PPC ad Management process By Rank Expert SEO Service www.rankexpert.co.in / Call : +91 9004779900 What is Pay-Per-Click? And how to plan it? PPC stands for "pay per click", a pay per click marketing campaign generally refers to search engine marketing campaigns or a contextual advertising campaign (Google's content network is an example of contextual advertising). How PCC works? Say I own a company that sells Mobile phones and decide to advertise on Google. I can buy ad space next to the query "Buy Mobile phones" so that every time someone types that phrase, my ad shows: 1 Developing a Pay-Per-Click Strategy Plan All marketing plans have to start somewhere and it certainly isn’t without research and loads of planning, Our aimed at helping you to understand and devise a strategy for your pay per click accounts considering goals, strategy, and tactics. 2 Account Structure Set Up and Best Practices Begin with campaigns, which are then broken down into ad groups. Each ad group has a specific, targeted set of keywords, and each ad group contains ad texts (preferably 2 or 3) that are relevant to the keywords in that ad group. 3 Geo-Target a National PPC Campaign By implementing geo-targeting for a National campaign, you can get ahead of the competition, become more relevant to your audience, and also take your advertising dollars further. It is time to dig deeper into your pay-per-click campaign! 4 How to Spend All That Money: PPC Budgeting Strategies Simple campaign strategy of devoting a campaign to each individual product line, and setting your daily budget accordingly. Because you have organized your account with product-specific campaigns, you will be able to easily check whether or not you are on track to hit your monthly spend goals or limits. ( Budget by desired conversion , Budget by product line or service offered) 5 PPC Keyword List Building We understand your business, your products and your services We can start to put together a list of words related to your products and service. 6 Reports and Analysis Google Analytics is an extremely valuable tool in analyzing the performance of your website, whether you are focusing on paid or organic traffic. The first time you log in to Analytics though can be quite overwhelming (Custom Report Basics) 7 Account audit and Monitoring Performance Account audit is quite simply a dive into your account to determine areas that could use further attention or work in order to improve performance. Show your Business in Google search - Advertise product/service. Get started today to increasing the visibility of your websites in search engines. Don't get late! Let the all online user find your business at 1st page of Google search better than your competitor. We help you achieve a successful target audience for your business. To know more about RankExpert, Contact Us Outsource SEO or C