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4




2




0
4


2


0
•
•
•
•
•



•

•
15%
Traffic


     Conversions


Revenue per Transaction


   Web Revenue
Upscale   Midscale
2009   2010   2011
2010 Revenue
USD 107 Million
•            Sales Volume
•
                  27.8
           26.0
                                24.3
    19.6                 21.4

•
•




    2006   2007   2008   2009   2010
USD 24.3   USD 1.75
 Billion    Billion
•
•
•
    •

    •
•
    •
     •
•
Coming
                Now
                       Soon
CWT Agent
Desktops

GDS

Other online
booking tools
Actual: 1.3 million
Members per Room Growth Over Last Reported Three Year Period
Carlson

   SPG

    IHG

  Hyatt

 Hilton

Marriott

              0%           10%           20%           30%          40%
•
•
Stay nights required for a free night stay*




Axis Title




         0   2         4        6        8        10       12   14   16
Benefits
Points: Food and Beverage
Free High-Speed Internet – Radisson Worldwide, all brands in North America
Online Booking Points Bonus
No Blackout Dates
Complimentary Room Upgrade
Point Bonus
Elite Roll Over Nights
Early Check In / Late Check Out
Elite Customer Service Line
In-Room Welcome Gift
Free Continental Breakfast
Concierge Service – Coming soon
•

    •
    •

•
Finland

        Canada
                                       China
           Midwest
West Coast


                               India
2009     2011   Increase         Segment Focus
Americas               36       54     50%              Business
Europe, Middle East                                    Group & Meetings
and Africa
                       89      104      17%
                                                        Leisure
Asia Pacific           44       68     55%              Airline

TOTAL                  169     226     34%             Government


                      Dedicated select service brand
                       sales team – North America
(USD Million)        2010   2011   Change

Groups & Meetings    157    192     23%


Business Transient   352    387     10%


TOTAL                509    579     14%
40
                                        Million
                               40
           120       40
                              Million
                    Million
 160      Million                                  USD
Million
                                                   400
                                                  Million
                    USD
F Korallus Growing Global Value With Revenue Generation for Carlson Hotels
F Korallus Growing Global Value With Revenue Generation for Carlson Hotels

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F Korallus Growing Global Value With Revenue Generation for Carlson Hotels

  • 1.
  • 2.
  • 3.
  • 6.
  • 8.
  • 9. 15%
  • 10. Traffic Conversions Revenue per Transaction Web Revenue
  • 11. Upscale Midscale
  • 12.
  • 13.
  • 14.
  • 15.
  • 16. 2009 2010 2011
  • 17.
  • 18.
  • 20. Sales Volume • 27.8 26.0 24.3 19.6 21.4 • • 2006 2007 2008 2009 2010
  • 21. USD 24.3 USD 1.75 Billion Billion
  • 22.
  • 23. • • • • • • • • •
  • 24. Coming Now Soon CWT Agent Desktops GDS Other online booking tools
  • 25.
  • 26.
  • 27.
  • 29. Members per Room Growth Over Last Reported Three Year Period Carlson SPG IHG Hyatt Hilton Marriott 0% 10% 20% 30% 40%
  • 30.
  • 31.
  • 32.
  • 33.
  • 35. Stay nights required for a free night stay* Axis Title 0 2 4 6 8 10 12 14 16
  • 36. Benefits Points: Food and Beverage Free High-Speed Internet – Radisson Worldwide, all brands in North America Online Booking Points Bonus No Blackout Dates Complimentary Room Upgrade Point Bonus Elite Roll Over Nights Early Check In / Late Check Out Elite Customer Service Line In-Room Welcome Gift Free Continental Breakfast Concierge Service – Coming soon
  • 37. • • •
  • 38.
  • 39.
  • 40. Finland Canada China Midwest West Coast India
  • 41. 2009 2011 Increase Segment Focus Americas 36 54 50% Business Europe, Middle East Group & Meetings and Africa 89 104 17% Leisure Asia Pacific 44 68 55% Airline TOTAL 169 226 34% Government Dedicated select service brand sales team – North America
  • 42.
  • 43.
  • 44. (USD Million) 2010 2011 Change Groups & Meetings 157 192 23% Business Transient 352 387 10% TOTAL 509 579 14%
  • 45. 40 Million 40 120 40 Million Million 160 Million USD Million 400 Million USD