Start-up Saturday Gurgaon- Tapan's Presentation

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July Edition of Start-up Saturday Gurgaon was focused on food and beverage industry. Tapan was one of the key speakers and he willingly shared his presentation for the benefit of audience.

Lebensmittel

F&BChef Tapan Kumar Mukherjee
!
B2/2330 Greenglade Apartments
Vasant Kunj New Delhi 110070 India
+91-11-41435126 +91-9818321333 tapan@cheftapan.com

Categorisation
• Hours of operation!
• Coffeeshop
• Breakfast
• Cuisine!
• Indian
• Chinese
• Style of service!
• Fine dinning
• Brassarie
• Cafe
• Bakery!
• Bread
• Breakfast bread
• Dry cakes
• Biscuits/ cookies
• Savouries
• Confectionary!
• Pastries
• Sugar work
• Fondant
• Cream
• Chocolate!
• Catering!
• Event
• Airline
• Railway
• Ofﬁce
• Factory
• Airport!
• Cinema!
• Bus station!
• Take Away!
• Delivery !
!
!
!
!
!
!

Legal requirements
• Food Safety: FSSAI
• Health/Trade :MCD/
Health
• Eating House:Police
• Liquor: Excise
• Environment:DPCC
• Fire
• Music:Phonographic
• Lift
• PFA
• Insurance
• Public liability
• Product liability
• Fire:Building and asset

Go to Market
• Pre!
• Concept note
(broad)
• Business Plan
• Finance
• Opening!
• Interior
• Facility planner
• Chef Consultant
• Post!
• PR agency
• Marketing
Agency
• Vendors
• Chef Consultant

Process
Receiving Storage
Meal PreparationHolding
Transportation Meal Service
Cleaning

Factors
• Occasion
• Budget
• Parking
• Health
• Environment
• Service
• Food
• Ambiance
• Music
• Decor
• Convenience
• No of patrons
• Time

Pain Points
• SOP’s
• Menu
• Manpower
• Hygiene
• Training
• Increase sales
• Reduce cost
• Reduce wastage
• Repeat Clientele

Localisation
Against
Standardisation
Chole Kulcha
Momo
Guavava Masala
Kachori

Trends
• Regional Cuisines/ Local cuisines
• Low cost eating options
• Small players competing with MNC
QSR’s
• Cluster formation
• Chef Owners
• Palate adaptation
• Highway stops
• Dhabas
• Tea
• Coffee
• Low cost bars
!

Chef Tapan Kumar Mukherjee
B2/2330 greenglade Apartments, Vasant Kunj New Delhi 110070
tapan@cheftapan.com +91-11-41435126 +91-9818321333
tapanmukherjee
Tapan Mukherjee & Co

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