1. Summer 2003
One world,
One language.
Imagine capturing the experience of total
training with Floridays International in a
single moment.
A single frame. It is the moment of passage This single frame was displayed on the
from knowing the language to entrance doors of our training center, as
communicating effectively in English. The soon as the first course was completed
moment you control all international aspects back in 1997, upon suggestion of our …be yourself, in English!
of your professional activity with confidence very first participant.
and ease. One goal: be yourself in English!!!
.

2. Pensacola enjoys optimal
A top location geographical positioning
for a “5 star” on the high summit of
the Gulf of Mexico, on
training the border between
Florida and Alabama,
only three hours drive
from New Orleans (LA),
one hour and a half from
Floridays International is located in Gulf Biloxi, and 50 minutes
Breeze, a green and residential peninsula by plane from Atlanta
situated amongst the beaches of the Gulf (GA) and Orlando
of Mexico and the city of Pensacola, on (South Florida).
the border between Florida and
Alabama. Among the many
recreational, sport and
Pensacola is the very first site where cultural activities
Europeans landed in the United States in available during your
1559. Today, it is ranked as one of the stay are the following:
top 10 cities in the United States for
quality of life and personal safety, and Golf, sailing, hiking,
one of the top 5 cities for business snorkelling, museum
investment opportunities. (Money visits (naval aviation,
Magazine 2002). Native American, civil
war and colonial ),
Between 5 and 10 of the best beaches in shopping and… the
the United States can be found within 40 whitest beaches in
2 miles of Pensacola beach. America!.

3. 3
100% tailor made Floridays International chose the most
appropriate location for Business
training solutions English and management training, in
Floridays International provides the Pensacola area chamber of
professional consultancy and training in the commerce.
English language for professionals and
companies in non-English speaking The authentic context of a business
countries. center allows for vast exposure to the
The company was founded in 1997 by a American business mechanism.
group of young professionals, American,
British, and Italian, coming from
The classrooms are
international corporate management and
soundproofed and equip with
training experiences.
modern instruments for an
efficient learning experience.
In the first six months of activity, Floridays
International held nearly 200 specialized
Our staff of TESL certified
and personalized programs in the Training
trainers carries out day-to-day
Center in Pensacola (USA) for nearly 300
training utilizing advanced
professionals, entrepreneurs, and managers
communication techniques
from European, Latin America, and the Far
and tailor made materials.
East.

4. A shared method which
4 focuses on results!
Each participant’s linguistic The lessons are structured, lively and
training is based on results from interactive. The communicative method
needs analysis carried out by a privileges practice and listening, and
senior trainer at our headquarters addresses each progressive phase of
in Italy a few weeks prior to communication in English. During each
departure. phase of learning, we focus upon the
cultural differences that influence
The preliminary meeting must different means of expression among
establish with precision the English speaking peoples. Particular
following: emphasis is paid to situations pertinent to
• participant’s training objectives the world of business.
• didactic material (ad hoc)
• calendar of activities and
The use of available materials at our
business meetings ( lunches
offices (audio, video, software, personal
with guests, visits to local
computer, books, and specialized
companies)
journals) permits the participant to
• practical use of English outside
integrate work in the classroom with
the classroom in the “English in
individual progress.
action” sessions.

5. A winning training mix:
Language & Management
COURSES
The final objective of the trainer The individual “one-to-one”
is to enable the participant to gain courses for professionals are held
greater familiarity with self- throughout the year.
expression in English and fully
comprehend his/her own line of They have a minimum duration
speech beyond the significance of of two weeks and are based on a
individual words. full-immersion, 5 days a week
didactic program.
For this reason, Floridays
International has designed To guarantee the quality of the
English programs in the USA training program and individual
built upon interaction between assistance to the participant, there
professionals of different are a maximum number of 8
nationalities. courses allowed per month.
TRAINERS
The trainer has the role of “tutor” We advise for this reason that
and “facilitator”, monitoring the your reserve the time period you
intensity of the participant’s have decided upon for the
involvement within their tailor individual course as soon as
made program. possible.
The course consists of 4 hours of
personalized training per day and
an additional 2-3 hours of needs 5
specific work per day, for a total
of 30-35 hours per week.

6. 30 hours
per week
Business Communication English
We focus on the passage from knowing the English language to acquiring
ownership of communication skills. The participant’s business reality is involved
during each phase of learning. We privilege communication in a business context
through constant classroom work and daily interaction with American business
men. Social meetings take place in the presence o f the trainer both in a work
Business Campus 2006
context (office and company visits in the area) and in a social context (lunch and
“after hours” with guest speakers and local professionals).
We emphasize activities that enable English communication in a business
context, specifically daily meetings with managers and local professionals in the
presence of the trainer.
The classroom program focuses on the 6 principal managerial skills in order to
reinforce the participant’s ability to sustain a fluid a line of speech, and manage
meetings and telephone appointments in a business context at an international
level. The curriculum is directly based upon the work responsibilities of each
6 participant. Available in group (max. 6) participants
35 hours
per week
English Management Skills

7. Total Communication
English 20/30 hours
per week
We emphasize activities that enable
Business Campus 2006
English communication in a business
context, specifically daily meetings
with managers and local professionals
in the presence of the trainer.
The classroom program focuses on the
6 principal managerial skills in order
to reinforce the participant’s ability to Customized Topics
sustain a fluid a line of speech, and
manage meetings and telephone • Meetings
appointments in a business context at • Financial English & Banking
an international level. • English and the Internet
• Media Communications
The curriculum is directly based upon • Telephoning
the work responsibilities of each • Socializing for Business
participant. Available in group (max. • Presenting
6 participants) • Management and Marketing
• Advertising
• Writing for Business
• Sales and negotiations
• English Communication Skills for
Secretaries/Personal assistants
• Medical English
7

8. Floridays Trainers’ team 2006
Kate Barron (UK) Lindsey Kelly (US)
Director of Studies Journalist - Writer
Sabrina Lowd (US) Kimberly Blair (US)
ESL trainer Journalist
Dominique De Bonis (US/IT) Lois Silberstein (US)
MBA – International Consultant ESL trainer – Business consultant
Donna Arnett (US) Harvey Stober (US)
Speaking Voice Specialist NYSE analyst of the year 1998
Leslie Baroni (US/IT) Manuel Siverio (UK/US)
MBA – ESL trainer Business & Management consultant
8
Corporate and professional Testimonials

9. Non stop hospitality service …
Arrival at Pensacola, FL
Floridays’ staff will be at
the gate to assist the FLORIDAYS
participant and guide him INTERNATIONAL
to his/her pre-selected SERVICES:
Leaving Pensacola, FL accommodation
Floridays’ staff will handle the Check-in • Participant’s
final check-out and escort the The participant will be accommodation (resort
participant to the airport to assisted during check-in
at his/her
on the sea, apartment,
insure a stress free departure. hotel, residence)
accommodation, where
he/she will receive a free
welcome kit. • Rental car reservation
Week-end planning
Floridays’ staff offers • All inclusive meal plan
detailed advice and solutions
information for
organizing weekend
excursions or relaxing
• Tutoring for relatives
getaways
• Baby sitting
Orientation week-end
Floridays’ staff organizes
After hours
a logistical / tourist
The participant will be
briefing with each
involved in evening events,
participant which
dinners, and cocktail hour
includes a welcome
with local professionals
brunch on the sea
and/or trainers to further
Communication Help line
practice classroom work.
We offer assistance with
cellular phone (tri-band)
activation, should the
participant request assistance 9

10. Summer 2003
Tell me and I will forget,
Show me and I may remember,
Involve me.. and I will understand
93, Chanteclaire Circle
Gulf Breeze, FL 32561 (USA)
Tel. Fax (1) 800-252-1318
Web: www.floridays.com
Email: mail@floridays.com
Noi lo abbiamo scritto sulla porta
d’ingresso del nostro centro training,
appena terminato il primo corso nel 1997,
su suggerimento del nostro primo cliente.
Obiettivo: sii te stesso (in Inglese)!!!
…be yourself, in English!