2. Twitter Usage
Mission Statement
• To give everyone
the power to create
and share ideas and
information
instantly, without
barriers.
Twitter Usage
• 284 million monthly active
users
• 500 million tweets sent per
day
• 80% of twitter active users are
on mobile
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3. How Twitter Works
Sign up for a free twitter account on twitter app and now you have access to
connect with twitter users all over the world.
Messages sent on Twitter are called tweets. Tweets are limited to 140
characters because Twitter is based on SMS (Short Message Service) which
limits messages to 160 characters. The extra 20 characters are reserved to
leave room for your username, which is added to every tweet.
Your tweets can be retweeted and favorited by your twitter followers.
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4. Advertising
with Twitter
When advertising with Twitter you
can choose your target audience
by gender, interests and what
device they use.
Also pay by how popular the ad is,
you pay by amount of followers
gained, retweets and favorites.
Reach the potential customers
through Twitter
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6. Twitter can be obtained in the mobile
app store or online at www.twitter.com
Twitter is a service how target audience
is everyone, it is friendly for all ages
There are many feature such as
hashtags, direct messages and trending
on twitter
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7. Twitter Facts
3,600 employees in offices around the world
50% of employees are engineers
Incorporated April 19, 2007
Headquarters in San Francisco, CA
Katy Perry has the most twitter follower with
62.9 million
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8. Business advantages
Most advantages come though marketing
Feedback is easy to come by getting it through directly to the people you
market to
Promotions are instant
Its mobile so most people have access to it at all times
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9. Work cited
"15 Business Benefits of Using Twitter - Marketing Jive - Discussions About
Online Marketing & Organic Search." 15 Business Benefits of Using Twitter -
Marketing Jive - Discussions About Online Marketing & Organic Search. N.p.,
n.d. Web. 07 Jan. 2015.
"About Twitter, Inc. | About." About Twitter, Inc. | About. N.p., n.d. Web. 06
Jan. 2015.
"What Is Twitter And How Does It Work – Beginners Guide." Software Tips Tricks
and How To Guides. N.p., n.d. Web. 07 Jan. 2015.
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