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1. 28
19
18
17
16
15
1. How old are you?
0 0.5 1 1.5 2 2.5 3 3.5
female
male
2. Are you male or female?
0 1 2 3 4 5 6 7 8 9

2. No
Yes
3. Do you watch documentaries often?
0 1 2 3 4 5 6
Sales
5
4
3
2
1
4. How many documentaries have you
watched in the last month?
0 1 2 3 4 5 6 7
Sales

3. BBC 3
Channel 4
ITV3
ITV2
ITV1
BBC 1
5. Which out of these TV channels do you
watch the most?
0 1 2 3 4 5 6 7 8
Sales
Sunday
Saturday
Friday
Thursday
Wednesday
Tuesday
Monday
6. What day do you spend watching TV the
most?
0 0.5 1 1.5 2 2.5 3 3.5 4 4.5
Sales

4. Evening
9
8
7
6
5
7. At what time are you most likely to watch
TV?
0 0.5 1 1.5 2 2.5 3 3.5
Sales
With family
With friends
Alone
8. Do you tend to watch TV alone or with
others?
0 1 2 3 4 5 6 7 8 9
Sales

5. 9. Do you tend to choose the program when
Sometimes
No
Yes
you watch TV with others?
0 1 2 3 4 5 6 7 8
Sales