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(C) bauer & associates social media pp 5.6
- 1. Growth through Social Media © 1996-2010 Bauer & Associates, Inc. All rights reserved.
- 3. Social media represents the billions and billions of conversations occurring online 24/7
- 4. Where exactly are these conversations?
- 5. Blog “ A type of website with regular entries of commentary, descriptions of events, or other material such as graphics or video.” -Wikipedia
- 6. Social Network “ A social structure where users share ideas, activities, events, and interests within their individual networks.” -Wikipedia
- 7. Newsletter “ A regularly distributed digital publication, generally about one main topic that is of interest to its subscribers.” -Wikipedia
- 8. Who uses social media?
- 11. Social Media by the Numbers 80
- 12. Social Media by the Numbers 80 The percentage of companies that use LinkedIn when hiring employees.
- 13. Social Media by the Numbers 3,000,000
- 14. Social Media by the Numbers 3,000,000 The average number of comments (a.k.a. tweets) on Twitter every day.
- 15. Social Media by the Numbers 5,000,000,000
- 16. Social Media by the Numbers 5,000,000,000 The number of minutes spent daily on Facebook.
- 18. Invite your network to events Post links, news, photos, videos, etc. Engage users with Facebook applications Over 400 million active users More than 700,000 local businesses have active Facebook pages
- 19. Reached 8,000,000,000 tweets in 2010 1382% increase in unique visitors from 2008 to 2009 Monitor trends and developments in your field Showcase expertise: publish links to your website Customize your page with company info and accolades
- 21. Visits: 2,513,085,935 Yearly Change: +202.47% Facebook LinkedIn Twitter Visits: 58,940,886 Yearly Change: +89.15% Visits: 141,673,599 Yearly Change: +549.16% Source: Compete Visitors (in millions) Visitors (in millions) Visitors (in millions)
- 23. Social media is a window to the public’s… Conversations Attitudes Opinions
- 24. “ Monologue” vs. “Dialogue” Customers and Prospects Customers and Prospects Traditional Media’s Social Media’s
- 25. Customers and Prospects Customers and prospects also have more interaction and influence with each other.
- 26. 70% of consumers trust opinions posted online. 90% trust recommendations from sources they know. – Nielsen
- 27. Bauer & Associates will listen , analyze and engage consumer conversations.
- 31. We will properly and effectively market your business. Bauer & Associates is your social media guide…
- 32. We can help your company… Save time Increase awareness Decrease overall marketing expenditures Generate incremental revenue
- 34. Next steps? Contact me about your business and priorities. Brian Bauer Director of Online Marketing 646.484.6187 [email_address] www.bauer-inc.com
- 36. Brian Bauer Director of Online Marketing 646.484.6187 [email_address] www.bauer-inc.com
Hinweis der Redaktion
- Where should you go to listen, analyze and engage?
- Mostly occur on… Which many of you might already read to obtain information
- Like LinkedIn, Facebook, or Twitter
- You most likely already receive via email
- Here are the top 3 social networks As you can see, they are extremely popular and its use is pervasive. A few highlights that I would like to point out are… Facebook represents 41% of all social networking
- Here are the top 3 social networks As you can see, they are extremely popular and its use is pervasive. A few highlights that I would like to point out are… Facebook represents 41% of all social networking
- Here are the top 3 social networks As you can see, they are extremely popular and its use is pervasive. A few highlights that I would like to point out are… Facebook represents 41% of all social networking
- … by far the quickest the world has ever seen. Social networking has greatly surpassed other forms of communication.
- Not only is social networking currently popular, But its growth is astronomical and Shows no sign of decline.
- We’ve all come across similar articles as this Business Week story discussing… Rightfully buzzing because Sociological and technological revolution in the mass communications landscape
- Litigators have unprecedented window to public's
- Expanded firms’ access to clients and prospects
- In fact, How can your practice establish and capitalize on this trust?
- Client conversations on social media
- Your goal should be to become an approachable authority Meaning, your targets will come to you as the preeminent provider for what they seek
- Achieve this status by providing people with their #1 resource Offering free, sought-after information contained in Pre-qualifies them Leads to a dialogue
- Invitation-only cocktail party Build a rapport that opens doors
- Bauer & Associates can act as your social media guide. We will teach you how to market your practice via social media and how to…
- I recommend your next steps … priorities regarding Profound Litigation Research and social media marketing.
- Secure your practice’s online reputation If you don’t, someone else could