8. I think the main media institution that could distribute my media product would be News Corporation. News Corporation owns hundreds of media companies, including 20th Century Fox, Sky, The Sun, MySpace, News Of The World and many many more. Some examples of the companies it owns are on the left. I think that 20th Century Fox would be an ideal distributor of my media product, as it is already well-known which would instantly increase popularity and coverage of the film, but also it is a very commercial film producer and distributor, and i think that Road Kill is a very mainstream commercial film, as opposed to an independent niche film, which could not be distributed with this company.
9. An alternative film distributor that could distribute my production is Icon Film Distribution UK. Icon Film Distribution UK distributes movies, videos and dvds in the UK and Ireland. An example of a film distributed by Icon Film Distribution UK is ‘Paranormal Activity’.
10. I have chosen Paranormal Activity to talk about, because it has some of the same characteristics as my production. It was a low budget horror movie, yet the film still managed to do exceeding well in box office and DVD sales, showing that you do not have to be a large production company with a high budget on a film to do well. Therefore, I think Icon Film Distribution UK could also be a good distributor of my media production, as Road Kill is also a low budget horror movie, and will definitely have a similar target audience, and therefore will need similar distribution tactics as Paranormal Activity.
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