Fusion Resorts is a new movement consisting of Vietnam’s most unique, forward-thinking and individually oriented hotel, resort and residential properties. Since its launch in the market in 2008, Fusion Resorts has continuously sought to promote, embrace and uphold the idea of combining travel with a strong lifestyle approach. Today’s consumers today are more aware of a product’s development, and a lifestyle image is no longer just a trend. Discerning consumers today aspire more towards a brand that share the values they embrace. With the brand “Fusion”, a new combination is taking shape in tourism, which is the fact that the highest standard of comfort is linked to a more conscience investment. With properties for sales on locations such as Hoi An, La Gi, Da Lat, Ham Tan, Ho Tram and asset projects open and planned on locations such as Danang, Phu Quoc, Cam Ranh, Hoa Binh, Fusion Resorts will soon be Vietnam’s largest Internationally managed resort chain.

1. HCMC, 30 Sep 2011
# For immediate release
Fusion Resorts to sign new 5-star Fusion Maia resort in Ham Tan
On the 1st of September 2011, Fusion Resorts (www.fusion-resorts.com) has signed its newest Fusion
Maia property on a 50-hectare piece of beachfront land in Ham Tan (Binh Thuan province) with KTG
Land. Not only do Fusion Resorts take the management of the resort on itself, but the Design and
Development Company behind Fusion, Serenity Holding will also take a stake of 30% in the resort to
guarantee its quality and sustainable development.
According to Marco van Aggele, CEO and Co-founder of Serenity Holding, “The addition of Fusion Maia
Ham Tan to our chain will be very necessary to take tourism developments in South Vietnam to the next
level. So far, the (mostly) low quality developments in Mui Ne and Vung Tau cannot satisfy the increasing
demand of high-end hospitality accommodation. The large size of the property will allow a phased
development of high-end hospitality and real estate product in the years to come. In the coming months,
the in-house design team of Serenity Holding will work out a design concept that will need to fit to the
innovative management style and services of Fusion. I am eager to present another distinct concept to
the market very soon.”
Chairman and Co-owner of KTG Land, Mr. Dang Trong Ngon explained “with Fusion on-board I am more
confident taking a project of this dimension in my portfolio, especially considering the current market
conditions. I am glad the overall strategy is to develop the land in line with the market demand, which
allows me to already receive good earnings on my initial investment in an early stage of the
development”.
KTG Land is no unfamiliar face to Serenity and Fusion, as KTG Land is also the owner of Fusion Zana
Phu Quoc, Fusion Suites Da Nang and soon to be signed Fusion Zana Nha Trang. After the recent
successes of Fusion Maia Danang, Fusion Alya in Hoi An and La Gi, Serenity Holding has been receiving
many requests to continue the expansion of the innovative resort chain within Vietnam. The first three
outstanding properties are currently conquering the Vietnamese market with a fresh innovative ways of
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2. looking at hospitality concepts based on the market demand and the location’s characteristics. Ham Tan
is one of those locations that the developers wish to add to the Fusion portfolio, especially because of the
short distance to Ho Chi Minh City and the (near future) freehold status of the land.
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About Fusion Resorts
Fusion Resorts is a new movement consisting of Vietnam’s most unique, forward-thinking and individually
oriented hotel, resort and residential properties. Since its launch in the market in 2008, Fusion Resorts
has continuously sought to promote, embrace and uphold the idea of combining travel with a strong
lifestyle approach. Today’s consumers today are more aware of a product’s development, and a lifestyle
image is no longer just a trend. Discerning consumers today aspire more towards a brand that share the
values they embrace. With the brand “Fusion”, a new combination is taking shape in tourism, which is the
fact that the highest standard of comfort is linked to a more conscience investment. With properties for
sales on locations such as Hoi An, La Gi, Da Lat, Ham Tan, Ho Tram and asset projects open and
planned on locations such as Danang, Phu Quoc, Cam Ranh, Hoa Binh, Fusion Resorts will soon be
Vietnam’s largest Internationally managed resort chain.
PR Contact
Quan Pham – PR Manager
Address: 11B Nguyen Binh Khiem Street, Ward Ben Nghe, District 1, HCMC, Vietnam
Cell phone: 0120 459 9099
Phone: +84 8 3910 1000 | Fax: +84 8 3911 5820
Email: pr-sg@fusion-resorts.com | website: www.fusion-resorts.com
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