Goodrich Global

Beijing China

Design

Brand vision - Enlivening “Your Cover Story “ At Goodrich Global, walls do not divide space, but make it whole. To us, a wall is like a piece of white canvas for one to express one's utmost imagination and flair for living. It is a soul-space. A script that underlines the passion and attitude for living. As the leader in wallcovering, our existence transcends beyond just beautifying space. Above all else, we see every wall with Goodrich as an expression of a unique cover story. This is the ONE inspiration behind all we do, now and in the future. - Brand Mission At Goodrich Global, our mission is to make our wallcovering the Single Most Desirable Feature in your habitat t