In their new book "Switch", Chip and Dan Heath present nine principles for creating change. Learn how to apply these principles in your keynote presentations, training courses, workshops, seminars, webinars and other presentations.
21. shape the path build habits
tweak the
environment
rally the herd
22. shape the path build habits
tweak the
environment
rally the herd
motivate the
shrink the
change elephant
find the grow your
feeling find the bright people
spots
direct the rider
script the critical point to the
moves destination