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partner @ Proof"
early stage specialist"
skillset generalist"
16 years of startups"
co-organizer, lean startup meetup"
3. Agile Manifesto’s First Principle
Our highest priority is to satisfy the
customer through early and
continuous delivery of valuable
software.
4. Agile Manifesto’s First Principle
Our highest priority is to satisfy the
customer through early and
continuous delivery of valuable
software.
6. “Think about how your customer
defines and would measure success
using your application, and track
that.”
Matt Meeker, VC@Polaris / Founder@Meetup
9. “How do we know if it’s done?”"
"
should become
"
“How do we know if it’s good?”
Lane Halley, LUXr
10. ERIC RIES’ 4th STATE OF AGILE
A story does not end at acceptance
but rather must be validated for value.
15. The spotlight will be short-lived
without a focus on results, without
tackling the language of business and
not just languages of customer and
design.
18. UX OWNS THESE QUESTIONS
What need?"
For whom?"
How do we solve need?"
How do we get customers?"
How do we make money?"
How do we beat competition?
19. We need a mental shift
requirements
become
hypotheses
designs
become
experiments
outputs
become
outcomes
21. My “Career Advice” Hypothesis
If you focus on results, and you
communicate in terms of results, you
will earn that seat at the table.
33. The Principle I Try To Uphold
Work should begin with the hunt for
value, and not end until value has
been validated.