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Who we are and what we do
SaaS Provider
• London, NYC, Chicago, Amsterdam
Norwalk CT (HQ)
• Founded 1998, Profitable, Diverse and
mutually supporting businesses
• We now serve…
300+ enterprise and corporate clients; which
includes over 6,000 local outlet accounts,
representing over 22,000 active social network
connections currently being managed.
Who are we?
Sept 2010: Launched Engage121
Oct 2010: Mashable
“Top Five SMMS for Business”
Nov 2011: Mashable Finalist,
Digital Company of Year
May 2012: Gartner; Cool vendor
“Customer Service and Social CRM”
Now: Local Social platform
expanding through EMEA
What are they saying about us?
Our Clients
Social CRM – End-to-end Solution
 Planning: Integrated workflow & project mgt.
 Explore: Monitor the Social Web
 Listen: Hear local customers, influencers
 Care: Respond to customers quickly
 Speak: Engage people locally, one-to-one
 Publish: Campaign management & apps
 Evaluate: Measure and analyze your efforts
Integrated Social Platforms
COMMUNITIES BLOGS/MICROBLOGS LOCATION BASED
ANALYTICS
BLOGS/FORMS/WIKIS
Instagram CRM INTEGRATION
Rating and Review Sites
Facebook Ads. Allows our users to launch an on-target, on
budget Facebook Ad with every post.
SocialFlow integration.
SocialFlow’s real time feedback helps you create relevant
content and time your posts to resonate with the current
social media buzz.
Traackr integration. Traackr helps you engage the people who are
engaging your audience by using keyword searches to identify
the influencers in your space.
Clarabridge integration…
Text analytics
 Clarabridge – best of breed
analytics software
 Sentiment & NLP across 10
languages
 Ability to custom define searches
for detailed monitoring (search
with search)
 Organize & direct content by
type to appropriate teams
(customer care, product
feedback etc.)
Monitoring Language, Sentiment
Profiling & Defining Influence
Deliver a robust enterprise-level social media
management solution, including:
 The ability to manage multiple
brands/teams/locations and
all of their social networks in
one place
- Monitoring
- Publishing
- Listening
- Facebook Advertising and
promotional/lead capture
apps
 Setting compliance
guidelines, permissioning and
approval chains
 Enabling management of
projects, groups, teams, tasks
and customer service
Multi-Brand Dashboard
 The ability to control
the type of access
and functions
available to team
members
- Intern
- Community
manager
- Moderator
- Content creator
- Analyst
- Manager
 Define & modify
roles easily and
cascade them across
the organisation
Workflow Management:
Start by managing your teams Permissions
Engage121 permission dashboard
Permissioning – Flexible Controls
Asset management: Library for content
Add/Manage your assets in Library (Images, Content and Video)
To post assets to Facebook
you must first upload the files
to your Library, you may also
create as many Libraries as
you need.
To upload new assets you can
either Create a Library or
Upload, then Name your file
and select what type of asset
it is.
Create a New
Library
Denotes a
Locked library
that you can not
edit; however
you may use
these assets
Add a New
Asset
Click to View
Library
Speak: 1-2-many publishing
Speak: Flexible templates for page app creation
Completed Page Page Layout: Choose # of Open Frames
Campaigns: Creating, tagging & reporting
Create campaigns, tag posts and
content to particular campaigns &
watch the campaign dashboard
track your results.
End to end workflow: Planning tools for teams
Your Engage121 Calendar (Planner)
helps you, manage your
posts, projects, tasks and quickly view
all that is happening in one, easy to
use panel.
End to end workflow: Tasks and communication
An internal communication and work
flow improvement resource. Which
gives you the ability to assign
tasks, direct message, and
approve/decline content.
Multi-view: Continuous moderation
of multiple channels
Panel View
This link delivers an
expanded quick view
of all of your listen
filters.
Workflow: Quickly see team workflow
Quickly see where colleagues
have responded or engaged
with the community & click
quickly through the
conversation for context
Workflow: Assign content within a team
Individual
Post from a
User you are
connected to.
Assign Button allows you to pass
content/tasks to other team members
Keep on top of workflow: Alerting
•Workflow: Manage any of your Alerts or Add a new Listen Alert
Every Alert can be edited by
clicking the blue arrow on the
right side of each category,
then by clicking the Name of
your Alert.
(This applies to Explore, Listen and
Evaluate)
In this section, you can also
add a new Listen Alert. Simply
press the Add an Alert button.
(Explore and Evaluate Alerts must be Added
within those Tab sections)
Click Here to
Preview the
category Alerts
When you select
the Name of your
Alert, you may
edit all options as
shown here
On the Go
Rules &
Permissioning
Branding, Hot
Content, Promotions,
Apps
Performance Reports
on
Usage, Community
Growth
Branches/Outlets
Enterprise
Publish directly to brand
SM networks
Publish directly outlet SM
networks
Engage121 Local Social was specifically designed for organizations with
distributed sales mechanism’s like wholesalers, franchises, branches or stores.
Local Social
Guy Timson - Business Director
Direct Dial: +44 (0) 1306 646791
Mobile: +44 (0) 7885 025755
Office: +44 (0) 1306 646750

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Engage121 - who we are and what we do - September 2013

  • 1. Who we are and what we do
  • 2. SaaS Provider • London, NYC, Chicago, Amsterdam Norwalk CT (HQ) • Founded 1998, Profitable, Diverse and mutually supporting businesses • We now serve… 300+ enterprise and corporate clients; which includes over 6,000 local outlet accounts, representing over 22,000 active social network connections currently being managed. Who are we?
  • 3. Sept 2010: Launched Engage121 Oct 2010: Mashable “Top Five SMMS for Business” Nov 2011: Mashable Finalist, Digital Company of Year May 2012: Gartner; Cool vendor “Customer Service and Social CRM” Now: Local Social platform expanding through EMEA What are they saying about us?
  • 5. Social CRM – End-to-end Solution  Planning: Integrated workflow & project mgt.  Explore: Monitor the Social Web  Listen: Hear local customers, influencers  Care: Respond to customers quickly  Speak: Engage people locally, one-to-one  Publish: Campaign management & apps  Evaluate: Measure and analyze your efforts
  • 6. Integrated Social Platforms COMMUNITIES BLOGS/MICROBLOGS LOCATION BASED ANALYTICS BLOGS/FORMS/WIKIS Instagram CRM INTEGRATION
  • 8. Facebook Ads. Allows our users to launch an on-target, on budget Facebook Ad with every post. SocialFlow integration. SocialFlow’s real time feedback helps you create relevant content and time your posts to resonate with the current social media buzz. Traackr integration. Traackr helps you engage the people who are engaging your audience by using keyword searches to identify the influencers in your space. Clarabridge integration…
  • 9. Text analytics  Clarabridge – best of breed analytics software  Sentiment & NLP across 10 languages  Ability to custom define searches for detailed monitoring (search with search)  Organize & direct content by type to appropriate teams (customer care, product feedback etc.) Monitoring Language, Sentiment
  • 10. Profiling & Defining Influence
  • 11. Deliver a robust enterprise-level social media management solution, including:  The ability to manage multiple brands/teams/locations and all of their social networks in one place - Monitoring - Publishing - Listening - Facebook Advertising and promotional/lead capture apps  Setting compliance guidelines, permissioning and approval chains  Enabling management of projects, groups, teams, tasks and customer service Multi-Brand Dashboard
  • 12.  The ability to control the type of access and functions available to team members - Intern - Community manager - Moderator - Content creator - Analyst - Manager  Define & modify roles easily and cascade them across the organisation Workflow Management: Start by managing your teams Permissions Engage121 permission dashboard Permissioning – Flexible Controls
  • 13. Asset management: Library for content Add/Manage your assets in Library (Images, Content and Video) To post assets to Facebook you must first upload the files to your Library, you may also create as many Libraries as you need. To upload new assets you can either Create a Library or Upload, then Name your file and select what type of asset it is. Create a New Library Denotes a Locked library that you can not edit; however you may use these assets Add a New Asset Click to View Library
  • 15. Speak: Flexible templates for page app creation Completed Page Page Layout: Choose # of Open Frames
  • 16. Campaigns: Creating, tagging & reporting Create campaigns, tag posts and content to particular campaigns & watch the campaign dashboard track your results.
  • 17. End to end workflow: Planning tools for teams Your Engage121 Calendar (Planner) helps you, manage your posts, projects, tasks and quickly view all that is happening in one, easy to use panel.
  • 18. End to end workflow: Tasks and communication An internal communication and work flow improvement resource. Which gives you the ability to assign tasks, direct message, and approve/decline content.
  • 19. Multi-view: Continuous moderation of multiple channels Panel View This link delivers an expanded quick view of all of your listen filters.
  • 20. Workflow: Quickly see team workflow Quickly see where colleagues have responded or engaged with the community & click quickly through the conversation for context
  • 21. Workflow: Assign content within a team Individual Post from a User you are connected to. Assign Button allows you to pass content/tasks to other team members
  • 22. Keep on top of workflow: Alerting •Workflow: Manage any of your Alerts or Add a new Listen Alert Every Alert can be edited by clicking the blue arrow on the right side of each category, then by clicking the Name of your Alert. (This applies to Explore, Listen and Evaluate) In this section, you can also add a new Listen Alert. Simply press the Add an Alert button. (Explore and Evaluate Alerts must be Added within those Tab sections) Click Here to Preview the category Alerts When you select the Name of your Alert, you may edit all options as shown here
  • 24. Rules & Permissioning Branding, Hot Content, Promotions, Apps Performance Reports on Usage, Community Growth Branches/Outlets Enterprise Publish directly to brand SM networks Publish directly outlet SM networks Engage121 Local Social was specifically designed for organizations with distributed sales mechanism’s like wholesalers, franchises, branches or stores. Local Social
  • 25. Guy Timson - Business Director Direct Dial: +44 (0) 1306 646791 Mobile: +44 (0) 7885 025755 Office: +44 (0) 1306 646750