4. Come up
with a solution.

7. Deploy the
solution.
#5

8. And we’re done!

9. Or are we?

10. Something’s missing.

16. So what’s really missing is…

17. Different perspectives
nickfinck.com
How users
see it
How you
See it
How you
should
see it

18. “UX is the result of your interactions
with a product or service, specifically
how it’s delivered and its related
artifacts according to the design.”
- Nick Finck

19. User experience can be defined as the
overall experience a user has when
using a product or system.
- Me

20. UX is the
sum of all the interactions
a user has with your organization.

22. Why should we care?
Vs
Which place would you want to stay in?

23. * Architects care about more than
just the buildings
* Apple does not solely focus just on
selling electronics
* Airlines, hotels, restaurants, health
clubs etc.

24. UXD sessions.

25. We take one idea per session and
discuss how we can incorporate it
in our applications.
For example…

26. If we want users to like our software,
we should design it to behave like a
likeable person.
- Alan Cooper

27. * Take responsibility of the error.
* Avoid using terminology such as
“fatal,” “critical,” “failed,” etc.
How friendly are your error messages?
* Do not use techie jargon, cryptic code,
or abbreviations.
* Reassure and recover gracefully.

28. Here’s an example.
Reassurance

29. Put yourself in
the user’s shoes
How can your product/solution
make their lives easier?

30. In one of our
sessions, we asked
the audience to
redesign the
pedometer.

31. designed this
This guy

32. designed this
This guy

33. Inspired by “Rethink the Food Label”
contest, we did a fun little exercise
of redesigning food nutrition labels.

34. Yours truly

35. designed this
This guy

37. http://asinthecity.com/2011/11/10/the-difference-between-a-ux-designer-and-ui-develo
We have lots of these.
We’ve got none of these.
None of these either.
And they’re good too.

38. uxd.absg.com | uxd@absg.com

39. Better software. Better care.