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Nail It and Scale It — Knowing
When to Take Major Calculated
Risks and Go for Growth
Jamie Siminoff, Ring
Mission	to	Disruption
Garage
Front	Door
16,000	Retail	Stores
1,000+	Team	Members,	8	Global	Offices
Our	Mission:
To	Reduce	Crime	
in	Neighborhoods
Don’t	be	a	Lemming
There	is	no	Silver	Bullet
Be	Careful	of	the	Filter
Linear	Inputs=Linear	Outputs
Get	Lucky!!!!
Safer	neighborhoods	
start	with	you…
Jamie	Siminoff
j@ring.com
Want video access
Jamie Siminoff, Ring
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[#GHConf17] Nail It and Scale It — Knowing When to Take Major Calculated Risks and Go for Growth