1. LTE Brainstorm Project
MIT/Sloan and Aalto University project sponsored by
Hewlett Packard
4 MIT executive MBA + grads
3 from Aalto and NTNU
Theme: New opportunities in mobile communication
using LTE technology
3. What is LTE?
Improved bandwidth
IP based/data only
Low latency
Greater control of bandwidth and quality
Lower cost
Fast data everywhere for everyone
How will this change the world?
4. Brainstorming Process
Break into groups of 6-8 people
Each group is assigned 2-3 questions
30 minutes to discuss any or all of the questions
Each group reports out on what they learned
Nominate a speaker
3 minutes to give an ‘elevator pitch’ on your results
Follow-up questions from audience allowed
5. Questions:
1. When will social networking burn out, what is the next fad?
2. What is a profitable model for free mobile broadband?
3. Why do you really need mobile broadband?
4. What new applications and services will emerge from mobile broadband?
5. Is privacy a currency? How much would you trade it for free service?
6. What are the business models that don’t focus on connectivity or bits?
7. Is there room in the Finish market for a new entrant? What is the pain?
8. Is the “internet of things” just around the corner? How far away is the
corner?
9. Are you too old to benefit from the internet? What would my 8-year old say?
10. Competition drives price to ‘free’. How do operators make $
11. Market power. Who will win? Google, TeliaSonera, Apple, HP,
Skype/Facebook? Why?
12. How connectivity be used as a marketing tool?
13. How do you avoid internet trap (everything is free)
14. How might LTE change our lives?
15. How many ads will you tolerate for free mobile broadband? What kind?
16. Pay per use or unlimited, which is better and why? Better for whom?
Feel free to make up your own questions!