"Berkeley Payment Solutions helps customers implement best-in-class prepaid Visa card programs. Visit http://www.berkeleypayment.com/ to build a Visa prepaid gift card program to meet your individual needs. "

1. The Benefits of
Prepaid Credit
Cards

2. Introduction
Prepaid credit cards are products that are growing in
popularity in many areas of the world. Basically, they are
credit cards that have been loaded up with a predetermined
credit limit. The prepaid cards are typically in the form of a
major credit card, with a sponsor name attached.
Once the credit on the card has been used, it may be
tossed in the garbage or in some cases it can be loaded up
and used again. Prepaid cards can be used in a variety of
different scenarios, and offer several benefits.

3. Ideal Gift Choice
Prepaid credit cards make the ideal
gift for virtually any occasion, and
work exceptionally well for people that
you don’t know really well. So often,
a lot of guesswork goes into selecting
gifts for people and it can be
extremely difficult trying to get inside
someone’s head that way.

4. Ideal Gift Choice
Prepaid cards give the gift recipient some flexibility, and
they are limited to just one store or type of product.
Sometimes, it’s the act of going out and shopping that
people like the most, and when they receive a prepaid
credit card as a gift, that becomes a possibility.

5. Accepted Everywhere
When you use major credit cards like Visa as the prepaid
card, you can use it pretty much everywhere and for any
product or service. You might use the card to make an
online purchase, get gas for the car, pick up a few
groceries or go to the movies.

6. Accepted Everywhere
The flexibility of major prepaid cards means that they will
be appreciated regardless of the reason they are handed
out. Some may argue that a prepaid credit card is a lazy
way to give a gift, but why risk getting something the
person isn’t interested in if you don’t have to? Even if
someone usually enjoys a certain gift, you never know
when they might be in the mood for something new. A
prepaid credit card allows them to choose.

7. Easily Brand Customized
One exciting benefit of prepaid credit cards is the option to
customize them with brand colors in certain situations.
When you’re speaking of a loyalty or rewards program, the
recipients of the prepaid cards will be able to associate
them with your brand, because the card will be all decked
out in your colors and logo. It’s another way to create that
positive mind association that all companies look for.

8. More Business Benefits
Prepaid credit cards have many more business benefits
than simply showing off the brand colors and logo. It’s true
that the brand association will follow the card around no
matter what the application is, but you can use them for
several interesting purposes.
•Incentive Programs – lots of different businesses use employee incentive
programs, and the cards can be used as the rewards for the employees who
come out on top. This way the employees get a prize for meeting certain goals,
and that branded card is still being used out in the world. Incentive programs
for customers might also be an effective spot for using prepaid cards.

9. More Business Benefits
• Expense Accounts – when employees must travel for business, there is
often a lot of paperwork and discrepancies over how much was spent and
how much should have been spent. Prepaid credit cards might benefit both
sides because only a predetermined amount can be spent.

10. More Business Benefits
Some of the expenses where a business might choose to
use a prepaid credit card include airfare, vehicle rentals,
food, lodging, entertainment and incidentals. If prepaid
cards are used for business travel, they are easily reloaded
and used again, as needed.
•Customer Rebate Program – customer rebate programs are clever marketing
strategies, because many times nothing really changes aside from the
customer perception. Luckily, perception is incredibly important and enough to
show a surge in sales.

11. More Business Benefits
The thought of getting something back for taking an action
they were going to take anyway is enough to drag many
customers over from the competition, and give you a
chance to convert them permanently. Using prepaid cards
for rebate programs is fast and convenient, and it’s
something that all customers can relate to.
Depending on the type of business you run, many of the
cards may end up being put right back into the business,
too. This is a spot where the branding colors and logo will
work well, and the amount should be in proportion to the
amount they must spend to get it.

12. Advice
As explained in this document, prepaid credit cards are
very useful for consumers.
Berkeley Payment Solutions helps customers implement
best-in-class prepaid Visa card programs. Visit
http://www.berkeleypayment.com/ to build a Visa prepaid
gift card program to meet your individual needs.