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atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




Map-based interaction for inputting
in Mobile phones



Atish Patel   I Project II I Interaction Design I M. Des. 2006-08 I IDC, IIT Bombay
                          atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




                                1,112m
                                people

population of india
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




                                1,112m
                                people

population of india




                                468m
                                illiterate
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




                                1,112m
                                people

population of india




                                303m
                                semi-illiterate




                                468m
                                illiterate
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




                                      1,112m
                                      people

population of india




                                      303m
                                      semi-illiterate


            76% +
            below primary
            education                 468m
                                      illiterate
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




           471m
           mobile phone
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




           471m
           mobile phone




           60m
           internet
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




                                                18m
                                                rail travel
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




                                                18m
                                                rail travel




                                                0.22m
                                                e/i - ticket
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




               increase net ticketing
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




provide usable
mobile-ticketing
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




focus on semi-literates
    and illiterates
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




problems ?
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




 problems ?




Inputting Source & Destination Station
why?
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




             problems ?


Text input
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




             problems ?


Text input



              1.   ~8000 station in IR, 3467 + for booking
              2.   ~76% of population semi-literate + Illiterate
              3.   People not mobile savvy, no SMS, no Contact Book
              4.   ‘BAN’ gives 36 station in filtered list
              5.   Station name more than 10 letters; ‘Vishakapatnam Junction’
              6.   ‘Anand Nagar - Gujarat’ … ‘Anand Vihar - West Bengal’
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




              problems ?


Text input
Audio input
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




              problems ?


Text input
Audio input




         1.   22 major languages, 1600 dialects
         2.   Great regional influence; ‘Mumbai - Bambai’ … ‘Vadodara - Baroda’
         3.   Pronunciation varies drastically from person to person
         4.   Audio based IVRS not liked; unavoidable options, mistakes
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




proposed solution
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




proposed solution:

Map-based interaction
for inputting
Source & Destination
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




proposed solution:

Map-based interaction
for inputting
Source & Destination

Map of India divided into 3 X 3 grid,
mapped onto number pad of mobile
phone
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




working of map-based solution:
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




working of map-based solution:
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




working of map-based solution:
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




working of map-based solution:
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




working of map-based solution:
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




                                        working of map-based solution:




1. Normally 4 levels of zoom
2. Total stations that can be catered > 5000
3. If density of stations high, 5 zoom & if less, 3 zoom levels
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




user study:
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




  user study:

Found,
1. People travel yearly to their native places
2. Singles / Workers between home & work town
3. Few travel to new tourist or unknown places
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




  user study:

Found,
1. People travel yearly to their native places
2. Singles / Workers between home & work town
3. Few travel to new tourist or unknown places



Also, stated;
“We try to find or ask some information if we
have to go to a new place; like which state,
nearest junction station, stations to have
famous food, etc.”

“We have rough idea of the location of our
native place and if we are shown map, we will
be able to figure out where exactly it is.”
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




 user testing:

with paper map: 15 people
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




 user testing:

with paper map: 15 people



find native place, home, work town station
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




 user testing:

with paper map: 15 people



find native place, home, work town station
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




 user testing:

with paper map: 15 people



find native place, home, work town station




rarely or once visited station
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




 user testing:

with paper map: 15 people



find native place, home, work town station




rarely or once visited station
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




 user testing:

with paper map: 15 people



find native place, home, work town station




rarely or once visited station




never visited station, with some hints
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




 user testing:

with paper map: 15 people



find native place, home, work town station




rarely or once visited station




never visited station, with some hints
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




 user testing:

with Nokia 6300 prototype

Semi-literate people could not create or write
name of their home town stations in English or
native language; but, they could easily recognize
their already written station name.

Also, this map based navigation was little difficult
to understand at first go. But, when the users
reached 1st or 2nd zoom in level, then the
navigation model was completely clear to them
and they started using it confidently.
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




 user testing:

map-based vs textual method:
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




 user testing:

map-based vs textual method:




 5 illiterates,   10 semi-literates,   5 literates
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




  user testing:

map-based vs textual method:




  5 illiterates,   10 semi-literates,   5 literates




first attempt
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




  user testing:

map-based vs textual method:




  5 illiterates,   10 semi-literates,   5 literates




first attempt
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




  user testing:

map-based vs textual method:




  5 illiterates,   10 semi-literates,   5 literates




first attempt




second attempt
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




  user testing:

map-based vs textual method:




  5 illiterates,   10 semi-literates,   5 literates




first attempt




second attempt
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




  user testing:

map-based vs textual method:




Non-mobile phone savvy & semi-literate people, very
strongly preferred map-based method over text
inputting.

This was because of ease in understanding map-based
inputting compared to three tap textual input model.
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




refining design:

solve confusion
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




refining design:

solve confusion
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




refining design:

solve confusion




                                                   20px
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




refining design:

solve confusion, overload
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




refining design:

solve confusion, overload

Load Information on map step by step:

1st level - States demarcated , Capital cities and only Trunk routes
2nd level - Major stations and Other routes
3rd level - All stations with major stations bold
4th level - Stations present in grid in form of list
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




other areas
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




other areas




              Health Care Sector
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




other areas




              Health Care Sector
              Governance
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




other areas




              Health Care Sector
              Governance
              Farming, etc.
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




thank you 




 Prof. Anirudha Joshi for guidance
 Prof. Athavankar, Prof. Sreekumar, Prof. Ravi Poovaiah for inputs
 Friends/Batch-mates of ACE and IDC
 Users and Participants of User Studies
 Images: www.flickr.com, www.google.com , www.wikipedia.com
atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.




???
      atishpatel06@gmail.com   I ©IDC IIT Bombay, 2008 Copyrights reserved.

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Map Based Interaction For Inputting In Mobile Phones

  • 1. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. Map-based interaction for inputting in Mobile phones Atish Patel I Project II I Interaction Design I M. Des. 2006-08 I IDC, IIT Bombay atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved.
  • 2. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. 1,112m people population of india
  • 3. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. 1,112m people population of india 468m illiterate
  • 4. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. 1,112m people population of india 303m semi-illiterate 468m illiterate
  • 5. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. 1,112m people population of india 303m semi-illiterate 76% + below primary education 468m illiterate
  • 6. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. 471m mobile phone
  • 7. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. 471m mobile phone 60m internet
  • 8. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. 18m rail travel
  • 9. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. 18m rail travel 0.22m e/i - ticket
  • 10. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. increase net ticketing
  • 11. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. provide usable mobile-ticketing
  • 12. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. focus on semi-literates and illiterates
  • 13. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. problems ?
  • 14. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. problems ? Inputting Source & Destination Station why?
  • 15. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. problems ? Text input
  • 16. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. problems ? Text input 1. ~8000 station in IR, 3467 + for booking 2. ~76% of population semi-literate + Illiterate 3. People not mobile savvy, no SMS, no Contact Book 4. ‘BAN’ gives 36 station in filtered list 5. Station name more than 10 letters; ‘Vishakapatnam Junction’ 6. ‘Anand Nagar - Gujarat’ … ‘Anand Vihar - West Bengal’
  • 17. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. problems ? Text input Audio input
  • 18. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. problems ? Text input Audio input 1. 22 major languages, 1600 dialects 2. Great regional influence; ‘Mumbai - Bambai’ … ‘Vadodara - Baroda’ 3. Pronunciation varies drastically from person to person 4. Audio based IVRS not liked; unavoidable options, mistakes
  • 19. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. proposed solution
  • 20. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. proposed solution: Map-based interaction for inputting Source & Destination
  • 21. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. proposed solution: Map-based interaction for inputting Source & Destination Map of India divided into 3 X 3 grid, mapped onto number pad of mobile phone
  • 22. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. working of map-based solution:
  • 23. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. working of map-based solution:
  • 24. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. working of map-based solution:
  • 25. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. working of map-based solution:
  • 26. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. working of map-based solution:
  • 27. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. working of map-based solution: 1. Normally 4 levels of zoom 2. Total stations that can be catered > 5000 3. If density of stations high, 5 zoom & if less, 3 zoom levels
  • 28. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. user study:
  • 29. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. user study: Found, 1. People travel yearly to their native places 2. Singles / Workers between home & work town 3. Few travel to new tourist or unknown places
  • 30. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. user study: Found, 1. People travel yearly to their native places 2. Singles / Workers between home & work town 3. Few travel to new tourist or unknown places Also, stated; “We try to find or ask some information if we have to go to a new place; like which state, nearest junction station, stations to have famous food, etc.” “We have rough idea of the location of our native place and if we are shown map, we will be able to figure out where exactly it is.”
  • 31. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. user testing: with paper map: 15 people
  • 32. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. user testing: with paper map: 15 people find native place, home, work town station
  • 33. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. user testing: with paper map: 15 people find native place, home, work town station
  • 34. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. user testing: with paper map: 15 people find native place, home, work town station rarely or once visited station
  • 35. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. user testing: with paper map: 15 people find native place, home, work town station rarely or once visited station
  • 36. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. user testing: with paper map: 15 people find native place, home, work town station rarely or once visited station never visited station, with some hints
  • 37. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. user testing: with paper map: 15 people find native place, home, work town station rarely or once visited station never visited station, with some hints
  • 38. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. user testing: with Nokia 6300 prototype Semi-literate people could not create or write name of their home town stations in English or native language; but, they could easily recognize their already written station name. Also, this map based navigation was little difficult to understand at first go. But, when the users reached 1st or 2nd zoom in level, then the navigation model was completely clear to them and they started using it confidently.
  • 39. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. user testing: map-based vs textual method:
  • 40. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. user testing: map-based vs textual method: 5 illiterates, 10 semi-literates, 5 literates
  • 41. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. user testing: map-based vs textual method: 5 illiterates, 10 semi-literates, 5 literates first attempt
  • 42. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. user testing: map-based vs textual method: 5 illiterates, 10 semi-literates, 5 literates first attempt
  • 43. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. user testing: map-based vs textual method: 5 illiterates, 10 semi-literates, 5 literates first attempt second attempt
  • 44. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. user testing: map-based vs textual method: 5 illiterates, 10 semi-literates, 5 literates first attempt second attempt
  • 45. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. user testing: map-based vs textual method: Non-mobile phone savvy & semi-literate people, very strongly preferred map-based method over text inputting. This was because of ease in understanding map-based inputting compared to three tap textual input model.
  • 46. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. refining design: solve confusion
  • 47. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. refining design: solve confusion
  • 48. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. refining design: solve confusion 20px
  • 49. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. refining design: solve confusion, overload
  • 50. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. refining design: solve confusion, overload Load Information on map step by step: 1st level - States demarcated , Capital cities and only Trunk routes 2nd level - Major stations and Other routes 3rd level - All stations with major stations bold 4th level - Stations present in grid in form of list
  • 51. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. other areas
  • 52. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. other areas Health Care Sector
  • 53. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. other areas Health Care Sector Governance
  • 54. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. other areas Health Care Sector Governance Farming, etc.
  • 55. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. thank you  Prof. Anirudha Joshi for guidance Prof. Athavankar, Prof. Sreekumar, Prof. Ravi Poovaiah for inputs Friends/Batch-mates of ACE and IDC Users and Participants of User Studies Images: www.flickr.com, www.google.com , www.wikipedia.com
  • 56. atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved. ??? atishpatel06@gmail.com I ©IDC IIT Bombay, 2008 Copyrights reserved.