3. Ce est e PodCast
● Podcasting este o metodă de distribuție a fișierelor în format multimedia (de obicei fișiere audio dar și video), prin
intermediul formaturilor de sindicalizare de conținut RSS și ATOM. Fișierele pot fi descărcate și redate pe echipamente
mobile sau calculatoare ce acceptă formatul în care acestea au fost create. Un autor de podcast este de obicei denumit
podcaster. Siturile de podcasting pot oferi fișierele spre descărcare și ascultare off-line sau pentru redare directă on-line.
Metoda de bază este totuși aceea de descărcare prin intermediul unui cititor de conținut RSS sau Atom.
Numele vine de la faimosul player portabil de muzică, iPod.”
● Podcastul atrage in general datorita faptului ca permite oamenilor sa isi aleaga continutul pe care vor sa il vada, multi
considerandu-l o alternativa la radio, sau TV, datorita costului mai scazut, si a faptului ca se pot adresa numai unei
categorii anume de persoane interesate. Folosind un software special, numit podcatcher, oamenii isi aleg ce fisiere vor sa
vada, iar sofware-ul va cauta periodic noi fisiere apartind categoriei alese.
● De ce atat pe val? Podcastul permite transfer multimedia, iar multimedia ne domina viata din ce in ce mai mult. Device-
urile pe care le avem, gen telefon, iPod, MP3 Player, se vrea sa fie incorporate intrun singur device- “multi-use device”.t
4. ciile PodCa sting-ului
Benefi
Reach a new audience
People like to consume media differently, so including another media option could help you reach new audience. Unlike video
podcasts, audio podcasts allow a listener to multi-task, so they could end up listening to you on the way to work on while they
browse the web.
Build a relationship with your listeners
Podcasts put a voice to your company/website and help you avoid being just another logo. Because podcasts are also opt-in, it
means that only people who are interested in what you have to say will listen.
Highlight your authority
Giving away useful information can highlight your expertise in your field and might make people more likely to trust you in future.
You could also record seminars and conferences so that people who couldn’t make the event can listen.
Increase advertising potential
If your podcast becomes popular, you might even be able to start selling advertising slots.
Respond to customer feedback.
You can use your podcast as a chance to address any customer concerns or feedback you’ve received.
5. utilizarii P odCasting-
De zavantajele
ului
Time Consuming
● Podcasting can be used by professors as a means to provide or receive information from students. However, a disadvantage to this form of data is
that the Web is such a vast and very public space where anyone from anywhere can publish files. Therefore, instructors and teachers have to spend
time checking if the files and data published are verified. It can be very time consuming especially for larger files. It is also estimated that it takes 45
minutes to produce an 8 minute show.
Not Searachable
● Podcasts are not always easily searchable. Although there are several search engines you can use, it is impossible to directly search within the audio
file itself. This could be a huge disadvantage for many individuals, especially those who prefer to gather their data by quickly scanning through the
texts.
Accessibility Problems
● Editing and uploading files, especially if they're high quality files, can be quite a challenge. Large files will demand not just a broadband connection,
but a connection that is fast enough. Using dial-up connections for uploading and downloading will probably take too much of your time. Podcast
creators will also need to make sure that the file formats they use will be compatible to other devices and not just iPods alone.
Limiting Your Audience
● Not everyone owns a mobile device. Podcasting may just divide the market and alienate those who cannot have access to it. Some people are also
just not interested in having to download files from the Web in order to have access to them, and some will prefer reading instead of listening to an
audio file.
Distracting
● Allowing the use of iPods in schools and companies can provide distractions and may result in poor productivity. Those with iPods can easily be
sidetracked and listen to music or watch movies instead of doing actual work. Distractions for students and employees could mean poor performance.
6. iografice cu ajutorul
Re ferinte bibl
c iteulike.org
Knowledge Management and Human Resource Development: An Application in Social Network Analysis Methods
Advances in Developing Human Resources, Vol. 9, No. 3. (1 August 2007), pp. 359-383, doi:10.1177/1523422307304106
by Salvatore Parise
Multiple Resources and Mental Workload
Human Factors: The Journal of the Human Factors and Ergonomics Society, Vol. 50, No. 3. (1 June 2008), pp. 449-455, doi:
10.1518/001872008x288394
by Christopher D. Wickens
Economics and Human Resource Development: A Rejoinder Human Resource Development Review, Vol. 7, No. 3. (1 September
2008), pp. 358-362, doi:10.1177/1534484308320200
by Greg G. Wang, Richard A. Swanson