How to enter work on Advertising and Communication Festivals

1. Advertising and Communications Festivals

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Advertising and Communications Festivals

3. We help Agencies, Brands and Production companies to
prepare optimal, award winning Case Studies and enter their
work to compete in Marketing, Advertising and
Communications festivals, local, regional and international.
- Turn Key Solutions
- End to End
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What do we do?

4. Winning awards in festivals is extremely valuable to:
- Create and defend your reputation for excellent work.
- Talent attraction and retention.
- When well managed, all related and associated costs are
covered simply through their impact on Earned Media,
delivering an excellent ROI
- Nurture and cement the relationship with the client.
-
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Why you should enter your work into
Festivals - and win Awards

5. Building good Case Studies to show your most relevant work has
many uses, besides Festivals:
- Agency presentation and other materials - Website, Blog,
Social Media etc.
- Pitches.
- Distribution and Earned Media.
- Sound Investment: One expenditure, Many uses
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Why you should enter your work into
Festivals - and win Awards

6. Prepare and Enter Campaigns / Case Studies into festivals is a skill in itself. We
have:
- Extensive knowledge of the Marketing, Communications and Advertising
ecosystem, both International, Regional and Local.
- More than 150 Festivals catalogued and classified - for brands, agencies
and production companies, in order to get the optimal performance for the
resources invested.
- Tailored recommendations and advice, with fine tuning of entry proposals.
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Why count on WIKREATE Labs?

7. - Deep knowledge of each and every Festival: What type of campaign gets
awarded, what is the Jury looking for, language and particularities. We
have been Jury Members in most of them.
- Experience in the preparation of Case Studies, both in English and
Spanish. Familiarity and expertise with Marketing, Communications,
Advertising and Innovation lingo and methodologies.
- Proven experience and success in Case Study preparation and Entries
Management for all kind of Festivals and Countries / Regions.
- External - jury style - vision from that of the agency / brand.
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Why count on WIKREATE Labs?

8. We work Hand in Hand with the Agency / Brand / Production Company:
- Individualized recommendations and estimates: What Festivals should
each project enter into, categories, estimation of award-winning
chances, budget, etc.
- Affordable pricing. It is more professional and often cheaper than
employing and committing company’s resources.
- Quality and speed.
- Turn Key: We do what you think is not worth doing by yourselves.
- End to end: We cover all the process, from beginning to end.
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Why count on WIKREATE Labs?

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Products and Pricing

10. - Analysis and consideration of the type of festivals, categories and rules.
- Analysis of the documentation brought by the Agency / Brand. Follow up with
the client, making sure it complies with all the rules for each and every Festival.
- Creation and Production of the Word documents required to entry the Case in
English and / or Spanish.
- Creation and Production of the Board - Copy and Art Direction - required to
enter the Case in English and / or Spanish.
- Script of the Video Case Study and supervision of the client’s production. We
can do the video production as well, but in our experience the client can do it
better and faster with their internal resources.
- Uploading of all materials to the Festival’s platform. Supervision and Control.
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Case Study Preparation for
CREATIVITY Festivals, (Cannes, One Show,
FIAP…..)

11. - The estimate pricing for the preparation of the Case Study starts at $2,000
depending on the work involved - we bill on an hourly base.
- It benefits from economies of scale. Once the main work is done the cost of
entry in ensuing Festivals is marginal, most often being around $500
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Case Study Preparation for
CREATIVITY Festivals, (Cannes, One Show,
FIAP…..)

12. - Analysis and consideration of the type of festivals, categories and rules.
- Analysis of the documentation brought by the Agency / Brand. Follow up
with the client, making sure it complies with all the rules.
- Creation and Production of the Word documents required to entry the Case
in English and / or Spanish.
- Script of the Video Case Study and supervision of the client’s production.
We can do the video production as well, but in our experience the client can
do it better and faster with their internal resources.
- Uploading of all materials to the Festival’s platform. Supervision and Control.
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Case Study Preparation for
EFFECTIVENESS Festivals, (Effies, Eficacia,
Cannes…..)

13. - Due to the quantity and complexity of the work needed to enter such
Festivals, the estimate pricing for the preparation of the Case Study will
start at $ 3,500 depending on the work involved - we bill on an hourly
base.
- It benefits from economies of scale. Once the main work is done the cost of
entry in ensuing Festivals is marginal, most often around $500
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Case Study Preparation for
EFFECTIVENESS Festivals,
(Effies, Eficacia, Cannes…..)

14. LOCATIONS
- Madrid -
Marqués de Pico Velasco 35
28027 Madrid – Spain
madrid@wikreatelabs.com
Tel: +34 600 301 498
- San Francisco -
1846 Taylor Street.
San Francisco, CA 94133 – USA
sanfrancisco@wikreatelabs.com
Tel: +1 415 362 0440