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Apple’s iPad remains to dominate the tablet market, but Google’s Android appears to be taking
a bite out of Apple’s market share.
The iPad lineup made up 55 percent of tablet deliveries in the 3rd quarter, according to
information released today by ABI Research, a 14 percent decline from the second quarter and
its lowest level since the iPad’s intro in very early 2010.
The benefactors of that lost market share were Samsung, Amazon, and Asus, as Google’s
mobile now powers more than 44 percent of tablets shipped, ABI Study stated, adding that it
expects that market share to increase.
“As the OS of choice for the majority of device OEMs, we expect the Android ecosystem
to continue growing in numbers – new manufacturers, better device choices for reaching
more markets, and more developers finding value from apps and content,”
ABI Research’s Jeff Orr said in a declaration.
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5. Apple’s share of the tablet market continued to finest all others with 55 % unit shipment share
in the period, exposes brand-new information from market intelligence company ABI Study.
Despite maintaining its lead for 10 straight quarters, competitors from tablets powered by
Google’s Android remain to eat away at Apple’s success. Fifty-five percent is the lowest share
Apple has ever before had because launching the iPad in 2010.
“With the introduction of a smaller, lower-cost iPad mini, Apple has acknowledged
Android’s beachhead of 7-inch-class tablets, though at the same time, it has failed to
deliver a knock-out punch through innovation, pricing, and availability during the most
critical selling period of the year,” says senior practice director Jeff Orr.
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