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Greenwashing Deceptive eco-advertising and its prevalence in the home appliance industry.
Sin of Vagueness ,[object Object],[object Object]
Sin of Worshipping False Labels ,[object Object],[object Object]
Sin of Irrelevance  ,[object Object],[object Object]
Sin of the Lesser of Two Evils ,[object Object],[object Object]
Sin of Fibbing ,[object Object],[object Object]
Genuine Green Labels
Home Appliances ,[object Object],[object Object],[object Object]
Example 1: Samsung ,[object Object],[object Object],[object Object],[object Object]
Example 2: LG ,[object Object],[object Object],[object Object],[object Object]
Example 3: GE ,[object Object],[object Object],[object Object]
Lowe’s-- Improving Homes? ,[object Object],[object Object]
Honest  AND  Eco-Friendly ,[object Object],[object Object],[object Object]
Benefits  ,[object Object],[object Object],[object Object]

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