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PPC ad Management
              process
                                     By Rank Expert
                                   www.rankexpert.co.in
                                   Call : +91 9004779900

     Get more quality client/customers with the help of Google
search. We will help you to make your website get higher rank in
  Search engine results like Google, Yahoo, Bing etc. We provide
                 SEO service worldwide based in Mumbai, India.
What is Pay-Per-Click? And how to plan it?

  PPC stands for "pay per click", a pay per click marketing
   campaign generally refers to search engine marketing
campaigns or a contextual advertising campaign (Google's
 content network is an example of contextual advertising).


                                               How PCC works?
                                          Say I own a company that sells
                                           Mobile phones and decide to
                                          advertise on Google. I can buy
                                             ad space next to the query
                                            "Buy Mobile phones" so that
                                          every time someone types that
                                                   phrase, my ad shows:
1. Developing a Pay-Per-Click Strategy
                                          Plan

All marketing plans have to start somewhere and it certainly isn’t
    without research and loads of planning, Our aimed at helping
   you to understand and devise a strategy for your pay per click
                accounts considering goals, strategy, and tactics.
2. Account Structure Set Up and Best
           Practices

Begin with campaigns, which are then broken down into ad groups.
Each ad group has a specific, targeted set of keywords, and each ad
  group contains ad texts (preferably 2 or 3) that are relevant to the
                                         keywords in that ad group.
3. Geo-Target a National PPC Campaign


                       By implementing geo-targeting for a
               National campaign, you can get ahead of the
                competition, become more relevant to your
                   audience, and also take your advertising
                 dollars further. It is time to dig deeper into
                              your pay-per-click campaign!
Simple campaign strategy of devoting a campaign to each
individual product line, and setting your daily budget accordingly.
  Because you have organized your account with product-specific
campaigns, you will be able to easily check whether or not you are
     on track to hit your monthly spend goals or limits. ( Budget by
   desired conversion , Budget by product line or service offered)




                          4. How to Spend All That Money:
                                PPC Budgeting Strategies
2. Account Structure Set Up
and Best Practices




          Begin with campaigns, which are then
   broken down into ad groups. Each ad group
   has a specific, targeted set of keywords, and
   each ad group contains ad texts (preferably
     2 or 3) that are relevant to the keywords in
                                    that ad group.
6. Reports and Analysis

  Google Analytics is an extremely valuable tool in analyzing the
 performance of your website, whether you are focusing on paid
or organic traffic. The first time you log in to Analytics though can
                    be quite overwhelming (Custom Report Basics)
7. Account audit and Monitoring
                       Performance




Account audit is quite simply a dive into your
account to determine areas that could use
further attention or work in order to improve
performance.
Thank You !
Shared By – Rank Expert Team, Mumbai – An SEO Company
India
Show your Business in Google search - Advertise product/service.
Get started today to increasing the visibility of your websites in
search engines.
Don't get late! Let the all online user find your business at 1st page
of Google search better than your competitor.
We help you achieve a successful target audience for your
business. Get more quality client/customers with the help of
Google search. We will help you to make your website get higher
rank in Search engine results like Google,Yahoo, Bing etc.
To know more about RankExpert, Contact Us Outsource SEO or
Call us on +91 9004779900.
Visit Us Today - www.rankexpert.co.in

Rank Expert SEO Service - contact@rankexpert.co.in

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Ppc ad management process

  • 1. PPC ad Management process By Rank Expert www.rankexpert.co.in Call : +91 9004779900 Get more quality client/customers with the help of Google search. We will help you to make your website get higher rank in Search engine results like Google, Yahoo, Bing etc. We provide SEO service worldwide based in Mumbai, India.
  • 2. What is Pay-Per-Click? And how to plan it? PPC stands for "pay per click", a pay per click marketing campaign generally refers to search engine marketing campaigns or a contextual advertising campaign (Google's content network is an example of contextual advertising). How PCC works? Say I own a company that sells Mobile phones and decide to advertise on Google. I can buy ad space next to the query "Buy Mobile phones" so that every time someone types that phrase, my ad shows:
  • 3. 1. Developing a Pay-Per-Click Strategy Plan All marketing plans have to start somewhere and it certainly isn’t without research and loads of planning, Our aimed at helping you to understand and devise a strategy for your pay per click accounts considering goals, strategy, and tactics.
  • 4. 2. Account Structure Set Up and Best Practices Begin with campaigns, which are then broken down into ad groups. Each ad group has a specific, targeted set of keywords, and each ad group contains ad texts (preferably 2 or 3) that are relevant to the keywords in that ad group.
  • 5. 3. Geo-Target a National PPC Campaign By implementing geo-targeting for a National campaign, you can get ahead of the competition, become more relevant to your audience, and also take your advertising dollars further. It is time to dig deeper into your pay-per-click campaign!
  • 6. Simple campaign strategy of devoting a campaign to each individual product line, and setting your daily budget accordingly. Because you have organized your account with product-specific campaigns, you will be able to easily check whether or not you are on track to hit your monthly spend goals or limits. ( Budget by desired conversion , Budget by product line or service offered) 4. How to Spend All That Money: PPC Budgeting Strategies
  • 7. 2. Account Structure Set Up and Best Practices Begin with campaigns, which are then broken down into ad groups. Each ad group has a specific, targeted set of keywords, and each ad group contains ad texts (preferably 2 or 3) that are relevant to the keywords in that ad group.
  • 8. 6. Reports and Analysis Google Analytics is an extremely valuable tool in analyzing the performance of your website, whether you are focusing on paid or organic traffic. The first time you log in to Analytics though can be quite overwhelming (Custom Report Basics)
  • 9. 7. Account audit and Monitoring Performance Account audit is quite simply a dive into your account to determine areas that could use further attention or work in order to improve performance.
  • 10. Thank You ! Shared By – Rank Expert Team, Mumbai – An SEO Company India Show your Business in Google search - Advertise product/service. Get started today to increasing the visibility of your websites in search engines. Don't get late! Let the all online user find your business at 1st page of Google search better than your competitor. We help you achieve a successful target audience for your business. Get more quality client/customers with the help of Google search. We will help you to make your website get higher rank in Search engine results like Google,Yahoo, Bing etc. To know more about RankExpert, Contact Us Outsource SEO or Call us on +91 9004779900. Visit Us Today - www.rankexpert.co.in Rank Expert SEO Service - contact@rankexpert.co.in