Thinking about implementing a Business Intelligence (BI) solution, but aren’t sure how to navigate your way through an increasingly noisy business analytics software industry? Relax. We’ve got you covered. Check out the recording of our recent Webinar series – The real-world state of the BI market. Discover the inside knowledge you need to ensure BI and analytics success. And the best bit? It’ll only take 30 minutes of your time. What will you learn? Listen in as we dissect the results of 2013’s Wisdom of Crowds Business Intelligence Market Study – the BI industry’s most in-depth research report into major global implementation, usage and technology developments. The real-world state of the BI market Webinar, and associated slides, outline: •How to take advantage of the latest trends shaping the BI marketplace •Why new generation consumer-oriented BI is set to dominate at the expensive of ‘traditional’ BI •Why Yellowfin was rated No.1 in DAS’ competitive ranking of the world’s foremost BI vendors If you’re thinking of deploying BI, you need to see beyond the hype. Take advantage of our expert analysis and explanation of the industry’s most prevalent, tangible and relevant trends.

1. Real-world state of the
BI market
2013’s Wisdom of Crowds
Business Intelligence Market
Study

2. Who you will be chatting to for the next 40mins
Daniel Shaw-Dennis
Yellowfin - EMEA
Ivan Seow
Yellowfin - Senior Consultant

3. The Wisdom of Crowds
What is it all about?

4. Wisdom of Crowds
What is it going to tell us?
Leading Industry survey designed to collect data on trends, vendors and products in the Business
Intelligence marketplace.
Allows for the examination of the realities, plans & perceptions on the BI market.
Exhaustive ranking on vendors and product.

5. "Our annual BI study goes far more in
depth than other market reports, thus
enabling readers to understand the nature
and rate of change in the market and to
better determine what is real and what is
hype."
report author, former Gartner Research Fellow and head of BI, and founder - Howard
Dresner

6. Who's involved
Geography: 59% North America, 25 % EMEA
Function: 36% IT, 19% Exec Management
Industries: Technology 15%, Consulting, 12%

7. 1182 Surveys Completed

8. Key Findings
What are the crowds telling us?

9. Key Objectives for Organisations
"Better decision making" + "Improved Operation Efficiency"

10. Key Initiatives for Organisations
Top 3 - Dashboards, End User 'Self- Service', Advanced Visualisations

11. Whats changed since 2012
Only increase in priority: SAAS & Cloud, Dashboards, Mobile

12. How to address these key areas
Real world examples

13. "Multiple (oftentimes redundant) Business
Intelligence tools within organizations is
quite common – with 2 to 3 tools typical"
Number of BI tools in use

14. Number of Tools
As the size of an organization increases, so do the number of tools in use

15. "Progress has been modest... only a
minority of employees have access to BI"
Penetration of Business Intelligence

16. Penetration of BI
By the numbers
- 64% of respondents reporting that at least 11% of
employees have access to BI today
- 72% of respondent organizations aiming to deliver
BI to at least 41% of employees by 2016

17. Function and Area
Executive Management: primary group driving interest, development of BI

18. (on exec buy-in) "....success requires a
top-down approach. If BI initiatives deliver
meaningful information on which executives
can run their company, then BI will filter
throughout the rest of the organization."
Howard Dresner

19. BI Success and Failure
Data is always the Key

20. Vendor Rankings
How do we stack up?

21. 23 Vendors, 33 Criteria, ranked on a
5-point scale
Wisdom by the numbers

22. Key Criteria
How we are judged
- Sales Experience
- Value
- Quality
- Support + Consulting
- Integrity
- Recommended

23. Market Segments
How they all compared
Average Scores
Titans: 3.66
Pure Play: 4.16
High Growth: 4.29
Emerging: 4.36
Specialized: 4.43

24. Yellowfin
How did we stack up?

25. Yellowfin
In Detail

26. ....leader again for 2013, improving scores
in virtually all categories vs. 2012. It was
“best in class” for all measures in all
categories and had a perfect Recommend
score.
Yellowfin Wisdom of Crowds 2013 Results

27. More Information

28. Questions