1. Ready… Set… Engage! Building a Loyal
Following with Facebook Timeline
Presenter:
Gloria Rand
SEO Copywriter
Twitter: @GloriaRand
#FBTWebinar

2. What you will learn…
• How to build community
• How to get your content seen
• How to engage your fan base
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3. A little bit about me…
Former Writer/Producer
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4. A little bit about me…
• Small Business Owner
• SEO Copywriter
• Social Media Consultant
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5. Fact:
845 Million users
(as of Dec. 2011)
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6. Love it or hate it… It’s here to stay!
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7. Ready…
How do you build community?
• Cover Photo
• About
• Apps
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8. Are they breaking the rules?
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9. Uh, oh!
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10. Don’t do this…
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11. Think pink!
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12. Buzzing….
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13. About
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14. Apps
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15. Apps
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16. Customize apps
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17. Customize apps
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18. Customize apps
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19. FACT:
Most fans only see your content in their
news feed.
BUT… only about 16% see your content

20. Set…
How do you get your content seen?
Pin Post to
top of page
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21. Pin Posts
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22. Milestones
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23. Milestones

24. Highlight Posts
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25. Highlight specials, testimonials, etc.
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26. Post as Profile in Comments

27. Manage Your Settings

28. Engage!
Photos get the most
engagement on
Facebook
288 Shares
513 Likes
21 Comments

29. Showcase your Fans
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30. Fill in the blank
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31. Admin Panel
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32. People Talking About This
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33. Special Offer
Facebook Marketing with Timeline E-book
Webinar Exclusive Price: $17
Reg. $37
First 5 orders will receive a FREE 30-minute
coaching session!
Go to: http://bit.ly/GloriaEbook
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34. Questions? Ask Gloria!
Gloria Rand
SEO Copywriter
http://www.gloriarand.com
gloria@gloriarand.com
Facebook: GloriaRandCopywriter
Twitter: @GloriaRand
#FBTWebinar