SlideShare ist ein Scribd-Unternehmen logo
1 von 23
 
@jasondaponte
The Promise: ‘ Your mobile can do anything!’
The Promise: Statistic: There are more of them than there are of us 2008: 4.1b ACTIVE mobiles 2008: World population – 6.7b people 2008: 1b+ mobiles sold worldwide
Reality check: Statistic: 49% of the UK adult public has used mobile data
So what is this ‘mobile’ thing anyway? Any interaction with an audience over a portable device or within a mobile situation ,[object Object],[object Object],[object Object],[object Object],[object Object],It’s not just a tiny version of the Web!
So what is this ‘mobile’ thing anyway? Messaging Mobile web Mobile media Apps/Widgets Near field comms Out of home
So what is this ‘mobile’ thing anyway? Messaging isn’t just about txt-ing Messaging
So what is this ‘mobile’ thing anyway? Prediction: Messaging types will converge Messaging
So what is this ‘mobile’ thing anyway? Personalised homepage Choose and rearrange topics Set location Search Mobile web
So what is this ‘mobile’ thing anyway? Mobile web
So what is this ‘mobile’ thing anyway? Mobile media
So what is this ‘mobile’ thing anyway? Apps/Widgets
So what is this ‘mobile’ thing anyway? Apps/Widgets 1. Google Earth 2. Pandora 3. Trism   4. TapTapRevenge 5. Ocarina 6. Shazam 7. NetShare   8. Tweetie    9. SayWhere 10. Stanza (Wired’s Coolest Apps of 2008) Makes your life easier Uses unique hardware Makes a better media device Makes it FUN (aka GAMES) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
So what is this ‘mobile’ thing anyway? Near field comms ,[object Object],[object Object],[object Object],[object Object],[object Object]
So what is this ‘mobile’ thing anyway? Near field comms
So what is this ‘mobile’ thing anyway? Out of home
So what is the future? Prediction: Mobiles will become primary computing devices ,[object Object],Tambaco the Jaguar on Flickr
So what is the future? Prediction: Connected objects will become prevalent ,[object Object],[object Object],http://www.cutecircuit.com
So what is the future? Prediction: Location will matter more than ever ,[object Object],[object Object],[object Object],http://www.microvision.com
So what is the future? ,[object Object],[object Object],[object Object],[object Object]
Your mobile was just the FIRST connected device.
Thanks. Jason DaPonte j as [email_address] bc.co.uk http://jasondaponte.wordpress.com @jasondaponte

Weitere ähnliche Inhalte

Was ist angesagt?

Smartphones, smart journalism
Smartphones, smart journalismSmartphones, smart journalism
Smartphones, smart journalismJulia Thompson
 
Web development powerpoint
Web development powerpointWeb development powerpoint
Web development powerpointkatyj_2810
 
The Brooklyn Brothers Trending
The Brooklyn Brothers TrendingThe Brooklyn Brothers Trending
The Brooklyn Brothers TrendingMatt Bamford-Bowes
 
Jacky Yang's Flipbook
Jacky Yang's FlipbookJacky Yang's Flipbook
Jacky Yang's FlipbookJacky Yang
 
Mobile: One small step for consumers, one giant leap for Enterprise
Mobile: One small step for consumers, one giant leap for EnterpriseMobile: One small step for consumers, one giant leap for Enterprise
Mobile: One small step for consumers, one giant leap for Enterprisetlevey
 
SPJ Louisville Mobile Presentation
SPJ Louisville Mobile PresentationSPJ Louisville Mobile Presentation
SPJ Louisville Mobile PresentationChip Mahaney
 
Online Video - What Does it Mean for National Geographic Channel
Online Video - What Does it Mean for National Geographic ChannelOnline Video - What Does it Mean for National Geographic Channel
Online Video - What Does it Mean for National Geographic ChannelMichael Bystry
 
Mobile: One small step for consumers, one giant lead for enterprise
Mobile: One small step for consumers, one giant lead for enterpriseMobile: One small step for consumers, one giant lead for enterprise
Mobile: One small step for consumers, one giant lead for enterprisetlevey
 
The future of communication
The future of communicationThe future of communication
The future of communicationt0youn04
 
Mobile Devices: Superpowers and Science Fiction
Mobile Devices: Superpowers and Science FictionMobile Devices: Superpowers and Science Fiction
Mobile Devices: Superpowers and Science FictionDavid Noble
 
Glimpse Inside the 2016 Digital Storytelling Toolkit
Glimpse Inside the 2016 Digital Storytelling ToolkitGlimpse Inside the 2016 Digital Storytelling Toolkit
Glimpse Inside the 2016 Digital Storytelling ToolkitVictor Hernandez
 
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer WilsonMobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer WilsonGary Hayes
 
Mobile trends and opportunities
Mobile trends and opportunitiesMobile trends and opportunities
Mobile trends and opportunitiesSiim Teller
 
Socialising Media: How To Activate Social
Socialising Media: How To Activate SocialSocialising Media: How To Activate Social
Socialising Media: How To Activate SocialMindshare Ireland
 
Mind the Gap: Designing the Space Between Devices
Mind the Gap: Designing the Space Between DevicesMind the Gap: Designing the Space Between Devices
Mind the Gap: Designing the Space Between DevicesJosh Clark
 
Mobile Privacy in the Digital Age
Mobile Privacy in the Digital AgeMobile Privacy in the Digital Age
Mobile Privacy in the Digital Agehelena_wade
 

Was ist angesagt? (20)

Smartphones, smart journalism
Smartphones, smart journalismSmartphones, smart journalism
Smartphones, smart journalism
 
Web development powerpoint
Web development powerpointWeb development powerpoint
Web development powerpoint
 
CKP2011 mobile
CKP2011 mobileCKP2011 mobile
CKP2011 mobile
 
The Brooklyn Brothers Trending
The Brooklyn Brothers TrendingThe Brooklyn Brothers Trending
The Brooklyn Brothers Trending
 
Jacky Yang's Flipbook
Jacky Yang's FlipbookJacky Yang's Flipbook
Jacky Yang's Flipbook
 
Mobile: One small step for consumers, one giant leap for Enterprise
Mobile: One small step for consumers, one giant leap for EnterpriseMobile: One small step for consumers, one giant leap for Enterprise
Mobile: One small step for consumers, one giant leap for Enterprise
 
SPJ Louisville Mobile Presentation
SPJ Louisville Mobile PresentationSPJ Louisville Mobile Presentation
SPJ Louisville Mobile Presentation
 
Test
TestTest
Test
 
Online Video - What Does it Mean for National Geographic Channel
Online Video - What Does it Mean for National Geographic ChannelOnline Video - What Does it Mean for National Geographic Channel
Online Video - What Does it Mean for National Geographic Channel
 
Mobile: One small step for consumers, one giant lead for enterprise
Mobile: One small step for consumers, one giant lead for enterpriseMobile: One small step for consumers, one giant lead for enterprise
Mobile: One small step for consumers, one giant lead for enterprise
 
The future of communication
The future of communicationThe future of communication
The future of communication
 
Mobile Devices: Superpowers and Science Fiction
Mobile Devices: Superpowers and Science FictionMobile Devices: Superpowers and Science Fiction
Mobile Devices: Superpowers and Science Fiction
 
Glimpse Inside the 2016 Digital Storytelling Toolkit
Glimpse Inside the 2016 Digital Storytelling ToolkitGlimpse Inside the 2016 Digital Storytelling Toolkit
Glimpse Inside the 2016 Digital Storytelling Toolkit
 
1 mobile health 2011 aids,gov
1  mobile health 2011 aids,gov1  mobile health 2011 aids,gov
1 mobile health 2011 aids,gov
 
Mobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer WilsonMobile Engagement - Jennifer Wilson
Mobile Engagement - Jennifer Wilson
 
Mobile trends and opportunities
Mobile trends and opportunitiesMobile trends and opportunities
Mobile trends and opportunities
 
Socialising Media: How To Activate Social
Socialising Media: How To Activate SocialSocialising Media: How To Activate Social
Socialising Media: How To Activate Social
 
Mind the Gap: Designing the Space Between Devices
Mind the Gap: Designing the Space Between DevicesMind the Gap: Designing the Space Between Devices
Mind the Gap: Designing the Space Between Devices
 
Mobile Privacy in the Digital Age
Mobile Privacy in the Digital AgeMobile Privacy in the Digital Age
Mobile Privacy in the Digital Age
 
Pardon the cell phone
Pardon the cell phonePardon the cell phone
Pardon the cell phone
 

Andere mochten auch

Micro moments digital bites deck zen10
Micro moments digital bites deck zen10Micro moments digital bites deck zen10
Micro moments digital bites deck zen10Dylan O'Donnell
 
Is Your Digital Journey Winning Customers' Hearts and Minds? | Rick Merten, P...
Is Your Digital Journey Winning Customers' Hearts and Minds? | Rick Merten, P...Is Your Digital Journey Winning Customers' Hearts and Minds? | Rick Merten, P...
Is Your Digital Journey Winning Customers' Hearts and Minds? | Rick Merten, P...Bench
 
Mobile Search Strategy e “Micro-Moments”
Mobile Search Strategy e “Micro-Moments”Mobile Search Strategy e “Micro-Moments”
Mobile Search Strategy e “Micro-Moments”Cdweb Srl
 
[Digital First 2016] Personal branding and profiling 2.0: how the social Web ...
[Digital First 2016] Personal branding and profiling 2.0: how the social Web ...[Digital First 2016] Personal branding and profiling 2.0: how the social Web ...
[Digital First 2016] Personal branding and profiling 2.0: how the social Web ...Denys Malengreau
 
Attention: Moment Marketing
Attention: Moment MarketingAttention: Moment Marketing
Attention: Moment MarketingAdido
 
Digital marketing beyond-micromoments 2016
Digital marketing beyond-micromoments 2016Digital marketing beyond-micromoments 2016
Digital marketing beyond-micromoments 2016Bert Van Wassenhove
 
Jeanswest_InnovateSydney_2015
Jeanswest_InnovateSydney_2015 Jeanswest_InnovateSydney_2015
Jeanswest_InnovateSydney_2015 Megan Scott
 
How Should Marketers Think About Branding Within Their Digital Marketing Mix?...
How Should Marketers Think About Branding Within Their Digital Marketing Mix?...How Should Marketers Think About Branding Within Their Digital Marketing Mix?...
How Should Marketers Think About Branding Within Their Digital Marketing Mix?...Bench
 
Guide to Winning Micro-Moments
Guide to Winning Micro-MomentsGuide to Winning Micro-Moments
Guide to Winning Micro-MomentsLance Bachmann
 
Hot to be there for the micro-moments of the new travelers journey
Hot to be there for the micro-moments of the new travelers journeyHot to be there for the micro-moments of the new travelers journey
Hot to be there for the micro-moments of the new travelers journeyDigital Agency Interactive Share
 
Leveraging Micro-Moments: Using PPC When It Matters Most
Leveraging Micro-Moments: Using PPC When It Matters MostLeveraging Micro-Moments: Using PPC When It Matters Most
Leveraging Micro-Moments: Using PPC When It Matters MostHanapin Marketing
 
Digital marketing and Growth Hacking - Google LaunchPad Bangalore - 14th May
Digital marketing and Growth Hacking - Google LaunchPad Bangalore - 14th MayDigital marketing and Growth Hacking - Google LaunchPad Bangalore - 14th May
Digital marketing and Growth Hacking - Google LaunchPad Bangalore - 14th MayRavi Trivedi
 
Micro-Moments: Your Guide to Winning the Shift to Mobile
Micro-Moments: Your Guide to Winning the Shift to MobileMicro-Moments: Your Guide to Winning the Shift to Mobile
Micro-Moments: Your Guide to Winning the Shift to Mobileservicesmobiles.fr
 
Dimple Rao: Omni Channel Marketing at Walgreens
Dimple Rao:  Omni Channel Marketing at WalgreensDimple Rao:  Omni Channel Marketing at Walgreens
Dimple Rao: Omni Channel Marketing at WalgreensDigital Megaphone
 
The Future and Present of Advertising is Programmatic
The Future and Present of Advertising is ProgrammaticThe Future and Present of Advertising is Programmatic
The Future and Present of Advertising is ProgrammaticSearchStar
 
Micro-Moments Strategy for SXSW
Micro-Moments Strategy for SXSWMicro-Moments Strategy for SXSW
Micro-Moments Strategy for SXSWDavid Richeson
 
One Squared Presentation: Josh Weum - Google Micro Moments Workshop
One Squared Presentation: Josh Weum - Google Micro Moments WorkshopOne Squared Presentation: Josh Weum - Google Micro Moments Workshop
One Squared Presentation: Josh Weum - Google Micro Moments WorkshopLeighton Interactive
 
Women In Automotive 2016 - Dena Denman & Jessie Hochhalter
Women In Automotive 2016 - Dena Denman & Jessie HochhalterWomen In Automotive 2016 - Dena Denman & Jessie Hochhalter
Women In Automotive 2016 - Dena Denman & Jessie HochhalterChristina Fowinkle
 
Is Traditional Media Planning In The Digital Age Broken? | Gil Snir, Benchmar...
Is Traditional Media Planning In The Digital Age Broken? | Gil Snir, Benchmar...Is Traditional Media Planning In The Digital Age Broken? | Gil Snir, Benchmar...
Is Traditional Media Planning In The Digital Age Broken? | Gil Snir, Benchmar...Bench
 
Inspiring Marketing Episode 3: From Media to Moments
Inspiring Marketing Episode 3: From Media to MomentsInspiring Marketing Episode 3: From Media to Moments
Inspiring Marketing Episode 3: From Media to MomentsKepios
 

Andere mochten auch (20)

Micro moments digital bites deck zen10
Micro moments digital bites deck zen10Micro moments digital bites deck zen10
Micro moments digital bites deck zen10
 
Is Your Digital Journey Winning Customers' Hearts and Minds? | Rick Merten, P...
Is Your Digital Journey Winning Customers' Hearts and Minds? | Rick Merten, P...Is Your Digital Journey Winning Customers' Hearts and Minds? | Rick Merten, P...
Is Your Digital Journey Winning Customers' Hearts and Minds? | Rick Merten, P...
 
Mobile Search Strategy e “Micro-Moments”
Mobile Search Strategy e “Micro-Moments”Mobile Search Strategy e “Micro-Moments”
Mobile Search Strategy e “Micro-Moments”
 
[Digital First 2016] Personal branding and profiling 2.0: how the social Web ...
[Digital First 2016] Personal branding and profiling 2.0: how the social Web ...[Digital First 2016] Personal branding and profiling 2.0: how the social Web ...
[Digital First 2016] Personal branding and profiling 2.0: how the social Web ...
 
Attention: Moment Marketing
Attention: Moment MarketingAttention: Moment Marketing
Attention: Moment Marketing
 
Digital marketing beyond-micromoments 2016
Digital marketing beyond-micromoments 2016Digital marketing beyond-micromoments 2016
Digital marketing beyond-micromoments 2016
 
Jeanswest_InnovateSydney_2015
Jeanswest_InnovateSydney_2015 Jeanswest_InnovateSydney_2015
Jeanswest_InnovateSydney_2015
 
How Should Marketers Think About Branding Within Their Digital Marketing Mix?...
How Should Marketers Think About Branding Within Their Digital Marketing Mix?...How Should Marketers Think About Branding Within Their Digital Marketing Mix?...
How Should Marketers Think About Branding Within Their Digital Marketing Mix?...
 
Guide to Winning Micro-Moments
Guide to Winning Micro-MomentsGuide to Winning Micro-Moments
Guide to Winning Micro-Moments
 
Hot to be there for the micro-moments of the new travelers journey
Hot to be there for the micro-moments of the new travelers journeyHot to be there for the micro-moments of the new travelers journey
Hot to be there for the micro-moments of the new travelers journey
 
Leveraging Micro-Moments: Using PPC When It Matters Most
Leveraging Micro-Moments: Using PPC When It Matters MostLeveraging Micro-Moments: Using PPC When It Matters Most
Leveraging Micro-Moments: Using PPC When It Matters Most
 
Digital marketing and Growth Hacking - Google LaunchPad Bangalore - 14th May
Digital marketing and Growth Hacking - Google LaunchPad Bangalore - 14th MayDigital marketing and Growth Hacking - Google LaunchPad Bangalore - 14th May
Digital marketing and Growth Hacking - Google LaunchPad Bangalore - 14th May
 
Micro-Moments: Your Guide to Winning the Shift to Mobile
Micro-Moments: Your Guide to Winning the Shift to MobileMicro-Moments: Your Guide to Winning the Shift to Mobile
Micro-Moments: Your Guide to Winning the Shift to Mobile
 
Dimple Rao: Omni Channel Marketing at Walgreens
Dimple Rao:  Omni Channel Marketing at WalgreensDimple Rao:  Omni Channel Marketing at Walgreens
Dimple Rao: Omni Channel Marketing at Walgreens
 
The Future and Present of Advertising is Programmatic
The Future and Present of Advertising is ProgrammaticThe Future and Present of Advertising is Programmatic
The Future and Present of Advertising is Programmatic
 
Micro-Moments Strategy for SXSW
Micro-Moments Strategy for SXSWMicro-Moments Strategy for SXSW
Micro-Moments Strategy for SXSW
 
One Squared Presentation: Josh Weum - Google Micro Moments Workshop
One Squared Presentation: Josh Weum - Google Micro Moments WorkshopOne Squared Presentation: Josh Weum - Google Micro Moments Workshop
One Squared Presentation: Josh Weum - Google Micro Moments Workshop
 
Women In Automotive 2016 - Dena Denman & Jessie Hochhalter
Women In Automotive 2016 - Dena Denman & Jessie HochhalterWomen In Automotive 2016 - Dena Denman & Jessie Hochhalter
Women In Automotive 2016 - Dena Denman & Jessie Hochhalter
 
Is Traditional Media Planning In The Digital Age Broken? | Gil Snir, Benchmar...
Is Traditional Media Planning In The Digital Age Broken? | Gil Snir, Benchmar...Is Traditional Media Planning In The Digital Age Broken? | Gil Snir, Benchmar...
Is Traditional Media Planning In The Digital Age Broken? | Gil Snir, Benchmar...
 
Inspiring Marketing Episode 3: From Media to Moments
Inspiring Marketing Episode 3: From Media to MomentsInspiring Marketing Episode 3: From Media to Moments
Inspiring Marketing Episode 3: From Media to Moments
 

Ähnlich wie The Promise of Mobile: Your Device Can Do Anything

The Future is Mobile - Jason DaPonte at AdTech London
The Future is Mobile - Jason DaPonte at AdTech LondonThe Future is Mobile - Jason DaPonte at AdTech London
The Future is Mobile - Jason DaPonte at AdTech Londonguest642ac2
 
Mobile & News Landscape/Future Trends - USC Annenberg Mobile News Week
Mobile & News Landscape/Future Trends - USC Annenberg Mobile News WeekMobile & News Landscape/Future Trends - USC Annenberg Mobile News Week
Mobile & News Landscape/Future Trends - USC Annenberg Mobile News WeekTHE SWARM
 
Mobile Revolution - MobileMarch-2011
Mobile Revolution - MobileMarch-2011Mobile Revolution - MobileMarch-2011
Mobile Revolution - MobileMarch-2011Peter Pascale
 
Mobile, Mobile, Mobile
Mobile, Mobile, MobileMobile, Mobile, Mobile
Mobile, Mobile, MobilePaul Golding
 
USC Annenberg Journalism Director's Forum - Future of Mobile News and Journal...
USC Annenberg Journalism Director's Forum - Future of Mobile News and Journal...USC Annenberg Journalism Director's Forum - Future of Mobile News and Journal...
USC Annenberg Journalism Director's Forum - Future of Mobile News and Journal...THE SWARM
 
CAAEN Presentation 1-31-12
CAAEN Presentation 1-31-12CAAEN Presentation 1-31-12
CAAEN Presentation 1-31-12Edward Niu
 
Jon Moser's edSocialMedia Webinar: Going Mobile: How it Pertains to Social Me...
Jon Moser's edSocialMedia Webinar: Going Mobile: How it Pertains to Social Me...Jon Moser's edSocialMedia Webinar: Going Mobile: How it Pertains to Social Me...
Jon Moser's edSocialMedia Webinar: Going Mobile: How it Pertains to Social Me...edSocialMedia
 
WCSA Mobile Learning K-12
WCSA Mobile Learning K-12WCSA Mobile Learning K-12
WCSA Mobile Learning K-12Judy Brown
 
LTMS 510 Mobile Technologies
LTMS 510 Mobile TechnologiesLTMS 510 Mobile Technologies
LTMS 510 Mobile Technologiestlaubach
 
Tom Purves: Designing for An Augmented Reality World
Tom Purves: Designing for An Augmented Reality WorldTom Purves: Designing for An Augmented Reality World
Tom Purves: Designing for An Augmented Reality WorldRefresh Events
 
Designing for an Augmented Reality world
Designing for an Augmented Reality worldDesigning for an Augmented Reality world
Designing for an Augmented Reality worldthomas.purves
 
Mobile Revolution and Assessment - ATP 2011
Mobile Revolution and Assessment - ATP 2011Mobile Revolution and Assessment - ATP 2011
Mobile Revolution and Assessment - ATP 2011Peter Pascale
 
Wap vs App - marketing magazine "future of mobile event" oct 2010
Wap vs App - marketing magazine "future of mobile event"  oct 2010Wap vs App - marketing magazine "future of mobile event"  oct 2010
Wap vs App - marketing magazine "future of mobile event" oct 2010Phil Barrett
 
Mobile Overview with Guide by Cell
Mobile Overview with Guide by CellMobile Overview with Guide by Cell
Mobile Overview with Guide by Cellguidebycell
 
Guide by Cell Presentation on the Future of Mobile Technology
Guide by Cell Presentation on the Future of Mobile TechnologyGuide by Cell Presentation on the Future of Mobile Technology
Guide by Cell Presentation on the Future of Mobile Technologyguidebycell
 
Mobile is Everyware
Mobile is EverywareMobile is Everyware
Mobile is EverywarePaul Golding
 
The future is in their hands
The future is in their handsThe future is in their hands
The future is in their handsMerlien Institute
 
Guide by Cell San Jose April 19
Guide by Cell San Jose April 19Guide by Cell San Jose April 19
Guide by Cell San Jose April 19guidebycell
 
Going Mobile: Serving the Always On, Always Connected
Going Mobile: Serving the Always On, Always ConnectedGoing Mobile: Serving the Always On, Always Connected
Going Mobile: Serving the Always On, Always ConnectedBusinessOnline
 

Ähnlich wie The Promise of Mobile: Your Device Can Do Anything (20)

The Future is Mobile - Jason DaPonte at AdTech London
The Future is Mobile - Jason DaPonte at AdTech LondonThe Future is Mobile - Jason DaPonte at AdTech London
The Future is Mobile - Jason DaPonte at AdTech London
 
Mobile & News Landscape/Future Trends - USC Annenberg Mobile News Week
Mobile & News Landscape/Future Trends - USC Annenberg Mobile News WeekMobile & News Landscape/Future Trends - USC Annenberg Mobile News Week
Mobile & News Landscape/Future Trends - USC Annenberg Mobile News Week
 
Mobile Revolution - MobileMarch-2011
Mobile Revolution - MobileMarch-2011Mobile Revolution - MobileMarch-2011
Mobile Revolution - MobileMarch-2011
 
Mobile, Mobile, Mobile
Mobile, Mobile, MobileMobile, Mobile, Mobile
Mobile, Mobile, Mobile
 
USC Annenberg Journalism Director's Forum - Future of Mobile News and Journal...
USC Annenberg Journalism Director's Forum - Future of Mobile News and Journal...USC Annenberg Journalism Director's Forum - Future of Mobile News and Journal...
USC Annenberg Journalism Director's Forum - Future of Mobile News and Journal...
 
CAAEN Presentation 1-31-12
CAAEN Presentation 1-31-12CAAEN Presentation 1-31-12
CAAEN Presentation 1-31-12
 
Jon Moser's edSocialMedia Webinar: Going Mobile: How it Pertains to Social Me...
Jon Moser's edSocialMedia Webinar: Going Mobile: How it Pertains to Social Me...Jon Moser's edSocialMedia Webinar: Going Mobile: How it Pertains to Social Me...
Jon Moser's edSocialMedia Webinar: Going Mobile: How it Pertains to Social Me...
 
WCSA Mobile Learning K-12
WCSA Mobile Learning K-12WCSA Mobile Learning K-12
WCSA Mobile Learning K-12
 
LTMS 510 Mobile Technologies
LTMS 510 Mobile TechnologiesLTMS 510 Mobile Technologies
LTMS 510 Mobile Technologies
 
Tom Purves: Designing for An Augmented Reality World
Tom Purves: Designing for An Augmented Reality WorldTom Purves: Designing for An Augmented Reality World
Tom Purves: Designing for An Augmented Reality World
 
Designing for an Augmented Reality world
Designing for an Augmented Reality worldDesigning for an Augmented Reality world
Designing for an Augmented Reality world
 
Mobile Revolution and Assessment - ATP 2011
Mobile Revolution and Assessment - ATP 2011Mobile Revolution and Assessment - ATP 2011
Mobile Revolution and Assessment - ATP 2011
 
Wap vs App - marketing magazine "future of mobile event" oct 2010
Wap vs App - marketing magazine "future of mobile event"  oct 2010Wap vs App - marketing magazine "future of mobile event"  oct 2010
Wap vs App - marketing magazine "future of mobile event" oct 2010
 
Mobile Overview with Guide by Cell
Mobile Overview with Guide by CellMobile Overview with Guide by Cell
Mobile Overview with Guide by Cell
 
The road is wider than long
The road is wider than longThe road is wider than long
The road is wider than long
 
Guide by Cell Presentation on the Future of Mobile Technology
Guide by Cell Presentation on the Future of Mobile TechnologyGuide by Cell Presentation on the Future of Mobile Technology
Guide by Cell Presentation on the Future of Mobile Technology
 
Mobile is Everyware
Mobile is EverywareMobile is Everyware
Mobile is Everyware
 
The future is in their hands
The future is in their handsThe future is in their hands
The future is in their hands
 
Guide by Cell San Jose April 19
Guide by Cell San Jose April 19Guide by Cell San Jose April 19
Guide by Cell San Jose April 19
 
Going Mobile: Serving the Always On, Always Connected
Going Mobile: Serving the Always On, Always ConnectedGoing Mobile: Serving the Always On, Always Connected
Going Mobile: Serving the Always On, Always Connected
 

Kürzlich hochgeladen

Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024The Digital Insurer
 
Handwritten Text Recognition for manuscripts and early printed texts
Handwritten Text Recognition for manuscripts and early printed textsHandwritten Text Recognition for manuscripts and early printed texts
Handwritten Text Recognition for manuscripts and early printed textsMaria Levchenko
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptxHampshireHUG
 
Slack Application Development 101 Slides
Slack Application Development 101 SlidesSlack Application Development 101 Slides
Slack Application Development 101 Slidespraypatel2
 
A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024Results
 
Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024The Digital Insurer
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerThousandEyes
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonAnna Loughnan Colquhoun
 
08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking MenDelhi Call girls
 
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking MenDelhi Call girls
 
[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdfhans926745
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking MenDelhi Call girls
 
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...Neo4j
 
Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)wesley chun
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024Rafal Los
 
Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...Enterprise Knowledge
 
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfThe Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfEnterprise Knowledge
 
Breaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountBreaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountPuma Security, LLC
 
Real Time Object Detection Using Open CV
Real Time Object Detection Using Open CVReal Time Object Detection Using Open CV
Real Time Object Detection Using Open CVKhem
 
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law DevelopmentsTrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law DevelopmentsTrustArc
 

Kürzlich hochgeladen (20)

Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
 
Handwritten Text Recognition for manuscripts and early printed texts
Handwritten Text Recognition for manuscripts and early printed textsHandwritten Text Recognition for manuscripts and early printed texts
Handwritten Text Recognition for manuscripts and early printed texts
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
 
Slack Application Development 101 Slides
Slack Application Development 101 SlidesSlack Application Development 101 Slides
Slack Application Development 101 Slides
 
A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024
 
Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
 
08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men
 
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
 
[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
 
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
 
Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024
 
Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...
 
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfThe Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
 
Breaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountBreaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path Mount
 
Real Time Object Detection Using Open CV
Real Time Object Detection Using Open CVReal Time Object Detection Using Open CV
Real Time Object Detection Using Open CV
 
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law DevelopmentsTrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
 

The Promise of Mobile: Your Device Can Do Anything

  • 1.  
  • 3. The Promise: ‘ Your mobile can do anything!’
  • 4. The Promise: Statistic: There are more of them than there are of us 2008: 4.1b ACTIVE mobiles 2008: World population – 6.7b people 2008: 1b+ mobiles sold worldwide
  • 5. Reality check: Statistic: 49% of the UK adult public has used mobile data
  • 6.
  • 7. So what is this ‘mobile’ thing anyway? Messaging Mobile web Mobile media Apps/Widgets Near field comms Out of home
  • 8. So what is this ‘mobile’ thing anyway? Messaging isn’t just about txt-ing Messaging
  • 9. So what is this ‘mobile’ thing anyway? Prediction: Messaging types will converge Messaging
  • 10. So what is this ‘mobile’ thing anyway? Personalised homepage Choose and rearrange topics Set location Search Mobile web
  • 11. So what is this ‘mobile’ thing anyway? Mobile web
  • 12. So what is this ‘mobile’ thing anyway? Mobile media
  • 13. So what is this ‘mobile’ thing anyway? Apps/Widgets
  • 14.
  • 15.
  • 16. So what is this ‘mobile’ thing anyway? Near field comms
  • 17. So what is this ‘mobile’ thing anyway? Out of home
  • 18.
  • 19.
  • 20.
  • 21.
  • 22. Your mobile was just the FIRST connected device.
  • 23. Thanks. Jason DaPonte j as [email_address] bc.co.uk http://jasondaponte.wordpress.com @jasondaponte

Hinweis der Redaktion

  1. Talk about context of mob strat and history of mobile at the BBC
  2. Talk about context of mob strat and history of mobile at the BBC
  3. Talk about context of mob strat and history of mobile at the BBC
  4. Talk about context of mob strat and history of mobile at the BBC
  5. Talk about context of mob strat and history of mobile at the BBC
  6. Talk about context of mob strat and history of mobile at the BBC
  7. Talk about context of mob strat and history of mobile at the BBC
  8. Talk about context of mob strat and history of mobile at the BBC
  9. Talk about context of mob strat and history of mobile at the BBC
  10. Talk about context of mob strat and history of mobile at the BBC
  11. Talk about context of mob strat and history of mobile at the BBC
  12. Talk about context of mob strat and history of mobile at the BBC
  13. Talk about context of mob strat and history of mobile at the BBC
  14. Talk about context of mob strat and history of mobile at the BBC
  15. Talk about context of mob strat and history of mobile at the BBC
  16. Talk about context of mob strat and history of mobile at the BBC
  17. Talk about context of mob strat and history of mobile at the BBC
  18. Talk about context of mob strat and history of mobile at the BBC
  19. Talk about context of mob strat and history of mobile at the BBC
  20. Talk about context of mob strat and history of mobile at the BBC
  21. Talk about context of mob strat and history of mobile at the BBC
  22. Talk about context of mob strat and history of mobile at the BBC