The latest social media news.

1. Grow* Template

2. Facebook Messenger Adds Contextual Information on First-Time Senders
• When Facebook users receive messages from other users for the first time, publicly
available information from the senders will be included, to help the receivers
understand the context of the messages.
• http://www.adweek.com/socialtimes/messenger-contextual-information-first-time-senders/620667

3. Google lets you look for tweets in mobile searches
• Google and Twitter are teaming up to allow the search engine to surface tweets
directly in search results, the two companies announced Tuesday. To start, the
update will appear in mobile searches — both on browsers and in Google's iOS and
Android apps.
• http://mashable.com/2015/05/19/tweets-google-search-results/?utm_campaign=Mash-Prod-RSS-Feedburner-
SocialMedia-Partial&utm_cid=Mash-Prod-RSS-Feedburner-SocialMedia-Partial&utm_medium=feed&utm_source=feedly

4. LinkedIn Adds Robust Analytics for Content Marketers
• LinkedIn users are interested in publishing content, and content marketing. They
have some tools to help them, but, until now, there wasn’t a robust support system
for their content. LinkedIn is now offering publishers on its platform a full suite of
analytics.
• http://www.adweek.com/socialtimes/linkedin-adds-robust-analytics-for-content-marketers/620470

5. Pinterest doubles down on making money, rolls out video ads
• Pinterest may be a popular service with an estimated 47.1 million monthly users,
but profitable? Not so much.
• To help change that, the social network expanded its ad products on Tuesday by
rolling out video ads called Cinematic Pins.
• Cinematic Pins work similarly to Pinterest’s current ad products, Promoted Pins, in
that they’re formatted to blend in with other items in your home feed — except for
the fact they're motion-based. Gap, L’Oreal, Target, Unilever, Visa, Walgreens and
Wendy’s are among the first crop of paid advertisers.
• http://mashable.com/2015/05/19/pinterest-video-ads/?utm_campaign=Mash-Prod-RSS-Feedburner-SocialMedia-
Partial&utm_cid=Mash-Prod-RSS-Feedburner-SocialMedia-Partial&utm_medium=feed&utm_source=feedly

6. Announcing Hootsuite Ads: Place a Facebook Ad in Two Clicks
• Hootsuite Ads is a brand new product designed to help social media practitioners
and content marketers turn Facebook content into high performing promoted posts
with just two clicks.
• And it is simple. Choose your primary business objective for each ad, we’ll give you
automatic content and targeting suggestions. Measure their success with results
that relate to your pre-determined goals, all from your Hootsuite dashboard.
• http://blog.hootsuite.com/announcing-hootsuite-ads/

7. Exclusive: 7 Facebook Events features coming this year and beyond
1. More events in your News Feed
2. More event recommendations in your News Feed, too...
3. Sharing events from inside Messenger
4. Tighter integration with Messenger
5. Inviting non-Facebook users to events
6. Invitation receipt notifications for private events
7. A standalone Events app (maybe)
http://mashable.com/2015/05/18/facebook-events-upcoming-features/?utm_campaign=Mash-Prod-RSS-Feedburner-
SocialMedia-Partial&utm_cid=Mash-Prod-RSS-Feedburner-SocialMedia-Partial&utm_medium=feed&utm_source=feedly

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• Keep up to date on all the latest social media news by following our blog:
• www.growonlinemarketing.co.uk/blog