An irreverent exploration of the neurological divide between those who develop and those who design, with practical advice on how to get along better. Starting with a survey we conducted on stereotypes designers and developers have of one another, I look into the neurological reasons why this might be and how we might work around it.
Story Board.pptxrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrr
Avoiding a costly divorce: Improving relationships between designers and developers
1. AVOIDING A COSTLY DIVORCE
Improving relationships between designers and developers
2. Meet face to faceACCEPT DIFFERENCES
WHAT WE’LL COVER
1. Differences between developers and designers
2. Differences of perspective
3. Difficulties in communication
4.How to overcome these
13. Secrets of the creative brain
Nancy C. Andreasen, 2014
Association cortices
“INVENTOR” BRAINS
14. Precuneus
INVENTOR BRAINS
Drawing on the right side of the brain:
A voxel-based morphometry analysis
of observational drawing
Chamberlain et al, 2014
Creatives have more grey matter
15. Precuneus
INVENTOR BRAINS
Drawing on the right side of the brain:
A voxel-based morphometry analysis
of observational drawing
Chamberlain et al, 2014
Creatives have more grey matter
16. "This region is involved in a range of
functions but potentially in things that
could be linked to creativity, like visual
imagery - being able to manipulate visual
images in your brain, combine them and
deconstruct them,"
Dr Rebecca Chamberlain
19. Middle frontal gyrus
Attention
Division of attention
Language
Silent word reading
Working memory
Problem solving
Value retention
Engineers
Understanding understanding source code with
Functional Magnetic Resonance Imaging
Siegmund et al, 2014
20. Inferior frontal gyrus
Working memory
Verbal / numeric
Engineers
Understanding understanding source code with
Functional Magnetic Resonance Imaging
Siegmund et al, 2014
21. Inferior frontal gyrus
Language
Silent word reading
Working memory
Problem solving
Engineers
Understanding understanding source code with
Functional Magnetic Resonance Imaging
Siegmund et al, 2014
22. Inferior parietal lobule
Working memory
Verbal / numeric
Problem solving
Engineers
Understanding understanding source code with
Functional Magnetic Resonance Imaging
Siegmund et al, 2014
23. Middle temporal gyrus
Semantic memory retrieval
Categorisation
Engineers
Understanding understanding source code with
Functional Magnetic Resonance Imaging
Siegmund et al, 2014
24. “ENGINEER” BRAINS
Attention
Division of attention
Language
Silent word reading
Working memory
Problem solving
Value retention
Verbal / numeric
Semantic memory retrieval
Categorisation
Understanding understanding source code with
Functional Magnetic Resonance Imaging
Siegmund et al, 2014
28. Meet face to face
COMMUNICATION
IS OFTEN DIFFICULT
29.
30.
31.
32. “By using stale metaphors, similes, and idioms,
you save much mental effort, at the cost of
leaving your meaning vague, not only for your
reader but for yourself.
This is the significance of mixed metaphors. The
sole aim of a metaphor is to call up a visual
image. When these images clash… it can be taken
as certain that the writer is not seeing a mental
image of the objects he is naming; in other words
he is not really thinking.”
GEORGE ORWELL
POLITICS AND THE ENGLISH LANGUAGE
33. “When you open that Pandora's box,
you will find it full of Trojan horses”
ERNEST BEVIN
LABOUR FOREIGN SECRETARY
42. UI is simple and
intuitive, shows the
minimum information
useful to the user
43. Each figure will take up to
3 calls to different legacy
systems and /or 3rd party
services to calculate
44. Each figure will take up to
3 calls to different legacy
systems and /or 3rd party
services to calculate
Would take over 20
seconds to generate the
page.
63. Meet face to faceACCEPT DIFFERENCES
1. Go to lunch, have a pint
2. Discuss your mutual constraints and concerns
3. Explain why you something isn’t possible
4.Help people see things from your point of view
5. Be open to having your mind changed
6. Look for new possibilites
STRENGHENING TIES
68. “We don't live in a shared reality, we each live
in a reality of our own, and causing upset is
often the price of trying to reach each other.
It's always easier to dismiss other people than
to go through the awkward and time
consuming process of understanding them.”
69. “We don't live in a shared reality, we each live
in a reality of our own, and causing upset is
often the price of trying to reach each other.
It's always easier to dismiss other people than
to go through the awkward and time
consuming process of understanding them.”