[object Object]
Social Data Appending ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sell it to your boss! Drum roll please… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Contact us! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Hinweis der Redaktion

  1. Duck environmental story.
  2. Duck environmental story.