10. New Communications Model
•Old School
–Deadlines were set for an established time per section
–Paper published and delivered in the morning
–Reader interaction: Letter to Editor, phone call to Editor
•New School
–Website updated 24/7 with live reader comments
–Mobile application updated 24/7
–Social media platforms updated 24/7 with constant reader
interaction
–Paper published and delivered in the morning
11. Sports Media Writing
*Professional bios (player, team)
*Opinionated columns
*Game wraps
*Crisis statements
*Customer service
*Social media
12. New Communications Model
•Old School
–Deadlines were set for an established time per section
–Paper published and delivered in the morning
–Reader interaction: Letter to Editor, phone call to Editor
•New School
–Website updated 24/7 with live reader comments
–Mobile application updated 24/7
–Social media platforms updated 24/7 with constant reader
interaction
–Paper published and delivered in the morning
Professional bio, third person, no opinion without quote
18. Week Two: 4/3
*Current Events Quiz #1
*Sports Media class discussion
*Class Project: Media Consumption Habits among U.S. College Students survey
*Anatomy of a News Room discussion
*In-class assignment: Design a Sports Section for a local newspaper
*Assignment: Write and post a three-page sports feature on an athlete or team
that your media representative would cover
Next Week…