This document describes Pitch & Match, an online platform and matching service that helps businesses connect and develop partnerships. It outlines how the Pitch & Match process works in 7 steps, from registering an online profile to networking at live events. The document also provides examples of how Pitch & Match has been used at events in the games industry, including details on the types of events, number of participants, and number of meetings arranged. Contact information is provided for representatives from NordicGame, Spil Games, and FesKval of Games who can provide more information.

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Pitch
&
Match
A
Formula
for
Successful
Business
Development

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How
do
you
find
someone
who
is
of
interest
to
you?

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pitch&match.com
How
do
you
get
in
touch
with
that
person?

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How
do
you
meet?

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Where
do
you
meet
the
‘unexpected’?

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How
do
you
do
cross
the
bridge
to
Northern
and
Western
Europe?
To
North
America?
To
Asia?

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How
do
you
build
your
network?

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///How
does
it
work?
• Step
1
-­‐
Register
online.
Early
registraKon
increases
chances
for
parKcipants
to
find
potenKal
partners.
• Step
2
-­‐
Create
an
online
profile.
ParKcipants
show
their
projects
and
services
to
tell
the
world
why
they
are
the
best.
A
personal
matchmaker
will
be
assigned
to
each
parKcipant.
• Step
3
-­‐
Organize
mee9ngs.
ParKcipants
use
the
online
meeKng
system
to
plan
meeKngs.
They
can
invite
prospecKve
partners
or
accept
invitaKons
to
meet
on
site.
• Step
4
-­‐
Personalized
matchmaking.
The
matchmaker
suggests
meeKngs
to
parKcipants
and
encourages
them
to
look
at
their
dashboard.
• Step
5
-­‐
The
mee9ng.
ParKcipants
pitch
their
products,
services
and
ideas
in
30-­‐minute
meeKngs.
• Step
6
-­‐
Fill
in
the
gaps.
The
matchmaker
on
site
arranges
last
minute
meeKngs,
• Step
7
-­‐
Network.
ParKcipants
present
in
the
Pitch
&
Match
Lounge
are
able
to
meet
unexpected
prospects.

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FesKval
of
Games
• Type
of
event:
B-­‐2-­‐B
– ExhibiKon
– Conference
• Type
of
meeKng:
Matchmaking
based
on
Pitch
&
Match
• Type
of
appointment:
1-­‐on-­‐1
• LocaKon:
Jaarbeurs
Utrecht,
Nederland
• #
parKcipants:
500
• #
meeKngs:
5.000

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NordicGame
• Type
of
event:
B-­‐2-­‐B
– ExhibiKon
– Conference
• Type
of
meeKng:
Matchmaking
based
on
Pitch
&
Match
• Type
of
appointment:
1-­‐on-­‐1
• LocaKon:
Malmö,
Sweden
• #
parKcipants:
80
• #
meeKngs:
800

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To
get
There
Pavillions
• Type
of
event:
B-­‐2-­‐B
– ExhibiKon
– Conference
• Type
of
meeKng:
Matchmaking
based
on
Pitch
&
Match
• Type
of
appointment:
1-­‐on-­‐1
• Various
locaKons
– GDC,
San
Fransisco,
USA
– Gamescom,
Cologne,
Germany
• #
parKcipants
per
event:
15
-­‐
25
• #
meeKngs
per
event:
150
-­‐
250

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Contact
InformaKon
• Jacob
Riis/NordicGame,
jacob@nordicgame.com
• Jim
Kruijer/Spil
Games,
Jim.Kruijer@spilgames.com
• Erik
Heemskerk/FesKval
of
Games,
erik@nlgd.nl