Weitere ähnliche Inhalte Ähnlich wie Generating Value through Search Marketing: "Be VIsible!" (20) Mehr von Giorgos Vareloglou (13) Kürzlich hochgeladen (20) Generating Value through Search Marketing: "Be VIsible!"2. “ Letʼs talk about values.
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9. “ TARGET GROUPS ARE DEAD!*
”
LONG LIVE TARGET GROUPS!
*Searchwise
10. WE DO NOT TARGET USERS.
When a user searches, he knows EXACTLY
what he wants. itʼs useless trying to persuade him.
11. “
”
Thatʼs where Search Marketing comes.
12. A whole set of strategies and techniques,
all set for one single purpose:
Make an online property visible.
17. Common issue:
But How
I have spent a fortune
to build my site and my
content!
> Can i be equal
with a blog?
19. No one is able to know
your best selling products,
or your unique valuable
content.
Unless heʼs able to
confirm that.
20. In a battle where everyone uses the same
weapons....
Strategies and techniques WIN!
22. Itʼs all about answering a simple question:
HOW can we make an online
property a STAR through search?
23. “ Some of our STARS:
Vodafone.gr (SEO): 2100% increase on Search Traffic
Elaptops.gr (SEO + PPC): 1260% increase on Search Traffic
Playme.gr (PPC): 400% Return on investment (ROI)
Myworld.gr (SEO): 103% increase on Search Traffic
”
24. “
We employ a holistic approach in
”
Search Engines creating winning strategies.
26. * Making your content
visible does not
mean it generates
value.
27. Itʼs only a part of an extended
marketing strategy,
and thus has to remain.
29. We can only drive targeted and
users on a landing page.
31. “ Tell me and Iʼll forget.
Show me and Iʼll remember.
”
Involve me and Iʼll understand!
Confucius