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One of the outcomes of the Youth Exchange - Unleash your inner
Entrepreneur in Katowice. This is the work of 36 participants who were
divided into 6 business groups. Each team's main task during the youth
exchange was to develop their own idea for a new start-up and to advertise it
in a brief commercial. As a result, we are happy to share with you the results
of the work of these bright and motivated young individuals from our project.
FRUIDY
Who are we?
What do we do?
Vision: To offer healthy fruit
products, increase profits of local
farmers and fight food waste
Who is who
Video
THE BUSINESS MODEL CANVAS
KEY
PARTNERS
Farmers
Help farmers to
have better profits
KEY
ACTIVITIES
Buying
Drying
Selling
KEY
RESOURCES
Drying facilities
Drivers
IT
Shop keeper
Accountant
Social Media Girl
VALUE
PROPOSITIONS
Healthy food
which is easy to
store with good
nutrient value
CUSTOMER
RELATIONSHIPS
We will approach
them through
social media and
keep them
informed about
our suppliers
CHANNELS
Social Media
Online shop
Physical store
CUSTOMER
SEGMENTS
Farmers
Customers
Employers
COST
STRUCTURE
Payment for
employment
Water
Energy
Tasks
Transport costs
SWOT
Strengths
Partnership with local
farmers
Low transport costs
The story behind our
products
Weaknesses
There are already
companies which sell
dried fruits
Opportunities
The popularity of local,
sustainable and bio
products is on
increase
Threats
Increasing costs of
energies may
negatively affect our
business
Thank You!
Do you have any questions for us before we go?
WINGSAPP
Dodaj krótki opis
Spread
Your
Wings
Our team works hard to create accessible,
simple and safe app for individuals all around
the world, who are fond of traveling and
gaining new experinces .
Narine Gabrielyan
Digital Marketing
Manager
Amarildo Fezollari
Web Developer/Designer
Anna Xumetra
Human Resources
Manager
Patrycja Gwóźdź
IT Manager
Ani Sebiskveradze
Business Development Manager
Eva Heřmanová
Economist
Business Model Canvas
Key
Partners
Cost
Structure
Revenue
Stream
Key
Activities
Value
Propositions
Designed For:
WINGS APP
Customer
Relationship
Customer
Segments
Key
Resources
Channels
Investors
Influencers
IT Community
City Councils
Travel Agencies
Tour Guides
Downloadable
Audioguieds
Downloadable Maps
Travel Planning
Brand
Platform
Employes
Website
Partners
Relate to Society
Ease to Use
Offline Access
Affordable Price
Appreciation of
Customers
Trustworthy
Data Protection
Customer Service
Ease of Use
Constantly updates
Word of Mouth
Adsense
Social Media
All Types of
Travelers
Content Creator
Freelancers
Languages
Trending
Destiantions
Creating Content
Publicity
App Design
Licensing
Marketing
General Operational
Research and Development
Subscription Model
Investors
Advertising
Insightful, data-driven research
Unique
Downloadable travel guide
Languages
Listening audio guides (optional)
Works offline (after downloading
one particular city)
ad free
Revised content
Freelancers (certified)
Strength
1.
2.
3.
4.
5.
6.
7.
8.
9.
New in the market, more
marketing efforts are needed
Small team of 6 people (not
enough number of "Data
Analysts")
Lack of different language skills;
especially German and French
Weaknesses
1.
2.
3.
Current services are not
personalized enough
Happy users - positive
reviews received in a short
time period
Coin system
implementation
Opportunities:
1.
2.
3.
Not enough funds for strong marketing
campaigns
The difficulty of hiring international
talent - visa sponsorships, etc.
Similar companies on the market
Lack of IT section (technical support)
Threats:
1.
2.
3.
4.
Finding partner companies
Finding freelancers (creating a community)
Revised content creation
How to overcome main risks
1.
2.
3.
Nico, Hasmik, Tamuna, Blerina, Atti
“To build a travel platform…
…so that anyone can travel anytime anywhere.”
www.v-guide.com
Strengths:
● Saving time and money
● Social inclusion
● Promoting destinations
● Personalized travel experience
Weaknesses:
● Marketing crucial
● Large initial investment
● Content maintenance
● Lack of interest of visitors
Opportunities:
● VR/AR integration
● Multi-language
● Quick growth perspective
● Travel community
● Small competition currently
Threats:
● Competition
● Lack of interest of visitors
● Third party dependency on
external services (GMaps, Zoom)
PR
CEO
CTO
Copywriter
Designer
WE TARGET
One in nine people do not have enough
food to eat, that’s 793 million people who
are undernourished.
One-third of all food produced is lost or
wasted –around 1.3 billion tonnes of food –
costing the global economy close to $940
billion each year.
The problem
https://www.ozharvest.org/food-waste-facts/
VISION
WE AIM TO REDUCE FOOD WASTE AND HELP
FARMERS PROMOTE AND SELL THEIR FRUITS
AND VEGETABLES REGARDLESS OF HOW
IMPERFECT THEY MIGHT LOOK. WE BELIEVE
THAT BEAUTIFUL DOESN'T EQUAL TO TASTY.
Our CEO - Syuzanna
Marketing Director - Mariami
Sales Director - Jurgen
IT Director - Kinga
Product Manager - Clara
Finance Director - Norai
Farmers
Supermarkets
Grocery stores
Making partnerships
Product purchasing
and importing
Inventory mng
Merchandising
Sales and delivery
People who care
about the food
waste and
environment
People who are
looking for
affordable fruits
and vegetables
People who value
taste and quality
regardless of looks
Provide affordable
and tasty fruits
and vegetables for
people.
High-quality
customer service
Loyalty programs
and benefits
Brick-and-Mortar
stores
Social media
Website/mobile
app
The full-time staff
Storages and stores
Retail sales
Online orders
Storage and store maintenance
Human resource management
Deliveries
Weaknesses
Threats
High import costs
Only several stores at the beginning
Low brand awareness
Not many partnerships yet
Not enough reliable customer-base yet
Possibility of increasing competition
Price-sensitive customers
The bargaining power over suppliers may
decrease due to increasing competition
Strengths
Opportunities
Wide selection of fruits and vegetables
High quality and fresh products
Excellent customer service
Fast delivery
User-friendly website
The growing interest of people in environmental
issues
Building loyal customers' community
Few stores offer affordable prices for fruits and
vegetables, esp. in cities
Extending product variety
Penetrating new geographical markets
Strong bargaining power over suppliers
THANKS
FOR WATCHING
Every skill is valuable
Gisela HR
Eli CMO
Oliko CEO
Jan CTO
Lusine CFO
Isidora PR Konrad COO
STRENGTHS WEAKNESSES
Easy to carry
Privacy
Comfortable / adaptability
Freedom
Addaptive size of desktop /adjastable
Light
Night vision
Aesthetic / design
Battery / 3 days
Compatible for everyones´ eyesight
Can be broken
Renovation cost
understanding as a fashion
OPPORTUNITIES THREATS
Unique product
Tecnology evolves, demand increases
Becoming well-known for the world
Metaverse
Good commercials
High price
Interest in material technology
Small market
Process of accepting the product
Future possible competitions
Project title: Unleash Your inner Entrepreneur
Project number: 2021-2-PL01-KA152-YOU-000038831
Project financed by European Commision Funds in farme of Erasmus+
Programme

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Unleash your inner Entrepreneur_Start up

  • 1.
  • 2. One of the outcomes of the Youth Exchange - Unleash your inner Entrepreneur in Katowice. This is the work of 36 participants who were divided into 6 business groups. Each team's main task during the youth exchange was to develop their own idea for a new start-up and to advertise it in a brief commercial. As a result, we are happy to share with you the results of the work of these bright and motivated young individuals from our project.
  • 3.
  • 6. What do we do? Vision: To offer healthy fruit products, increase profits of local farmers and fight food waste
  • 9. THE BUSINESS MODEL CANVAS KEY PARTNERS Farmers Help farmers to have better profits KEY ACTIVITIES Buying Drying Selling KEY RESOURCES Drying facilities Drivers IT Shop keeper Accountant Social Media Girl VALUE PROPOSITIONS Healthy food which is easy to store with good nutrient value CUSTOMER RELATIONSHIPS We will approach them through social media and keep them informed about our suppliers CHANNELS Social Media Online shop Physical store CUSTOMER SEGMENTS Farmers Customers Employers COST STRUCTURE Payment for employment Water Energy Tasks Transport costs
  • 10. SWOT Strengths Partnership with local farmers Low transport costs The story behind our products Weaknesses There are already companies which sell dried fruits Opportunities The popularity of local, sustainable and bio products is on increase Threats Increasing costs of energies may negatively affect our business
  • 11. Thank You! Do you have any questions for us before we go?
  • 12.
  • 15. Our team works hard to create accessible, simple and safe app for individuals all around the world, who are fond of traveling and gaining new experinces .
  • 16. Narine Gabrielyan Digital Marketing Manager Amarildo Fezollari Web Developer/Designer Anna Xumetra Human Resources Manager
  • 17. Patrycja Gwóźdź IT Manager Ani Sebiskveradze Business Development Manager Eva Heřmanová Economist
  • 18. Business Model Canvas Key Partners Cost Structure Revenue Stream Key Activities Value Propositions Designed For: WINGS APP Customer Relationship Customer Segments Key Resources Channels Investors Influencers IT Community City Councils Travel Agencies Tour Guides Downloadable Audioguieds Downloadable Maps Travel Planning Brand Platform Employes Website Partners Relate to Society Ease to Use Offline Access Affordable Price Appreciation of Customers Trustworthy Data Protection Customer Service Ease of Use Constantly updates Word of Mouth Adsense Social Media All Types of Travelers Content Creator Freelancers Languages Trending Destiantions Creating Content Publicity App Design Licensing Marketing General Operational Research and Development Subscription Model Investors Advertising
  • 19. Insightful, data-driven research Unique Downloadable travel guide Languages Listening audio guides (optional) Works offline (after downloading one particular city) ad free Revised content Freelancers (certified) Strength 1. 2. 3. 4. 5. 6. 7. 8. 9. New in the market, more marketing efforts are needed Small team of 6 people (not enough number of "Data Analysts") Lack of different language skills; especially German and French Weaknesses 1. 2. 3.
  • 20. Current services are not personalized enough Happy users - positive reviews received in a short time period Coin system implementation Opportunities: 1. 2. 3. Not enough funds for strong marketing campaigns The difficulty of hiring international talent - visa sponsorships, etc. Similar companies on the market Lack of IT section (technical support) Threats: 1. 2. 3. 4.
  • 21. Finding partner companies Finding freelancers (creating a community) Revised content creation How to overcome main risks 1. 2. 3.
  • 22.
  • 23. Nico, Hasmik, Tamuna, Blerina, Atti
  • 24. “To build a travel platform… …so that anyone can travel anytime anywhere.”
  • 26.
  • 27. Strengths: ● Saving time and money ● Social inclusion ● Promoting destinations ● Personalized travel experience Weaknesses: ● Marketing crucial ● Large initial investment ● Content maintenance ● Lack of interest of visitors Opportunities: ● VR/AR integration ● Multi-language ● Quick growth perspective ● Travel community ● Small competition currently Threats: ● Competition ● Lack of interest of visitors ● Third party dependency on external services (GMaps, Zoom)
  • 29.
  • 30.
  • 31.
  • 32. WE TARGET One in nine people do not have enough food to eat, that’s 793 million people who are undernourished. One-third of all food produced is lost or wasted –around 1.3 billion tonnes of food – costing the global economy close to $940 billion each year. The problem https://www.ozharvest.org/food-waste-facts/
  • 33. VISION WE AIM TO REDUCE FOOD WASTE AND HELP FARMERS PROMOTE AND SELL THEIR FRUITS AND VEGETABLES REGARDLESS OF HOW IMPERFECT THEY MIGHT LOOK. WE BELIEVE THAT BEAUTIFUL DOESN'T EQUAL TO TASTY. Our CEO - Syuzanna Marketing Director - Mariami Sales Director - Jurgen IT Director - Kinga Product Manager - Clara Finance Director - Norai
  • 34. Farmers Supermarkets Grocery stores Making partnerships Product purchasing and importing Inventory mng Merchandising Sales and delivery People who care about the food waste and environment People who are looking for affordable fruits and vegetables People who value taste and quality regardless of looks Provide affordable and tasty fruits and vegetables for people. High-quality customer service Loyalty programs and benefits Brick-and-Mortar stores Social media Website/mobile app The full-time staff Storages and stores Retail sales Online orders Storage and store maintenance Human resource management Deliveries
  • 35. Weaknesses Threats High import costs Only several stores at the beginning Low brand awareness Not many partnerships yet Not enough reliable customer-base yet Possibility of increasing competition Price-sensitive customers The bargaining power over suppliers may decrease due to increasing competition Strengths Opportunities Wide selection of fruits and vegetables High quality and fresh products Excellent customer service Fast delivery User-friendly website The growing interest of people in environmental issues Building loyal customers' community Few stores offer affordable prices for fruits and vegetables, esp. in cities Extending product variety Penetrating new geographical markets Strong bargaining power over suppliers
  • 37.
  • 38. Every skill is valuable
  • 39.
  • 40.
  • 41. Gisela HR Eli CMO Oliko CEO Jan CTO Lusine CFO Isidora PR Konrad COO
  • 42.
  • 43. STRENGTHS WEAKNESSES Easy to carry Privacy Comfortable / adaptability Freedom Addaptive size of desktop /adjastable Light Night vision Aesthetic / design Battery / 3 days Compatible for everyones´ eyesight Can be broken Renovation cost understanding as a fashion OPPORTUNITIES THREATS Unique product Tecnology evolves, demand increases Becoming well-known for the world Metaverse Good commercials High price Interest in material technology Small market Process of accepting the product Future possible competitions
  • 44.
  • 45. Project title: Unleash Your inner Entrepreneur Project number: 2021-2-PL01-KA152-YOU-000038831 Project financed by European Commision Funds in farme of Erasmus+ Programme