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Amazon Bestseller Strategies Comparison

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Assess which Amazon Bestseller Strategy is right for you and discover which Amazon strategies are the most effective in 2014.

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Amazon Bestseller Strategies Comparison

  1. 1. HORSE 1: “FREERIDER“ 1.“Freerider“ uses the Amazon KDP Select Free Promo, 2.He won the Amazon Bestseller Race in 2013 3.His biggest strength is that he allows high-volume, 4.His biggest disadvantage is that he does not generate sales, 5.“Freerider“ is bound to the use of Amazon KDP Select.
  2. 2. HORSE 2: “Countdown“ 1.“Countdown“ uses the Amazon KDP Select Countdown Promo, 2.She is a great choice for books with initial prices above $4.99, 3.Her biggest strength is that she balances volume and sales, 4.Amazon features her in a dedicated sales section in 2014, 5.“Countdown“ is bound to the use of Amazon KDP Select.
  3. 3. HORSE 3: “Rookie“ 1.“Rookie“ uses the Amazon Pre-Order Strategy 2.She allows to create pre-launch buzz, 3.She can be highly effective in combination with a launch campaign, 4.A disadvantage is that she can be used only for new Amazon titles, 5.“Rookie“ is not bound to the use of Amazon KDP Select.
  4. 4. HORSE 4: “INDEPENDENCE“ 1.“Independence“ does not use a specific Amazon promotion strategy, 2.His biggest advantage is that he is free to compete everywhere, 3.“Independence“ allows to keep book prices stable, 4.His biggest disadvantage is that he faces the biggest competition, 5.“Independence“ is not bound to the use of Amazon KDP Select.
  5. 5. LET‘S GET READY TO RUMBLE…
  6. 6. 8 „Countdown“ wins the race in 2014 because Amazon supports her with a dedicated website section
  7. 7. Following behind: 1. “Independence“ (a great strategy overall, but definitely the most competitive), 2. “Rookie“ (great in combination with a dedicated launch campaign), 3. “Freedom“ (The former champion has lost his glory, but is still a great strategy for creating an Amazon Bestseller).
  8. 8. STAY TUNED FOR THE RACE IN 2015
  9. 9. ABOUT THE AUTHOR ABOUT THE AUTHOR Albert Griesmayr is founder and CEO of Scribando, where he helps writers to stay up-to-date on how to succeed in the fast changing world of book publishing. Scribando was participant of Go Silicon Valley 2013 and is used by more than 10,000 writers. Visit www.scribando.com and www.albertgriesmayr.com. Albert Griesmayr is founder and CEO of Scribando, where he helps writers to stay up-to-date on how to succeed in the fast changing world of book publishing. Scribando was participant in Go Silicon Valley 2013 and is used by more than 10,000 writers. Visit www.scribando.com and www.albertgriesmayr.com.

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