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Reach New Audiences and Promote Your Non-Profit Through Social Networking

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Social Networking for Non-Profits and Libraries Presentation by: Monica Kuryla, Adult Services Librarian Brenda Shea, Director of Community Relations Fayetteville Free Library, Fayetteville, NY May 5 th , 2009
Agenda: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is Social Networking? ,[object Object],[object Object],[object Object],[object Object]
Why use it for your non-profit? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Who’s on Facebook? – Over 90 Million active users – Approximately 1 million new users a week – 250,000+ new users a day – 5th most visited site – 57% of U.S. Facebook users are out of college In November 2008, Facebook drew 200 million unique worldwide visitors; more than 1 in 5 people who accessed the Internet that month visited the site.
Facebook: Groups vs. Pages ,[object Object],[object Object],[object Object]
GROUPS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PAGES ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Networking Must-Haves! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing Your Online Presence ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Credibility is important! Get online! Don’t get left behind.

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Reach New Audiences and Promote Your Non-Profit Through Social Networking

  • 1. Social Networking for Non-Profits and Libraries Presentation by: Monica Kuryla, Adult Services Librarian Brenda Shea, Director of Community Relations Fayetteville Free Library, Fayetteville, NY May 5 th , 2009
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  • 5. Who’s on Facebook? – Over 90 Million active users – Approximately 1 million new users a week – 250,000+ new users a day – 5th most visited site – 57% of U.S. Facebook users are out of college In November 2008, Facebook drew 200 million unique worldwide visitors; more than 1 in 5 people who accessed the Internet that month visited the site.
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  • 11. Credibility is important! Get online! Don’t get left behind.