People+400 million users and 200 million on Facebook in any given day.Average user has 130 friends.People spend 21 hrs per month on Facebook (1 hr per weekday).Activity+160 million pages, groups and events that people interact with (average user is connected to 60 p-g-e’s).Average user creates 70 pieces of content each month.+25 billion pieces of contents shared each month.Platform+1 million developers and entrepreneurs from +180 countries.+70 % of users engage with Platform applications.+550,000 active apps currently on Facebook Platform.67 % of comScore’s U.S. Top 100 websites and 50 % Global Top 100 have integrated with Facebook.
Mark Zuckerberg: "When I got started in my dorm room at Harvard, the question a lot of people asked was 'why would I want to put any information on the Internet at all? Why would I want to have a website?‘"And then in the last 5 or 6 years, blogging has taken off in a huge way and all these different services that have people sharing all this information. People have really gotten comfortable not only sharing more information and different kinds, but more openly and with more people. That social norm is just something that has evolved over time."We view it as our role in the system to constantly be innovating and be updating what our system is to reflect what the current social norms are.“Pete Cashmore: “Privacy is dead, and social media hold the smoking gun. “Photo-sharing site Flickr made a brave decision in its early development: By default, photos would be public. Though ambitious at the time, the choice now seems obvious. What value do photos have when they're not shared?”“Twitter followed suit: Its private accounts are rare, meaning Twitter's fire-hose of updates is becoming an invaluable stream of the world's consciousness “Even Facebook, which once held fast to its model of private sharing among close friends, is pushing an "everyone" button that makes your updates public.Eric Schmidt: “If you have something that you don't want anyone to know, maybe you shouldn't be doing it in the first place, but if you really need that kind of privacy, the reality is that search engines including Google do retain this information for some time, and it's important, for example that we are all subject in the United States to the Patriot Act. It is possible that that information could be made available to the authorities.”
Changes in default profile settings over timeTypes of Personal Data: Facebook's classification system for personal data has changed significantly over the years. I tried to capture what I thought were broad topics that have remained relatively consistent. But they might need some explanation.Likes: a person, band, movie, web page, or any other entity represented in Facebook's social graph that has a "like" button. "Likes" started with status updates, but have now grown to encompass pretty much everything. In Facebook Newspeak, they're a "Connection".Name, Picture, Gender, Birthday: self-explanatoryExtended Profile Data: Your family members, city, place of birth, religious views, favorite authors, schools attended -- anything that is an entity you can list a relationship to in your profile.Friends: The people you've friendedNetworks: The personal networks you've set up on Facebook (e.g. colleges & universities or companies).Wall posts & Photos: Self-explanatory.