SlideShare ist ein Scribd-Unternehmen logo
1 von 14
2016
Different Realities – VR, AR and Holograms
Андрей Ивашенцев
Chief Innovation Officer, Game Insight
ai@game-insight.com
Different Realities – VR, AR and Holograms
«Глубина-глубина, я не твой…
Отпусти меня, глубина…»
Сергей Лукьяненко, «Лабиринт Отражений», 1997 г.
История VR
1560 г.
1966 г.
1995 г.
Виртуальная
Реальность
Компьютерно симулированная версия
реальности
Дополненная
Реальность
Данные и уведомления поверх
реального мира
Голограммы
Ваш реальный и цифровой миры интегрированы и расширены с
помощью голограмм
PC-based VR
Oculus Rift HTC Vive OSVR
Mobile VR
Samsung GearVR Huawei VR
Alcatel VR
LG 360VR
Cardboard & others
Augmented & Mixed Reality
Meta 2
PC-connected AR
Microsoft HoloLens
Standalone Windows 10 PC
Augmented & Mixed Reality
Field of View 90% 25-35%
Resolution, PDD 2560×1440p
(21ppd)
2×1268×720p
(43.6pdd)
Require PC Yes No
Availability WW US, Canada
Price 959$ 2999$
Augmented & Mixed Reality
Как разрабатывать под HoloLens?
Вопросы?
Андрей Ивашенцев
Chief Innovation Officer, Game Insight
ai@game-insight.com

Weitere ähnliche Inhalte

Andere mochten auch

New prom dress sample
New prom dress sampleNew prom dress sample
New prom dress sampleTing Zhou
 
Engaging Young Victims Of Crime Event Presentation
Engaging Young Victims Of Crime Event Presentation Engaging Young Victims Of Crime Event Presentation
Engaging Young Victims Of Crime Event Presentation ObjectiveAgency
 
Rice bran domiatta presentation 1
Rice bran domiatta presentation 1Rice bran domiatta presentation 1
Rice bran domiatta presentation 1Amr Helal
 
Augmented reality in spine surgery
Augmented reality in spine surgeryAugmented reality in spine surgery
Augmented reality in spine surgeryealkhatib
 
Augmented Reality & Applications
Augmented Reality & ApplicationsAugmented Reality & Applications
Augmented Reality & ApplicationsJishnu Pradeep
 
Diapositivas Dulcinea's Postres
Diapositivas Dulcinea's PostresDiapositivas Dulcinea's Postres
Diapositivas Dulcinea's PostresDanii Guizz
 
The Different Between Virtual Reality and Augmented Reality, Digiday WTF VR, ...
The Different Between Virtual Reality and Augmented Reality, Digiday WTF VR, ...The Different Between Virtual Reality and Augmented Reality, Digiday WTF VR, ...
The Different Between Virtual Reality and Augmented Reality, Digiday WTF VR, ...Digiday
 
Virtual Reality vs Augmented Reality - Knowing the Difference
Virtual Reality vs Augmented Reality - Knowing the DifferenceVirtual Reality vs Augmented Reality - Knowing the Difference
Virtual Reality vs Augmented Reality - Knowing the DifferenceAugment
 
AUGMENTED REALITY PPT's
AUGMENTED REALITY PPT'sAUGMENTED REALITY PPT's
AUGMENTED REALITY PPT'sVenu Gopal
 

Andere mochten auch (19)

Tugas komjar12
Tugas komjar12Tugas komjar12
Tugas komjar12
 
My town
My town My town
My town
 
New prom dress sample
New prom dress sampleNew prom dress sample
New prom dress sample
 
Thème01
Thème01Thème01
Thème01
 
Engaging Young Victims Of Crime Event Presentation
Engaging Young Victims Of Crime Event Presentation Engaging Young Victims Of Crime Event Presentation
Engaging Young Victims Of Crime Event Presentation
 
Thème09
Thème09  Thème09
Thème09
 
Augmented reality
Augmented realityAugmented reality
Augmented reality
 
Augmented Reality
Augmented RealityAugmented Reality
Augmented Reality
 
Rice bran domiatta presentation 1
Rice bran domiatta presentation 1Rice bran domiatta presentation 1
Rice bran domiatta presentation 1
 
Olivier Ecker • 2017 IFPRI Egypt Seminar Series: Economic Development, Nutrit...
Olivier Ecker • 2017 IFPRI Egypt Seminar Series: Economic Development, Nutrit...Olivier Ecker • 2017 IFPRI Egypt Seminar Series: Economic Development, Nutrit...
Olivier Ecker • 2017 IFPRI Egypt Seminar Series: Economic Development, Nutrit...
 
Augmented reality
Augmented realityAugmented reality
Augmented reality
 
Augmented reality in spine surgery
Augmented reality in spine surgeryAugmented reality in spine surgery
Augmented reality in spine surgery
 
Augmented Reality & Applications
Augmented Reality & ApplicationsAugmented Reality & Applications
Augmented Reality & Applications
 
Diapositivas Dulcinea's Postres
Diapositivas Dulcinea's PostresDiapositivas Dulcinea's Postres
Diapositivas Dulcinea's Postres
 
The Different Between Virtual Reality and Augmented Reality, Digiday WTF VR, ...
The Different Between Virtual Reality and Augmented Reality, Digiday WTF VR, ...The Different Between Virtual Reality and Augmented Reality, Digiday WTF VR, ...
The Different Between Virtual Reality and Augmented Reality, Digiday WTF VR, ...
 
Virtual Reality vs Augmented Reality - Knowing the Difference
Virtual Reality vs Augmented Reality - Knowing the DifferenceVirtual Reality vs Augmented Reality - Knowing the Difference
Virtual Reality vs Augmented Reality - Knowing the Difference
 
Augmented reality
Augmented realityAugmented reality
Augmented reality
 
Augmented Reality
Augmented RealityAugmented Reality
Augmented Reality
 
AUGMENTED REALITY PPT's
AUGMENTED REALITY PPT'sAUGMENTED REALITY PPT's
AUGMENTED REALITY PPT's
 

Ähnlich wie Different Realities - VR, AR and Holograms

Mix ar win10 ^lm holo (no video) mixAR moscow sept'15
Mix ar   win10 ^lm holo (no video) mixAR moscow sept'15Mix ar   win10 ^lm holo (no video) mixAR moscow sept'15
Mix ar win10 ^lm holo (no video) mixAR moscow sept'15mixARConference
 
Разработка контента по технологии VR
Разработка контента по технологии VRРазработка контента по технологии VR
Разработка контента по технологии VRДенис Четвериков
 
Сергей Звягин
Сергей ЗвягинСергей Звягин
Сергей ЗвягинCodeFest
 
Презентация проекта ВР Квест-Хаус
Презентация проекта ВР Квест-ХаусПрезентация проекта ВР Квест-Хаус
Презентация проекта ВР Квест-ХаусEvgeny Grishakov
 
Лекция "Особенности разработки под разные платформы"
Лекция "Особенности разработки под разные платформы"Лекция "Особенности разработки под разные платформы"
Лекция "Особенности разработки под разные платформы"Evgeniy Marchenko
 
DIEVO Immersive branded storytelling: VR, AR, 360 video.
DIEVO Immersive branded storytelling: VR, AR, 360 video.DIEVO Immersive branded storytelling: VR, AR, 360 video.
DIEVO Immersive branded storytelling: VR, AR, 360 video.DIEVO
 
Attacca interactive projects
Attacca interactive projectsAttacca interactive projects
Attacca interactive projectsAttacca_digital
 
Google Cardboard (Winter Nights'15)
Google Cardboard (Winter Nights'15)Google Cardboard (Winter Nights'15)
Google Cardboard (Winter Nights'15)Natalia Efimtseva
 
Total immersion VR. A new word in the entertainment industry
Total immersion VR. A new word  in the entertainment industryTotal immersion VR. A new word  in the entertainment industry
Total immersion VR. A new word in the entertainment industryDevGAMM Conference
 
CodeFest 2014. Булатов И. — Augmented reality: ожидания и реальность
CodeFest 2014. Булатов И. — Augmented reality: ожидания и реальностьCodeFest 2014. Булатов И. — Augmented reality: ожидания и реальность
CodeFest 2014. Булатов И. — Augmented reality: ожидания и реальностьCodeFest
 
дополненная реальность компании AR Door
дополненная реальность компании AR Doorдополненная реальность компании AR Door
дополненная реальность компании AR DoorARDOORMoscow
 
EligoVision: Интерактивные технологии и 3D визуализация для WOW презентаций
EligoVision: Интерактивные технологии и 3D визуализация для WOW презентацийEligoVision: Интерактивные технологии и 3D визуализация для WOW презентаций
EligoVision: Интерактивные технологии и 3D визуализация для WOW презентацийEligoVision
 
Дополненная реальность для выставок
Дополненная реальность для выставокДополненная реальность для выставок
Дополненная реальность для выставокEligoVision
 
Александр Брагин, CEO GeekTime, Software Developer Mail.ru Сад граблей: Gamed...
Александр Брагин, CEO GeekTime, Software Developer Mail.ru Сад граблей: Gamed...Александр Брагин, CEO GeekTime, Software Developer Mail.ru Сад граблей: Gamed...
Александр Брагин, CEO GeekTime, Software Developer Mail.ru Сад граблей: Gamed...mixARConference
 
Лицензионные игры про кубики в ритейле / Андрей Иващенцев (Yode Group)
Лицензионные игры про кубики в ритейле / Андрей Иващенцев (Yode Group)Лицензионные игры про кубики в ритейле / Андрей Иващенцев (Yode Group)
Лицензионные игры про кубики в ритейле / Андрей Иващенцев (Yode Group)DevGAMM Conference
 
Making games on your own. Career of indie game developer
Making games on your own. Career of indie game developerMaking games on your own. Career of indie game developer
Making games on your own. Career of indie game developerDevGAMM Conference
 
Обзор: интерактивные технологии EligoVision
Обзор: интерактивные технологии EligoVisionОбзор: интерактивные технологии EligoVision
Обзор: интерактивные технологии EligoVisionEligoVision
 

Ähnlich wie Different Realities - VR, AR and Holograms (20)

Mix ar win10 ^lm holo (no video) mixAR moscow sept'15
Mix ar   win10 ^lm holo (no video) mixAR moscow sept'15Mix ar   win10 ^lm holo (no video) mixAR moscow sept'15
Mix ar win10 ^lm holo (no video) mixAR moscow sept'15
 
Разработка контента по технологии VR
Разработка контента по технологии VRРазработка контента по технологии VR
Разработка контента по технологии VR
 
Сергей Звягин
Сергей ЗвягинСергей Звягин
Сергей Звягин
 
Презентация проекта ВР Квест-Хаус
Презентация проекта ВР Квест-ХаусПрезентация проекта ВР Квест-Хаус
Презентация проекта ВР Квест-Хаус
 
Лекция "Особенности разработки под разные платформы"
Лекция "Особенности разработки под разные платформы"Лекция "Особенности разработки под разные платформы"
Лекция "Особенности разработки под разные платформы"
 
DIEVO Immersive branded storytelling: VR, AR, 360 video.
DIEVO Immersive branded storytelling: VR, AR, 360 video.DIEVO Immersive branded storytelling: VR, AR, 360 video.
DIEVO Immersive branded storytelling: VR, AR, 360 video.
 
Attacca interactive projects
Attacca interactive projectsAttacca interactive projects
Attacca interactive projects
 
Vr review
Vr reviewVr review
Vr review
 
Google Cardboard (Winter Nights'15)
Google Cardboard (Winter Nights'15)Google Cardboard (Winter Nights'15)
Google Cardboard (Winter Nights'15)
 
Total immersion VR. A new word in the entertainment industry
Total immersion VR. A new word  in the entertainment industryTotal immersion VR. A new word  in the entertainment industry
Total immersion VR. A new word in the entertainment industry
 
Displays
DisplaysDisplays
Displays
 
CodeFest 2014. Булатов И. — Augmented reality: ожидания и реальность
CodeFest 2014. Булатов И. — Augmented reality: ожидания и реальностьCodeFest 2014. Булатов И. — Augmented reality: ожидания и реальность
CodeFest 2014. Булатов И. — Augmented reality: ожидания и реальность
 
дополненная реальность компании AR Door
дополненная реальность компании AR Doorдополненная реальность компании AR Door
дополненная реальность компании AR Door
 
EligoVision: Интерактивные технологии и 3D визуализация для WOW презентаций
EligoVision: Интерактивные технологии и 3D визуализация для WOW презентацийEligoVision: Интерактивные технологии и 3D визуализация для WOW презентаций
EligoVision: Интерактивные технологии и 3D визуализация для WOW презентаций
 
Дополненная реальность для выставок
Дополненная реальность для выставокДополненная реальность для выставок
Дополненная реальность для выставок
 
VR Game Design
VR Game DesignVR Game Design
VR Game Design
 
Александр Брагин, CEO GeekTime, Software Developer Mail.ru Сад граблей: Gamed...
Александр Брагин, CEO GeekTime, Software Developer Mail.ru Сад граблей: Gamed...Александр Брагин, CEO GeekTime, Software Developer Mail.ru Сад граблей: Gamed...
Александр Брагин, CEO GeekTime, Software Developer Mail.ru Сад граблей: Gamed...
 
Лицензионные игры про кубики в ритейле / Андрей Иващенцев (Yode Group)
Лицензионные игры про кубики в ритейле / Андрей Иващенцев (Yode Group)Лицензионные игры про кубики в ритейле / Андрей Иващенцев (Yode Group)
Лицензионные игры про кубики в ритейле / Андрей Иващенцев (Yode Group)
 
Making games on your own. Career of indie game developer
Making games on your own. Career of indie game developerMaking games on your own. Career of indie game developer
Making games on your own. Career of indie game developer
 
Обзор: интерактивные технологии EligoVision
Обзор: интерактивные технологии EligoVisionОбзор: интерактивные технологии EligoVision
Обзор: интерактивные технологии EligoVision
 

Mehr von DevGAMM Conference

The art of small steps, or how to make sound for games in conditions of war /...
The art of small steps, or how to make sound for games in conditions of war /...The art of small steps, or how to make sound for games in conditions of war /...
The art of small steps, or how to make sound for games in conditions of war /...DevGAMM Conference
 
Breaking up with FMOD - Why we ended things and embraced Metasounds / Daniel ...
Breaking up with FMOD - Why we ended things and embraced Metasounds / Daniel ...Breaking up with FMOD - Why we ended things and embraced Metasounds / Daniel ...
Breaking up with FMOD - Why we ended things and embraced Metasounds / Daniel ...DevGAMM Conference
 
How Audio Objects Improve Spatial Accuracy / Mads Maretty Sønderup (Audiokine...
How Audio Objects Improve Spatial Accuracy / Mads Maretty Sønderup (Audiokine...How Audio Objects Improve Spatial Accuracy / Mads Maretty Sønderup (Audiokine...
How Audio Objects Improve Spatial Accuracy / Mads Maretty Sønderup (Audiokine...DevGAMM Conference
 
Why indie developers should consider hyper-casual right now / Igor Gurenyov (...
Why indie developers should consider hyper-casual right now / Igor Gurenyov (...Why indie developers should consider hyper-casual right now / Igor Gurenyov (...
Why indie developers should consider hyper-casual right now / Igor Gurenyov (...DevGAMM Conference
 
AI / ML for Indies / Tyler Coleman (Retora Games)
AI / ML for Indies / Tyler Coleman (Retora Games)AI / ML for Indies / Tyler Coleman (Retora Games)
AI / ML for Indies / Tyler Coleman (Retora Games)DevGAMM Conference
 
Agility is the Key: Power Up Your GameDev Project Management with Agile Pract...
Agility is the Key: Power Up Your GameDev Project Management with Agile Pract...Agility is the Key: Power Up Your GameDev Project Management with Agile Pract...
Agility is the Key: Power Up Your GameDev Project Management with Agile Pract...DevGAMM Conference
 
New PR Tech and AI Tools for 2023: A Game Changer for Outreach / Kirill Perev...
New PR Tech and AI Tools for 2023: A Game Changer for Outreach / Kirill Perev...New PR Tech and AI Tools for 2023: A Game Changer for Outreach / Kirill Perev...
New PR Tech and AI Tools for 2023: A Game Changer for Outreach / Kirill Perev...DevGAMM Conference
 
Playable Ads - Revolutionizing mobile games advertising / Jakub Kukuryk (Popc...
Playable Ads - Revolutionizing mobile games advertising / Jakub Kukuryk (Popc...Playable Ads - Revolutionizing mobile games advertising / Jakub Kukuryk (Popc...
Playable Ads - Revolutionizing mobile games advertising / Jakub Kukuryk (Popc...DevGAMM Conference
 
Creative Collaboration: Managing an Art Team / Nastassia Radzivonava (Glera G...
Creative Collaboration: Managing an Art Team / Nastassia Radzivonava (Glera G...Creative Collaboration: Managing an Art Team / Nastassia Radzivonava (Glera G...
Creative Collaboration: Managing an Art Team / Nastassia Radzivonava (Glera G...DevGAMM Conference
 
From Local to Global: Unleashing the Power of Payments / Jan Kuhlmannn (Xsolla)
From Local to Global: Unleashing the Power of Payments / Jan Kuhlmannn (Xsolla)From Local to Global: Unleashing the Power of Payments / Jan Kuhlmannn (Xsolla)
From Local to Global: Unleashing the Power of Payments / Jan Kuhlmannn (Xsolla)DevGAMM Conference
 
Strategies and case studies to grow LTV in 2023 / Julia Iljuk (Balancy)
Strategies and case studies to grow LTV in 2023 / Julia Iljuk (Balancy)Strategies and case studies to grow LTV in 2023 / Julia Iljuk (Balancy)
Strategies and case studies to grow LTV in 2023 / Julia Iljuk (Balancy)DevGAMM Conference
 
Why is ASO not working in 2023 and how to change it? / Olena Vedmedenko (Keya...
Why is ASO not working in 2023 and how to change it? / Olena Vedmedenko (Keya...Why is ASO not working in 2023 and how to change it? / Olena Vedmedenko (Keya...
Why is ASO not working in 2023 and how to change it? / Olena Vedmedenko (Keya...DevGAMM Conference
 
How to increase wishlists & game sales from China? Growth marketing tactics &...
How to increase wishlists & game sales from China? Growth marketing tactics &...How to increase wishlists & game sales from China? Growth marketing tactics &...
How to increase wishlists & game sales from China? Growth marketing tactics &...DevGAMM Conference
 
Turkish Gaming Industry and HR Insights / Mustafa Mert EFE (Zindhu)
Turkish Gaming Industry and HR Insights / Mustafa Mert EFE (Zindhu)Turkish Gaming Industry and HR Insights / Mustafa Mert EFE (Zindhu)
Turkish Gaming Industry and HR Insights / Mustafa Mert EFE (Zindhu)DevGAMM Conference
 
Building an Awesome Creative Team from Scratch, Capable of Scaling Up / Sasha...
Building an Awesome Creative Team from Scratch, Capable of Scaling Up / Sasha...Building an Awesome Creative Team from Scratch, Capable of Scaling Up / Sasha...
Building an Awesome Creative Team from Scratch, Capable of Scaling Up / Sasha...DevGAMM Conference
 
Seven Reasons Why Your LiveOps Is Not Performing / Alexander Devyaterikov (Be...
Seven Reasons Why Your LiveOps Is Not Performing / Alexander Devyaterikov (Be...Seven Reasons Why Your LiveOps Is Not Performing / Alexander Devyaterikov (Be...
Seven Reasons Why Your LiveOps Is Not Performing / Alexander Devyaterikov (Be...DevGAMM Conference
 
The Power of Game and Music Collaborations: Reaching and Engaging the Masses ...
The Power of Game and Music Collaborations: Reaching and Engaging the Masses ...The Power of Game and Music Collaborations: Reaching and Engaging the Masses ...
The Power of Game and Music Collaborations: Reaching and Engaging the Masses ...DevGAMM Conference
 
Branded Content: How to overcome players' immunity to advertising / Alex Brod...
Branded Content: How to overcome players' immunity to advertising / Alex Brod...Branded Content: How to overcome players' immunity to advertising / Alex Brod...
Branded Content: How to overcome players' immunity to advertising / Alex Brod...DevGAMM Conference
 
Resurrecting Chasm: The Rift - A Source-less Remastering Journey / Gennadii P...
Resurrecting Chasm: The Rift - A Source-less Remastering Journey / Gennadii P...Resurrecting Chasm: The Rift - A Source-less Remastering Journey / Gennadii P...
Resurrecting Chasm: The Rift - A Source-less Remastering Journey / Gennadii P...DevGAMM Conference
 
How NOT to do showcase events: Behind the scenes of Midnight Show / Andrew Ko...
How NOT to do showcase events: Behind the scenes of Midnight Show / Andrew Ko...How NOT to do showcase events: Behind the scenes of Midnight Show / Andrew Ko...
How NOT to do showcase events: Behind the scenes of Midnight Show / Andrew Ko...DevGAMM Conference
 

Mehr von DevGAMM Conference (20)

The art of small steps, or how to make sound for games in conditions of war /...
The art of small steps, or how to make sound for games in conditions of war /...The art of small steps, or how to make sound for games in conditions of war /...
The art of small steps, or how to make sound for games in conditions of war /...
 
Breaking up with FMOD - Why we ended things and embraced Metasounds / Daniel ...
Breaking up with FMOD - Why we ended things and embraced Metasounds / Daniel ...Breaking up with FMOD - Why we ended things and embraced Metasounds / Daniel ...
Breaking up with FMOD - Why we ended things and embraced Metasounds / Daniel ...
 
How Audio Objects Improve Spatial Accuracy / Mads Maretty Sønderup (Audiokine...
How Audio Objects Improve Spatial Accuracy / Mads Maretty Sønderup (Audiokine...How Audio Objects Improve Spatial Accuracy / Mads Maretty Sønderup (Audiokine...
How Audio Objects Improve Spatial Accuracy / Mads Maretty Sønderup (Audiokine...
 
Why indie developers should consider hyper-casual right now / Igor Gurenyov (...
Why indie developers should consider hyper-casual right now / Igor Gurenyov (...Why indie developers should consider hyper-casual right now / Igor Gurenyov (...
Why indie developers should consider hyper-casual right now / Igor Gurenyov (...
 
AI / ML for Indies / Tyler Coleman (Retora Games)
AI / ML for Indies / Tyler Coleman (Retora Games)AI / ML for Indies / Tyler Coleman (Retora Games)
AI / ML for Indies / Tyler Coleman (Retora Games)
 
Agility is the Key: Power Up Your GameDev Project Management with Agile Pract...
Agility is the Key: Power Up Your GameDev Project Management with Agile Pract...Agility is the Key: Power Up Your GameDev Project Management with Agile Pract...
Agility is the Key: Power Up Your GameDev Project Management with Agile Pract...
 
New PR Tech and AI Tools for 2023: A Game Changer for Outreach / Kirill Perev...
New PR Tech and AI Tools for 2023: A Game Changer for Outreach / Kirill Perev...New PR Tech and AI Tools for 2023: A Game Changer for Outreach / Kirill Perev...
New PR Tech and AI Tools for 2023: A Game Changer for Outreach / Kirill Perev...
 
Playable Ads - Revolutionizing mobile games advertising / Jakub Kukuryk (Popc...
Playable Ads - Revolutionizing mobile games advertising / Jakub Kukuryk (Popc...Playable Ads - Revolutionizing mobile games advertising / Jakub Kukuryk (Popc...
Playable Ads - Revolutionizing mobile games advertising / Jakub Kukuryk (Popc...
 
Creative Collaboration: Managing an Art Team / Nastassia Radzivonava (Glera G...
Creative Collaboration: Managing an Art Team / Nastassia Radzivonava (Glera G...Creative Collaboration: Managing an Art Team / Nastassia Radzivonava (Glera G...
Creative Collaboration: Managing an Art Team / Nastassia Radzivonava (Glera G...
 
From Local to Global: Unleashing the Power of Payments / Jan Kuhlmannn (Xsolla)
From Local to Global: Unleashing the Power of Payments / Jan Kuhlmannn (Xsolla)From Local to Global: Unleashing the Power of Payments / Jan Kuhlmannn (Xsolla)
From Local to Global: Unleashing the Power of Payments / Jan Kuhlmannn (Xsolla)
 
Strategies and case studies to grow LTV in 2023 / Julia Iljuk (Balancy)
Strategies and case studies to grow LTV in 2023 / Julia Iljuk (Balancy)Strategies and case studies to grow LTV in 2023 / Julia Iljuk (Balancy)
Strategies and case studies to grow LTV in 2023 / Julia Iljuk (Balancy)
 
Why is ASO not working in 2023 and how to change it? / Olena Vedmedenko (Keya...
Why is ASO not working in 2023 and how to change it? / Olena Vedmedenko (Keya...Why is ASO not working in 2023 and how to change it? / Olena Vedmedenko (Keya...
Why is ASO not working in 2023 and how to change it? / Olena Vedmedenko (Keya...
 
How to increase wishlists & game sales from China? Growth marketing tactics &...
How to increase wishlists & game sales from China? Growth marketing tactics &...How to increase wishlists & game sales from China? Growth marketing tactics &...
How to increase wishlists & game sales from China? Growth marketing tactics &...
 
Turkish Gaming Industry and HR Insights / Mustafa Mert EFE (Zindhu)
Turkish Gaming Industry and HR Insights / Mustafa Mert EFE (Zindhu)Turkish Gaming Industry and HR Insights / Mustafa Mert EFE (Zindhu)
Turkish Gaming Industry and HR Insights / Mustafa Mert EFE (Zindhu)
 
Building an Awesome Creative Team from Scratch, Capable of Scaling Up / Sasha...
Building an Awesome Creative Team from Scratch, Capable of Scaling Up / Sasha...Building an Awesome Creative Team from Scratch, Capable of Scaling Up / Sasha...
Building an Awesome Creative Team from Scratch, Capable of Scaling Up / Sasha...
 
Seven Reasons Why Your LiveOps Is Not Performing / Alexander Devyaterikov (Be...
Seven Reasons Why Your LiveOps Is Not Performing / Alexander Devyaterikov (Be...Seven Reasons Why Your LiveOps Is Not Performing / Alexander Devyaterikov (Be...
Seven Reasons Why Your LiveOps Is Not Performing / Alexander Devyaterikov (Be...
 
The Power of Game and Music Collaborations: Reaching and Engaging the Masses ...
The Power of Game and Music Collaborations: Reaching and Engaging the Masses ...The Power of Game and Music Collaborations: Reaching and Engaging the Masses ...
The Power of Game and Music Collaborations: Reaching and Engaging the Masses ...
 
Branded Content: How to overcome players' immunity to advertising / Alex Brod...
Branded Content: How to overcome players' immunity to advertising / Alex Brod...Branded Content: How to overcome players' immunity to advertising / Alex Brod...
Branded Content: How to overcome players' immunity to advertising / Alex Brod...
 
Resurrecting Chasm: The Rift - A Source-less Remastering Journey / Gennadii P...
Resurrecting Chasm: The Rift - A Source-less Remastering Journey / Gennadii P...Resurrecting Chasm: The Rift - A Source-less Remastering Journey / Gennadii P...
Resurrecting Chasm: The Rift - A Source-less Remastering Journey / Gennadii P...
 
How NOT to do showcase events: Behind the scenes of Midnight Show / Andrew Ko...
How NOT to do showcase events: Behind the scenes of Midnight Show / Andrew Ko...How NOT to do showcase events: Behind the scenes of Midnight Show / Andrew Ko...
How NOT to do showcase events: Behind the scenes of Midnight Show / Andrew Ko...
 

Different Realities - VR, AR and Holograms

Hinweis der Redaktion

  1. Our proven games which made a lot of money + your brand = more money !
  2. instead of this slide show the grid of our genres - sim/tycoon, HOG, strategy, match 3 - and game icons respectively
  3. instead of this slide show the grid of our genres - sim/tycoon, HOG, strategy, match 3 - and game icons respectively
  4. Audience understands: VR and MR exist at the opposite ends of a continuum VR and MR offer something unique, both are more valuable than AR, which sits between them on the continuum  Microsoft believes MR offers the most benefits across the most scenarios Example script: “To understand why mixed reality has such potential to transform the way we work, let’s talk about what makes it different from virtual reality and augmented reality.   VR delivers immersive experiences. These can be really exciting, especially when playing games. But VR’s immersiveness is also limiting, because it takes over all your senses and isolates you from the world around you. VR completely obscures your vision, so you can’t move around in the real world. And because you can’t see, you can’t use your hands to interact with things in the real world. One way to think about immersive VR is that it’s similar to 3D movies or TV. It’s powerful and can use useful, but infrequently so due to its limitations.   Augmented reality places digital information, usually visual, over your perception of the world around you. Whether you experience AR using apps on your smartphone or a device like Google Glass, AR is limited because it has no ability to comprehend the world around it, which means it can’t integrate the real and digital worlds. AR has no holographic capabilities, so you can’t directly engage with any of the overlays it puts over your world.   We wanted mixed reality with HoloLens to be more useful. We needed to be able to explore the world and use our hands to do stuff. To do that, we didn’t isolate you from the real world, we integrated digital experiences into the real world.   With HoloLens you move freely, so you can explore mixed reality in your spaces. And because you retain full use of your hands and vision, it is possible to do some amazing things. With mixed reality we can deliver spatial context and insight that you can’t get from either VR or AR.
  5. instead of this slide show the grid of our genres - sim/tycoon, HOG, strategy, match 3 - and game icons respectively
  6. instead of this slide show the grid of our genres - sim/tycoon, HOG, strategy, match 3 - and game icons respectively
  7. instead of this slide show the grid of our genres - sim/tycoon, HOG, strategy, match 3 - and game icons respectively
  8. instead of this slide show the grid of our genres - sim/tycoon, HOG, strategy, match 3 - and game icons respectively
  9. instead of this slide show the grid of our genres - sim/tycoon, HOG, strategy, match 3 - and game icons respectively