A look at Mobile Apps market space, tools of the trade, Platform services, Network services and how combining these together creates new opportunities for Mobile Cloud Apps for mobile application developers to take advantage off. (c) MobileAppDepot.com.

1. over Mobile Apps
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2. What drives Apps? Is it Hardware or SoLware?
OLED
Digital Compass
GPU
Accelerometer
A‐GPS + LBS
(locaAon)
Light
Proximity touch
ASR
MulA touch / MulA gesture
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3. TOC
Who are We ?
•
The Market opportunity
•
DEMO
•
The NEW CompuAng PlaZorm
•
Diversity
•
Seeing around the corner
•
Tools of the Trade
•
What’s your Idea? : an interacAve session
•
Summary
•
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4. Who are We ?
ApplicaAon / SoLware
Developers Content creators / ArAst
End‐users
Bloggers
Mobile
Operators
Gamers
Entrepreneurs
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5. Size of Mobile phone users market
There are 3.8 billion mobile phones globally. There are more mobile phones then PCs.
•
– GSM AssociaAon, Sept 2008
Asia Pacific region alone has over 1.6 billion mobile phone users.
•
Or 43% of the total global mobile phone users. – GSM AssociaAon, Sept 2008
The total addressable market in Malaysia is approx. 19 million mobile phone users.
•
By 2010, more people will access the Internet from the mobile phone then from any
•
other device.
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6. Size of Mobile phone market
Note: Apple shipped 6.9 million iPhones in Q3 2008
Apple ranked seventh in worldwide mobile phone shipments, just behind RIM
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7. Size of SoLware ApplicaAons market
SoLware applicaAons market is a USD 380 billion global industry and fastest growing
•
at 10% on a compound annual basis. – Digital Planet 2008, WITSA, May 2008
SoLware applicaAons has only just began on the mobile phone.
•
And demand is HUGE.
Case in point: In Sept 2008, Apple’s App Store had 3,000 apps with 100,000,000
•
downloads. The App Store was open just 60 days earlier in July 2008 and is available
in 62 countries. – Apple Inc., Sept 2008
Apple App Store generated USD 30 million in revenues in first 30 days of opening.
•
Dec 2008, 5 months old, Apple App Store has 10,000 apps & 300,000,000 downloads
•
with forecast USD 180 million in revenues.
There are more than 300,000 soLware developers in India & China developing mobile
•
applicaAons. – Forum Nokia, Dec 2008
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8. DEMO
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9. Mobile phones are the new compuAng plaZorm
The mobile pla0orm will replace the PC as the primary compu9ng pla0orm.
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10. Diversity…
OperaAng System / PlaZorms
Categories of ApplicaAons
Business & Office
•
Comics / Manga
•
EducaAon & Reference
•
Events
•
Finance & Money
•
Games: adverGames
•
Home & Hobbies
•
Movies & Video
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Music
•
Phone Brand
ProducAvity tools
•
Ringtones
• Android
•
Shopping
• Blackberry (RIM)
•
Social Networks
• LG
•
Themes: backgrounds, icons, animaAons
• Motorola
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Travel: hotel
• Nokia
•
TV
• Palm
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UAliAes: weather, anA‐virus, etc etc
• Samsung
•
Sony Ericsson
•
many many more…
•
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11. Seeing around the corner
Imaging & Video
Messaging
LocaAon
PLATFORM
SERVICES
Audio
PIM
System Info
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12. HTML / AJAX / CSS / Javascript
Flash Lite 3 Widget
WebOS
Flash 8 + Flash Video
Tools of the Trade
iPhone 3.0
C++ / Open C++
Symbian S60 5th EdiAon
NaAve Apps
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13. What’s YOUR Idea ?
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14. © 2008 ‐ 2009 MobileAppDepot.com Sdn Bhd. All rights reserved.
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15. © 2008 ‐ 2009 MobileAppDepot.com Sdn Bhd. All rights reserved.
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16. Ideas hEre…
Mind Map
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17. One more thing…
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18. Network Services
Billing LBS
NETWORK
SERVICES
Presence
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19. PlaZorm + Network = Mobile Cloud Apps
Imaging & Video
Billing LBS
Messaging LocaAon
NETWORK
PLATFORM
SERVICES
SERVICES
Audio PIM
Presence
System Info
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20. Take home points
Hi‐tech Hardware PlaZorm + Rich SDK = High UX Apps
•
Market opportunity is HUGE & just beginning
•
Diversity of applicaAon categories
•
Diversity of hardware plaZorms
•
Tools are ready & available
•
Leverage off exisAng knowledge & experience
•
PlaZorm Services
•
Network Services
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What is YOUR Idea? Fill / Create that need…
•
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21. For further details contact:
Gerard K M Lim
+60.12.218.2300
gerard@MobileAppDepot.com
MobileAppDepot.com Sdn Bhd
No. 61‐9, Jalan SS2/75, Wisma GENME,
47300 Petaling Jaya, Selangor Darul Ehsan, Malaysia
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