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A rapidly changing 
financial landscape 
November 2014
If the rate of change on the 
outside (of an organization) 
exceeds the rate of change on 
the inside, the end is near.... 
-Jack Welch
Then… 
Thx to R. Wieselfors, Ericsson for photos
…Now 
Thx to R. Wieselfors, Ericsson for photos
Accelerating pace of change 
Ray Kurzweil, Singularity Institute
People 
• High internet penetration 
• “Net generation” 
• 24x7 “mobile” workforce 
• Knowledge via MOOCs 
• Sharing not consuming 
Technology 
• Broadband access 
• The cloud 
• Mobile phones 
• Internet of Things 
• Big data 
• 3D printing 
• Robotics/AI 
• VR/AR 
Open Source 
• Software 
• Hardware 
• Physibles 
Convergence of….. 
Finance 
• Microlending/microfinance 
• Crowdfunding/equity/P2P 
• Non-fiat cryptocurrencies 
• Mobile money/payments
In just a few years in Sweden… 
Company Founded Business 
Klarna 2005 E-commerce payment services 
MyLoan 2006 Loan broker 
Trustly 2008 Online payments 
TrustBuddy 2009 P2P lending 
iZettle 2010 Mobile payments 
FundedByMe 2011 Crowdfunding, crowd equity 
Kivra 2011 Digital mailbox 
Tink 2012 Personal finance 
Safello 2013 Cryptocurrency exchange 
KnCMiner 2013 Cryptocurrency mining equipment 
Toborrow 2013 P2P lending for companies
The genie is 
out of the bottle….
New developments like crowdfunding 
and cryptocurrencies (e.g., Bitcoin) 
have let the genie out of the bottle….. 
All our basic assumptions about 
money and financial services are now 
being questioned.
What is Crowdfunding? 
Accumulation of small investments in individual 
projects by large number of individuals (the 
“crowd”) via or with help of Internet and social 
networks (De Buysere et al., 2012) 
Picture: FundedByMe
Local Stockholm success story: 
Flippin’ Burgers 
Money raised: 
SEK 36,502 / 
€4,000 
Number of 
investors: 186 
Date funded: 
September 2011 
Sector: Food
Enabling local, small-scale solutions 
http://travel.cnn.com/best-americana-restaurants-europe-023346
How big is crowdfunding? 
FundedByMe raised USD 10.5 mln to date 
Swedish market to be SEK 100 mln in 2014 
Global crowdfunding almost doubled 2012 to 2013 
to USD 5.1 bln 
March 2014 Kickstarter passed USD 1 bln in total 
pledges 
By 2025 global crowdfunding could reach USD 90 
to 96 bln (1.8 times today’s global VC industry) 
Growth potential greatest in emerging markets? 
USD 50 bln in China by 2025?
Four forms of crowdfunding 
Form Benefits for funders 
Donation-based Donation Intangible benefits. 
Reward-based 
Donation or pre-purchase 
Rewards in addition to intangible benefits. 
Equity-based Investment 
Return on investment if company does 
well. Rewards sometimes also offered and 
intangible benefits may motivate too. 
Debt-based Loan 
Repayment of loan with interest. 
Alternatively intangible benefits if loan 
given interest-free. 
Ingram & Teigland 2013
Crowd equity taking off
Toborrow.se
One step in the financing chain
Nesta
Democratizing innovation 
through access to capital 
Women in USA 
<30% of business owners 
<15% of angel investors 
<10% of venture capitalists 
But… 
Women on Kickstarter 
35% of project leaders 
44% of investors on platform 
>40% of projects women invested in had 
female project leaders 
Marom, Robb and Sade 2014
“Made in Africa” 3D printer (Togo) 
Winner of International 
Space Apps Challenge 
http://www.engineering.com/3DPrinting/3DPrintingArticles/ArticleID/5712/E-Waste-3D-Printer-to-Mars.aspx
In just a few years in Sweden… 
Company Founded Business 
Klarna 2005 E-commerce payment services 
MyLoan 2006 Loan broker 
Trustly 2008 Online payments 
TrustBuddy 2009 P2P lending 
iZettle 2010 Mobile payments 
FundedByMe 2011 Crowdfunding, crowd equity 
Kivra 2011 Digital mailbox 
Tink 2012 Personal finance 
Safello 2013 Cryptocurrency exchange 
KnCMiner 2013 Cryptocurrency mining equipment 
Toborrow 2013 P2P lending for companies
Cryptocurrency mining equipment 
http://techcrunch.com/2014/09/04/kncminer-raises-14-million-to-take-bitcoin-mining-to-the-moon/
Bitcoin = The power of community + 
open source + internet + CPU 
Developed by self-organizing community of thousands of 
“strangers” across globe 
Not one but many motivations (intrinsic, extrinsic) 
SEK 91 bln in circulation vs SEK 38 bln of Bitcoin in five years 
Approx USD 5.2 bln in circulation (Nov 2014) and 70,000 daily 
transactions 
http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2263707
What is a cryptocurrency? 
Digital 
Decentralized, peer-to-peer (P2P), i.e., 
no central, third party 
Uses cryptography to validate 
transactions 
Also uses cryptography to generate 
currency itself
How does Bitcoin work? 
Block chain 
• Shared public ledger 
• All transactions ever 
made available 
• Chronology and 
integrity enforced by 
cryptography 
Screenclip from: How Bitcoin Works under the hood, by “Curious Inventor”
Mycelium Bitcoin Wallet
Bitcoin – one of many 
cryptocurrencies 
Currency Code 
Year 
Est. 
Founder(s) Active Website PoW PoS 
Bitcoin BTC or XBT 2009 
Satoshi 
Nakamoto 
(pseudonym) 
Yes N/A Yes No 
Ripple XRP 2013 
Chris Larsen & 
Jed McCaleb 
Yes ripple.com No No 
Litecoin LTC 2011 Charles Lee Yes litecoin.org Yes No 
Peercoin PPC 2012 
Sunny King 
(pseudonym) 
Yes peercoin.net Yes Yes 
Dogecoin DOGE 2013 
Jackson 
Palmer 
& Billy Markus 
Yes dogecoin.com Yes No 
Namecoin NMC 2011 N/A Yes dot-bit.org Yes No 
Mastercoin MSC 2013 J. R. Willett Yes 
mastercoin.or 
g 
No No 
Primecoin XPM 2013 
Sunny King 
(pseudonym) 
Yes primecoin.org Yes No
Rise of local currencies
A vocabulary list of currencies 
Fiat currency 
National currency 
Alternative/complementary currency 
Bonus points/vouchers, e.g., frequent flyer 
miles 
Digital currency 
In-game currencies, e.g., Stardollars, Farmville cash 
Virtual world currencies, e.g., Linden dollars, PEDs 
Mobile currency, e.g., M-pesa 
Cryptocurrency, e.g., Bitcoin
From Africa to Eastern Europe to ?
Real cash economy in Entropia Universe 
http://blogs.forbes.com/oliverchiang/2010/11/13/meet-the-man-who-just-made- 
a-cool-half-million-from-the-sale-of-virtual-property/ 
•GDP >USD 440 mln 
•PEDs <--> USD, Euro 
•Record virtual good: 
USD 625,000
The future? 
Facebook + banking license?
What does the future hold? 
• Will we see a parallel to other industries, 
e.g., music, software, newspaper, books? 
• Will “trusted” third parties no longer be 
needed since trust can be mediated through 
networks, which are self-regulating? 
• What basic assumptions will no longer hold, 
e.g., do we need money?
”The future is already here, 
it’s just not very evenly 
distributed." 
- William Gibson
If you love knowledge, 
set it free… 
Robin Teigland 
robin.teigland@hhs.se 
www.knowledgenetworking.org 
www.slideshare.net/eteigland 
www.nordicworlds.net 
@RobinTeigland 
If you like this presentation and would like to 
contribute to our research, we accept bitcoins: 
14hs4JbnQLXE87GGzu84uXGaspmxmnLpwC. 
Thank you!!!!!

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Rapidly changing financial landscape

  • 1. A rapidly changing financial landscape November 2014
  • 2. If the rate of change on the outside (of an organization) exceeds the rate of change on the inside, the end is near.... -Jack Welch
  • 3. Then… Thx to R. Wieselfors, Ericsson for photos
  • 4. …Now Thx to R. Wieselfors, Ericsson for photos
  • 5. Accelerating pace of change Ray Kurzweil, Singularity Institute
  • 6. People • High internet penetration • “Net generation” • 24x7 “mobile” workforce • Knowledge via MOOCs • Sharing not consuming Technology • Broadband access • The cloud • Mobile phones • Internet of Things • Big data • 3D printing • Robotics/AI • VR/AR Open Source • Software • Hardware • Physibles Convergence of….. Finance • Microlending/microfinance • Crowdfunding/equity/P2P • Non-fiat cryptocurrencies • Mobile money/payments
  • 7. In just a few years in Sweden… Company Founded Business Klarna 2005 E-commerce payment services MyLoan 2006 Loan broker Trustly 2008 Online payments TrustBuddy 2009 P2P lending iZettle 2010 Mobile payments FundedByMe 2011 Crowdfunding, crowd equity Kivra 2011 Digital mailbox Tink 2012 Personal finance Safello 2013 Cryptocurrency exchange KnCMiner 2013 Cryptocurrency mining equipment Toborrow 2013 P2P lending for companies
  • 8. The genie is out of the bottle….
  • 9. New developments like crowdfunding and cryptocurrencies (e.g., Bitcoin) have let the genie out of the bottle….. All our basic assumptions about money and financial services are now being questioned.
  • 10. What is Crowdfunding? Accumulation of small investments in individual projects by large number of individuals (the “crowd”) via or with help of Internet and social networks (De Buysere et al., 2012) Picture: FundedByMe
  • 11. Local Stockholm success story: Flippin’ Burgers Money raised: SEK 36,502 / €4,000 Number of investors: 186 Date funded: September 2011 Sector: Food
  • 12. Enabling local, small-scale solutions http://travel.cnn.com/best-americana-restaurants-europe-023346
  • 13.
  • 14.
  • 15.
  • 16. How big is crowdfunding? FundedByMe raised USD 10.5 mln to date Swedish market to be SEK 100 mln in 2014 Global crowdfunding almost doubled 2012 to 2013 to USD 5.1 bln March 2014 Kickstarter passed USD 1 bln in total pledges By 2025 global crowdfunding could reach USD 90 to 96 bln (1.8 times today’s global VC industry) Growth potential greatest in emerging markets? USD 50 bln in China by 2025?
  • 17. Four forms of crowdfunding Form Benefits for funders Donation-based Donation Intangible benefits. Reward-based Donation or pre-purchase Rewards in addition to intangible benefits. Equity-based Investment Return on investment if company does well. Rewards sometimes also offered and intangible benefits may motivate too. Debt-based Loan Repayment of loan with interest. Alternatively intangible benefits if loan given interest-free. Ingram & Teigland 2013
  • 19.
  • 21. One step in the financing chain
  • 22. Nesta
  • 23. Democratizing innovation through access to capital Women in USA <30% of business owners <15% of angel investors <10% of venture capitalists But… Women on Kickstarter 35% of project leaders 44% of investors on platform >40% of projects women invested in had female project leaders Marom, Robb and Sade 2014
  • 24. “Made in Africa” 3D printer (Togo) Winner of International Space Apps Challenge http://www.engineering.com/3DPrinting/3DPrintingArticles/ArticleID/5712/E-Waste-3D-Printer-to-Mars.aspx
  • 25. In just a few years in Sweden… Company Founded Business Klarna 2005 E-commerce payment services MyLoan 2006 Loan broker Trustly 2008 Online payments TrustBuddy 2009 P2P lending iZettle 2010 Mobile payments FundedByMe 2011 Crowdfunding, crowd equity Kivra 2011 Digital mailbox Tink 2012 Personal finance Safello 2013 Cryptocurrency exchange KnCMiner 2013 Cryptocurrency mining equipment Toborrow 2013 P2P lending for companies
  • 26. Cryptocurrency mining equipment http://techcrunch.com/2014/09/04/kncminer-raises-14-million-to-take-bitcoin-mining-to-the-moon/
  • 27. Bitcoin = The power of community + open source + internet + CPU Developed by self-organizing community of thousands of “strangers” across globe Not one but many motivations (intrinsic, extrinsic) SEK 91 bln in circulation vs SEK 38 bln of Bitcoin in five years Approx USD 5.2 bln in circulation (Nov 2014) and 70,000 daily transactions http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2263707
  • 28. What is a cryptocurrency? Digital Decentralized, peer-to-peer (P2P), i.e., no central, third party Uses cryptography to validate transactions Also uses cryptography to generate currency itself
  • 29. How does Bitcoin work? Block chain • Shared public ledger • All transactions ever made available • Chronology and integrity enforced by cryptography Screenclip from: How Bitcoin Works under the hood, by “Curious Inventor”
  • 31. Bitcoin – one of many cryptocurrencies Currency Code Year Est. Founder(s) Active Website PoW PoS Bitcoin BTC or XBT 2009 Satoshi Nakamoto (pseudonym) Yes N/A Yes No Ripple XRP 2013 Chris Larsen & Jed McCaleb Yes ripple.com No No Litecoin LTC 2011 Charles Lee Yes litecoin.org Yes No Peercoin PPC 2012 Sunny King (pseudonym) Yes peercoin.net Yes Yes Dogecoin DOGE 2013 Jackson Palmer & Billy Markus Yes dogecoin.com Yes No Namecoin NMC 2011 N/A Yes dot-bit.org Yes No Mastercoin MSC 2013 J. R. Willett Yes mastercoin.or g No No Primecoin XPM 2013 Sunny King (pseudonym) Yes primecoin.org Yes No
  • 32.
  • 33. Rise of local currencies
  • 34. A vocabulary list of currencies Fiat currency National currency Alternative/complementary currency Bonus points/vouchers, e.g., frequent flyer miles Digital currency In-game currencies, e.g., Stardollars, Farmville cash Virtual world currencies, e.g., Linden dollars, PEDs Mobile currency, e.g., M-pesa Cryptocurrency, e.g., Bitcoin
  • 35. From Africa to Eastern Europe to ?
  • 36. Real cash economy in Entropia Universe http://blogs.forbes.com/oliverchiang/2010/11/13/meet-the-man-who-just-made- a-cool-half-million-from-the-sale-of-virtual-property/ •GDP >USD 440 mln •PEDs <--> USD, Euro •Record virtual good: USD 625,000
  • 37. The future? Facebook + banking license?
  • 38. What does the future hold? • Will we see a parallel to other industries, e.g., music, software, newspaper, books? • Will “trusted” third parties no longer be needed since trust can be mediated through networks, which are self-regulating? • What basic assumptions will no longer hold, e.g., do we need money?
  • 39. ”The future is already here, it’s just not very evenly distributed." - William Gibson
  • 40. If you love knowledge, set it free… Robin Teigland robin.teigland@hhs.se www.knowledgenetworking.org www.slideshare.net/eteigland www.nordicworlds.net @RobinTeigland If you like this presentation and would like to contribute to our research, we accept bitcoins: 14hs4JbnQLXE87GGzu84uXGaspmxmnLpwC. Thank you!!!!!